GRAND THEFT AUTO (GTA IV)

introduction

For this assignment i had to chose a game and conduct research on it. I did my research on Grand Theft Auto. I have included 4 parts of it…

First one is primary research Secondary research Qualitative research Quantitative research.

Secondary research Gta IV come out on 28th April 2009 The makers are Rockstar games It sold over 22 million copies since it released The money it make $550 million. Grand Theft Auto IV is a 2008 open world action-adventure video game

published by Rockstar Games, and developed by UK game developer Rockstar North.

A major commercial and critical success, it broke industry records the game had shipped over 22 million copies Won number of awards

Primary research I conducted primary research using survey monkey I created a questionnaire to find out what people opinions are about the

game. Here is my questionnaire http://www.surveymonkey.com/s/3BN9VXX

Gender

AGE

Do you own a copy of Grand Theft Auto 4 (GTA IV)?

Which console do you play this game on?

Do you own any similar type of games?

Why did you buy this game?

What they liked about the game?

Do you think this game is good value for money?

Did you buy Grand Theft Auto 4 (GTA IV) new or used?

How would you rate the following aspects of this game?