Government Program Experts: Services guide

K E Y P O I N T S T O P R O D U C T A N D S E R V I C E S O F F E R I N G S

PRODUCTS & SERVICES GUIDE

TABLE OF CONTENTS

GSA APPLICATION PROCESSING 3

ONSITE GSA PROCESSING 4

WINBIDSPRO DATABASE 5

INDUSTRY REPORTS 6

SAM REGISTRATION 7

STATE REGISTRATIONS 8

FEMA REGISTRATION 9

BUSINESS CERTIFICATION APPLICATION ASSISTANCE 10

BID PROPOSAL SERVICES 11

CAPABILITIES STATEMENTS 12

EMAIL CAMPAIGNS 13

WEBSITE SERVICES 14

PRESS RELEASES 16

BROCHURES 17

VIDEO PRODUCTION 18

MARKETING PACKAGES 19

FOR GSA CONTRACT HOLDERS ONLY

GSA UPLOADS TO GSAAdvantage!® 22

GSA eBUY MONITORING 23

GSA IFF QUARTERLY REPORTING 24

GSA MODIFICATIONS & GSA RENEWALS 25

GSA APPLICATION PROCESSING

The US Government employs over 2.2 million people and has over 600 agencies, each with numerous locations and offices throughout the country. They have mandated an expansion of Federal Government procurement programs using small businesses, and the GSA plays an integral role in fast-tracking this process. The GSA is in need of vendors that offer greater efficiency, better performance, better pricing, progressive technologies and delivery methods.

GSA is the General Services Administration, a division of the federal government that oversees federal spending.

A GSA Schedule is also referred to as a GSA Contract, a MAS (Multiple Award Schedule) Contract, and a FSS (Federal Supply Schedule). Companies with GSA contracts are favored because it dramatically reduces acquisition lead-time and creates increased efficiency for agencies. The GSA contract has pre-negotiated rates and prices, so proposals are viewed as fair and reasonable. Additionally, purchases made with GSA schedule holders are considered to be “fully competed on”, an important government requirement. A GSA contract is a powerful calling card.

A GSA proposal is comprised of numerous steps. The process is very intricate and includes 100+ pages of documents. The government pays close attention to style, format, and professionalism. With our application processors, we guarantee that our clients receive the utmost attention to detail to ensure proper and accurate application submission.

We are the biggest GSA application processing company in the world.

•  GSA approves an average of 40 GSA awards per week.

•  We average 10 of the 40 GSA awards per week.

•  Our team has assisted in over 1500 GSA awards.

•  On average, our clients have increased their revenue by $200,000.

Services that we provide to all of our GSA Applicants:

•  Research to determine all NAICS, PSC and FSC codes which apply to the clients firm

•  Assistance with SAM registration that is mandatory for Government Contractors

•  Determination of the most advantageous Federal Supply Schedule

•  Gathering information to support price negotiations

•  Review of all applicable FAR (Federal Acquisition Regulation) and CFR (Code of Federal Regulations) clauses included in the proposal

•  Preparation of all applicable forms, including Representations and Certifications and Technical Proposals required

•  Preparation, via templates, of a Small Business Subcontracting Plan as required

•  Research to insure compliance with JWOD requirements where applicable

•  Preparation of a proposed Schedule Price List with supporting documentation

•  Preparation of Commercial Sales Practice (CSP-1) disclosure and price support documentation

•  Delivery of the completed Proposal to the GSA and monitoring of Proposal Status

•  Response to GSA requests for Clarifications and Revisions

•  Conducting negotiations with GSA’s assigned Contract Officer / Contract Specialist

•  Preparation of the Final Proposal Revision at the close of negotiations

•  Post award instruction to facilitate marketing to the Federal Government

ONSITE GSA PROCESSING

The GSA application process consists of multiple sections, which we have broken down into stages within our processing department to ensure accurate, complete and compliant submissions to GSA. Each section requires information and

supporting documentation, which clients are required to submit to our processing department for application preparation.

Onsite GSA processing appointments are conveniently available at the client’s business location for those who request

face-to-face assistance with the acquisition and completion of the application documents. Our onsite GSA processing appointments are a great way to ensure that the preparation of the documentation for the GSA application is

completed quickly and thoroughly, while on location with available client resources.

There are two onsite GSA processing options available to clients. Each save significant and valuable time in the GSA application preparation process.

Full Onsite GSA Processing A representative of our company will work with the client to fulfill all GSA application requirements for submission, including pricing and technical proposals that are required. The process takes 3-5 business days. After completion of the

onsite GSA processing, there will be a final review process at our corporate office before we submit to GSA.

