Grape shot digital
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Transcript of Grape shot digital
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Grape Shot DigitalONLINE MARKETING AGENCY
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Grape Shot Digital Provide complete digital marketing solution.
At Grape Shot Digital we realize if there’s one thing you can count on, it’s change. We’ll help you find your right audience and evolve how you connect with people in the digital age.
Grape Shot Digital helps you to optimize your Online marketing strategies!
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Why Digital Marketing is Important like any other mediums for advertising ?
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News on Digital Marketing
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How Digital Marketing Works ?
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GRAPE SHOT DIGITAL IS
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Services We Provide at Grape Shot Digital
Website Designing and Planning Social Media Marketing
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Services We Provide at Grape Shot Digital
Campaign Management Online Advertisement
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Services We Provide at Grape Shot Digital
Pay Per Advertisement Search Engine Optimization
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Services We Provide at Grape Shot Digital
Email Marketing Mobile Marketing
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How we do ?
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Website Designing and Planning
Planning & AnalysisDesign
Development Development and maintenance
Tasks • Analyse the purpose , goal and target audience of
the website• Plan the structure, content and navigation of the
website• Organise the team and create a project plan for
developing the website • We provide CMS to user also
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Ideal Structure Example : It is developed according to the clients need
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Social Media Marketing Social Media Marketing is a vital part of the digital marketing strategy to promote your brand in a direct and positive way among your target group of customers.
Grape Shot Digital’s social media marketing services can establish your brand on the major social media platforms and enable you to interact directly with the customers.
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Major Platforms we use FACEBOOKAbout: Social Utility WebsiteBenefits: Connect with Colleagues and FriendsWhat We Do: Upload Latest Group Information Branding and Advertising ActivitiesValue Proposition: Up-To-Date Information For ClientsWider Audience ReachConnection With Youngsters
SLIDESHARE About: Online Community for PowerPoint Presentations SharingBenefits: Upload Detailed Product or Service Information Few Slides, More Information Providing Information Through PowerPoint Control over Uploaded InformationWhat We Do: Develop and Upload Presentations Create Slide share Company Channel Regular Uploading of New PresentationsValue Proposition: Appropriate and Accurate Information for Audiences PowerPoint Format Provides Ease of Information Delivery Available for all Online Users
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Major Platforms we use TWITTER About: Real-time Information NetworkBenefits: Connect with Latest News, Ideas and Stories online Tweet Your Opinion Real-time Information UploadWhat We Do: Tweet Latest Company Information Follow up with Images and Video Post Latest Company Events in Real-timeHot Topics that Generate More TweetsValue Proposition: Instant Upload and Feedback Daily Connect with Clients
YOUTUBE About: Upload videos available for world viewers to watchBenefits: One Source for Company VideosWhat We Do: Create, Edit, and Upload Videos Create YouTube Company Channel Regular Video UpdatesValue Proposition: Instant Client Connect, Connectivity with Other Social Media Websites Vast Online User BaseBlog Promotion Tool
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Major Platforms we use BLOGS About: Blogs To get more Website Traffic and Higher Search Engine RankingsBenefits: Content Optimization Interlinking Keyword based Links to Your WebsiteWhat We Do: Pre-Analysis Website Analysis ,On Page Optimization, Off Page Optimization, Unique Content, Brand VisibilityValue Proposition: Cost Effective Customer Acquisition, Fixed Costs, Focus on Web Standards and Accessibility
LINKEDIN About: Blogs To get more Website Traffic and Higher Search Engine RankingsBenefits: Content Optimization Interlinking Keyword based Links to Your WebsiteWhat We Do: Pre-Analysis Website Analysis ,On Page Optimization, Off Page Optimization, Unique Content, Brand VisibilityValue Proposition: Cost Effective Customer Acquisition, Fixed Costs, Focus on Web Standards and Accessibility
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Campaign Management
Planning Campaign Setup
A/B testing
Implementation
Reporting Analysis Optimizat
ion
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Pre Campaign ActivityCampaign Management Operations
Post Campaign Activity
• Define Campaign Objective, Customer segment.
• Decide upon Offer, volume, resources etc.
• Define campaign success and measurement criteria.
• Segment Customer/Customer profiling.
• Design Campaigns. • Validate Quality.• Target Group Release
for contact.
• ROI Evaluation.• Analysis of email
open, click through rate and increase in sales and revenue.
• Response model to predict customer propensity for future purchases.
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Online AdvertisementOnline marketing is the new age business and advertising mantra.