One-Day Onsite GSA Processing A one-day onsite visit allows our representative to collect the documentation for the application that the client has

readily available at the time of the processors arrival and during their stay. Please remember that the GSA application documents will not be complete after this onsite appointment. This appointment is only to assist with the acquisition of

information for the requirements of the GSA application. When we receive the collected paperwork at our corporate processing headquarters, the Pricing Department and the Technical Writing Team may have additional required

documents to complete the application and may request more information from the client.

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WINBIDSPRO DATABASE

The Winbidspro database provides a powerful combination of customized bid and marketing opportunities for federal,

state and local government agencies.

Professional customer service representatives will customize opportunity criteria searches for subscribed clients,

generating available, industry-specific business opportunity lists. The representative will assist in further refining search

requirements to match any business objectives.

Active database subscribers will receive bid opportunities delivered by email daily during business hours between 8

a.m. – 5 p.m. EST Monday through Friday. Solicitations come from all Government agencies, as well as all 50 States, and

even some from overseas.

The Winbidspro database gives access to:

Ø  A Directory of all Government activities

Ø  Technical data including 600,000 sets of drawings

Ø  Last prices paid back to 1961

Ø  A Database of 800,000 companies (610,000 emails) filtered by:

•  Keyword

•  NAICS

•  Federal Supply Group

•  Professional Service Class

Ø  A Database of all procurement officials filtered by:

•  NAICS bought

•  Zip

•  Agency

•  Federal Supply Group

•  Professional Service Class

Ø  Expiring contracts for proactive opportunities filtered by:

•  NAICS Availability

•  Key Words

•  Service code

Ø  Research Competitor’s Contract Award History

Ø  Locate ALL Purchasing Agents within specific geographic areas:

•  Who they are buying from

•  What prices they are paying

•  How often they are buying

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INDUSTRY REPORTS

Our industry reports identify the agencies that buy products and services for all aspects of government business. The reports allow access to see which agencies are spending money in any industry, who they are buying from, how often

they are purchasing, as well as how much they are spending. Each report is generated using a client’s NAICS (North American Identification Classification System) codes. All industry reports include four separate reports per NAICS code.

Ø  Expiring Contracts Reports include:

•  Forecasted expiring contracts through the next five years •  Expiration dates

•  Dollar amounts •  Contract numbers

•  Contracting officers •  Competitor information

Ø  Business and Marketing Plan Reports include:

•  Years of Industry-specific data •  Last year

•  This year •  Forecasting data for the next five years

•  Total Government figures •  Money spent

•  Number of bids •  Expiring contracts

Ø  Contracting Officers Reports include:

•  Contracting officers who acquire products and services

•  Agency contacts •  Email addresses

•  Phone numbers Ø  Competitive Analysis Reports include:

•  Industry-specific networking contacts

•  Government contractors •  Potential teaming partners

•  Competitors •  Detailed Company Information

•  Company contacts •  Email addresses

•  Phone numbers •  Fax numbers

•  Addresses •  CAGE Codes

SAM REGISTRATION ASSISTANCE

In 2003, a Federal Acquisition Regulation (FAR) policy was published that required all federal contractors to register in

the Central Contractor Registration (CCR) database, prior to the awarding of any federal contract or purchase

agreement.

In 2012, a plan to reduce government registration information redundancy was put into place, and the consolidated

System for Award Management (SAM) was designed. SAM combines the CCR, as well as eight other databases

(including FedReg, ORCA and EPLS) that aid in the management of Federal procurement. SAM Registration is required

for all federal contractors.

Services that we provide for SAM Registration:

•  Assistance with DUNs (Data Universal Numbering System) registration information and accuracy

•  CAGE Code Registration Assistance

•  Response to FARs

•  Funds Transfer Set-up

•  Compensation Disclosure

•  Disaster Relief Information

•  Amendments for registration

•  Place of Performance, Previous Awards and Compliance

•  Research to determine all NAICS, PSC and FSC codes which apply

STATE REGISTRATIONS

State buyers have a difficult time locating responsible vendors that are already properly registered to do business within

respective states with agencies.

When it comes to the Government Marketplace, one thing that is taken into consideration for the procuring of goods

and services is the localization of spending. For many government buyers 500 miles is a “close” proximity to do business.

The biggest misconception a business owner can have when it comes to the government market place is that if there is

not a government agency at the company doorstep, then there are no government agencies in the area. Nothing

could be further from the truth. Police departments, post offices, court buildings, these are just a few of the many

examples of agencies in each state and county, in addition to all the possible locations of government buildings in the

purchasing region.

Our State Registration service can open new revenue to businesses interested in contracting with the government. We

allow businesses to broaden exposure and receive available opportunities through our state registration program,

which allows receipt of opportunities all over the United States. We can complete the document preparation of any

and all state registrations for vendors who wish to do business with government agencies at the state level.

State Registration Services include:

•  System for Award Management (SAM) registration reviewed and assistance available

•  Registration applications for each state chosen, as long as client is qualified

•  Ability to review opportunities from individual states and the US Government

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FEMA REGISTRATION

Over the past 30 years, the Federal Emergency Management Agency (FEMA) has been called upon repeatedly to

become engaged, not only to deliver the traditional recovery programs, but also to coordinate the delivery of

emergency services and products—services and products such as search and rescue, emergency power, debris

clearance, emergency communications, emergency roofing, disaster housing, and other commodities to support State,

local, tribal and Federal incident response operations.

The failure to provide these services in a timely and coordinated manner with Federal, State, local and tribal partners

resulted in the criticism that FEMA received following incidents such as Hurricane Hugo (1989), Hurricane Andrew (1992),

and Hurricane Katrina (2005). In response to these experiences, FEMA altered its focus and organization in fundamental

ways.

During the 1990s, the organization reduced its emphasis on civil defense and prioritized the natural disaster response

system. FEMA gave greater attention to mitigation and preparedness as well. Following these efforts, FEMA’s scope and

responsibility increased in the mid-2000s through executive and legislative action.

As the Nation’s professional emergency management organization, FEMA continues to make a concerted effort to build,

sustain, and improve its ability to assist state and local governments by developing a preferred vendor contract to

expedite the delivery of these emergency services and products. Statutes and executive orders give FEMA the authority

to act without going to the open bid market in order to mitigate losses.

The industry liaison program was developed to assist state, local and federal governments in identifying and contacting

companies that are needed during any type of natural or man-made disaster. The program provides vendors and the

acquisition community to form an alliance that will assist with FEMA providing timely support to constituents impacted by

disaster by improved preparedness, protection, response, and recovery. The program is an entry point for those wanting

to do business with FEMA. Our services include the completion of all necessary documentation for the FEMA industry

liaison registration.

BUSINESS CERTIFICATION APPLICATION ASSISTANCE

Business certifications will give members a competitive advantage when doing business with the government and Corporate America. Procuring agencies have the authority to set acquisitions aside for businesses with these certifications.

Members will benefit from one or multiple certifications, based on their business plan. A certification specialist will provide application assistance for federal, state and local government certifications, as well as national certifications.

The following are some of the certifications that will benefit eligible members:

8(a) Business Development Program (8a) The 8(a) Business Development certification provides business assistance to small disadvantaged businesses. The program is divided into two phases over nine years: 4-year developmental stage and 5-year transition stage. This is a business

development plan designated by the SBA to build disadvantaged small businesses with strategic resources (i.e. 8(a) Mentor Protégé Program and others) over a 9-year period to compete with non-disadvantaged businesses at the

conclusion of their participation.

Historically Underutilized Business Zones (HUBZone) The HUBZone certification helps small businesses in urban and rural communities, predetermined by the SBA to be located

within a Historically Underutilized Business Zone, gain preferential access to set-aside HUBZone procurement opportunities.

Women-Owned Small Business (WOSB) The Women-Owned Small Business certification enables woman-owned small businesses to compete for federal

contracting opportunities set aside by procurement agencies for women-owned small businesses.

Economically Disadvantaged Women-Owned Small Business (EDWOSB) The Economically-Disadvantaged Women-Owned Small Business certification enables women-owned small businesses

that are at an economic disadvantage to compete for federal contracting opportunities set aside by procurement

agencies for women-owned small businesses that are at an economic disadvantage.

Veteran-Owned Small Business (VOSB) and Service-Disabled Veteran-Owned Small Business (SDVOSB) The Veteran-Owned Small and Service-Disabled Veteran-Owned Small Business certifications give veterans a competitive

advantage with procurement opportunities that are set aside for veteran-owned and/or service-disabled veteran-owned businesses.

Minority Business Enterprise (MBE) The Minority Business Enterprise certification is a national certification that helps minority business owners compete for procurement opportunities in corporate America. Major corporations and many state or local government entities

generally accept the certification. There are no small business size standards for this certification.

Women Business Enterprise (WBE) The Women Business Enterprise certification is a national certification that helps women business owners compete for

procurement opportunities in corporate America. Major corporations and many state or local government entities generally accept the certification. There are no small business size standards for this certification.