Online Marketing plays a critical role in overall marketing mix of an organization, as the percentage of internet consumer spending grows, more and more businesses are allocating portions of their budgets to online advertising.
Being seen by your audience is only half the battle won. To drive return on investment or return on advertising spend, a thorough and diversified online advertising strategy must be in place, one that combines PPC, PPA, PPI and social media marketing tactics for optimal performance of the campaign
Grape shot Digital provides an integrated online advertising campaigns that exposes to prospective buyers. Once a campaign begins, we track pertinent information such as traffic, conversions and user behaviour. Our approach to online advertising combines creative messaging with required back-end analysis, to see what’s working and what could work better.
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Pay Per Click
Contextual Advertising
Pay Per Acquisition
Pay Per Impression
Local Search Advertising
Text Link Advertising
Banner Ads
Web Video Advertising
We specialize in various forms of online advertising including:
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Pay Per Click - Advertisement
PPC (pay per click) is the quickest way to bring ready-to-buy customers to your website!
And, Grape Shot Digital has the expertise to design and manage your PPC advertising. PPC services are effective because it matches searchers with the products and services you are selling on your PPC optimized website. You could see your effective result in few time on major Search Engine like Google, Yahoo and Bing
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Here’s why you should use Grape shot digital PPC Management Services:
• Best Expertise in Digital Marketing, Google Ad words, SEM and Business Management.• Greater ROI on your PPC budget by using well researched long tail keywords which lower your cost per
click. Get more clicks in same budget.• Targeted Online ads developed by SEM Experts – lowers Cost per click and more relevant visitors.• Low bounce rates for clicks by using precise keywords and matching ads. Less wastage of your PPC Budget.• Conversion tracking using Google Analytics. Deliver Measurable Results• We also optimize your website content to improve conversion rates.
Our established PPC Strategy means beneficial for you:
• A dedicated Account Manager who knows your business• A tailored Project plan that works towards your Goals• Weekly, Monthly and Quarterly Reporting• Advanced Ongoing Campaign Optimization• Full Data transparency- you own all PPC Campaign data• Flexible and realistic pricing
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In our Pay Per Click Advertising, We work specifically to reduce costs, increase customer response and maximize online marketing return on investment. Hence our approach to get quick results is based on generating quality leads and better ROI.
Keyword Research & GroupingDemographic TargetingCreate Multiple Ads and Landing PagesMonitor CTR & ConversionReport & Optimize
PPC has the best tracking capability of any form of advertising and marketing today. With Grape Shot Digital reporting system, you can see information for all the major search engine PPC programs you are using, track where your website visitors are coming from, what they do once they get to your site, and which visits convert into actual sales. Of course, we turn around and do the most responsible thing we can with the information – make your PPC (pay per click) campaign even more efficient through our PPC Services program.
PPC advertising options include: Google Ad words, or Search Engine Marketing / SEM, Facebook Advertising and LinkedIn Ads.
Use PPC Management to complement your SEO. Use it to target specific offerings or customer profiles or geographies
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An Example where your campaign will be shown :
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Search Engine Optimization
Know your Customer
Discover
Keyword
Prepare
Content
Interlink
PagesWho are they? What do they need ? How’d
they search for it?
Take a basis, find synonyms,
research. Filter out the least
popular and too competitive
keywords.
Write a unique content that is
related to each of your chosen
keyword, focus on 2-3 keyword per
page
Place internal links to and form each page using
appropriate keywords.
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How SEO Works ?
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Email Marketing Power your marketing campaigns with email.
Email’s the engine behind your campaigns: it drives your audience to your Facebook Page, event registration, and more. Using email marketing, we know it works—and. can help make it work for you, too.
Connect with your audience everywhere that matters.Be all the places your customers are: email, social media, web, mobile, and in-person. Track your interactions with our easy contact management, so you can make sure the right people get the right message. Imagine what you could do for your business if you never missed a chance to connect with your customers, clients, and members.
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Grape shot Digital’s email marketing service helps you to send customized messages in bulk to specified target groups of your database and engage with them in social media space. Through emails we help you to establish a direct engaging personal relationship with customers, which is valuable for your business.
Why we Should Do Email Marketing
How we Do Email Marketing
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Mobile MarketingAccording to a study, Mobile is the first thing you see in the morning and last thing at night and remains close to you about 80% of the time. It is personal, regularizing and almost your shadow:
Your target audience not only relies on this medium to stay connected, informed and make decisions, it is almost a lifeline to their personal and professional worlds.
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Get in touch to chat about what we could do for your business.
www.grapeshotdigital.in8882712999