BID PROPOSAL SERVICES

The Proposal Services Department consists of a team of professional bid proposal developers possessing experience in

research, writing, process management, and (RFP/RFQ) proposal work. Individual proposal developers contribute their

own knowledge and expertise from various backgrounds inclusive of finance, contract procurement, DoD/U.S. Armed

Forces, business operations, journalism, and academia.

The Proposal Services Department’s sole purpose is to develop a compliant response to a solicitation, RFP or RFQ on

behalf of each of client. Every solicitation’s requirements are unique, and our team knows precisely what contracting

officers are looking for. Our knowledgeable proposal developers have encountered virtually every possible variable

and resulting outcome with respect to the process of building a proposal and gaining insight to the purchasing agent’s

evaluation process.

The bid proposal services include:

•  Proposal Writing Services

•  Opportunity Review & Analysis

•  Ability to increase the potential of a client receiving a positive response to proposals submitted for funding

•  Distinctive proposals setting you apart from your competitors

•  Complete and compliant responses to Requests for Quotes and Proposals (RFQ/RFP)

•  Development of a scheduled timeline, including a work breakdown strategy for each proposal

•  Insight on submissions and how to respond to additional requests from purchasing agents

Please allow up to 20 days for our professional proposal developers to build a compliant response to a solicitation.

Solicitation deadlines are established by the purchasing agents, and our team requires ample time to research, collect

supporting documentation, and prepare a compliant response to any solicitation prior to the published due date.

Proposal developers schedule to complete the proposal prior to solicitation deadlines, allowing clients to package and

submit proposals with time to spare.

CAPABILITIES STATEMENTS

Government contracting is competitive. Companies must market to key government purchasers to succeed in the marketplace. Our professionals create capabilities statements for clients to use to market their business to the federal

government and beyond. The capabilities statement is a snapshot of a company with specific content that government entities want to know, which serves as a resume for the business.

Capabilities statements are important, and at times, even required to compare a company with other vendors. Many

government agencies require capabilities statement to be submitted with bid proposals. Prime contractors may also require potential subcontractors to submit capabilities statements before doing business with them.

The capabilities statement provides companies with a unique opportunity to explain core competencies and highlight

the value proposition offered.

Core competencies are a bundle of skills and technologies that enable a company to: •  Provide a particular benefit to customers

•  Create a barrier of entry for competitors •  Be leveraged to enter new markets

To build core competencies, analyze operations and determine what part of the business can deliver exceptional

results within short time frames. Clients can strengthen core competencies by partnering or licensing. If core competencies are gained by partnering or licensing, integrate those capabilities in the statement to create an

advantage over the competition.

The capabilities statement includes information that sets a business apart from competitors, describing products and/or services, qualifications, credentials, differentiators and unique corporate data. A capabilities statement is a critical tool

in government contracting, no matter what size company is represented.

Our professionals will develop a capabilities statement, with provided information, to leverage a business over

competitors, providing tools and strategies to help in the highly competitive government marketing arena.

Capability Statement Bonnie Speed Logistics has been setting the standard for rush transportation services since our beginnings in 1959. With over 120 uniformed drivers

and the latest communication equipment at our disposal, we’re always right around the corner. Order entries, scheduling and invoicing are fully

computerized and customers have the option of placing orders on-line and tracking the process from pick-up to delivery in real time.

Core Competencies Bonnie Speed Logistics is a full-service transportation and logistics company founded in 1959 by M. C. Younge. After several years in military logistics, Mr. Younge settled in Cleveland and discovered a void in small package delivery services in Northeast Ohio. At that time, business owners relied on the mail carrier or even taxi cabs to expedite packages across town. Mr. Younge observed that taxi cabs moved people quicker than packages, so he set up shop as Bonnie Speed. The company grew from a small courier service into one of the largest full service logistics companies in Northeast Ohio. We offer courier deliveries to freight logistics and warehousing Bonnie Speed offers last mile strategy in the regions it services through courier service, expedited freight and fleet management for small and medium size fleets. We are unique in that our resources range from bikers racing through urban business centers up to expedited and routed straight truck and tractor tractor trailer services.

Services Courier: Messenger Services are the foundation of Bonnie Speed Delivery. For over 50 years we have been constantly refining and upgrading our systems with one simple goal -- to continually exceed the service expectations of our customers. Messengers do it all. From legal filing services and multiple package distribution to our Bonnie Plus service which guarantees delivery in one hour.

Route: Every day Bonnie Speed Logistics makes hundreds of on time route deliveries, from a single envelope to 40,000 pounds of freight. A few of our route jobs include scheduled mail and newspaper services, branch office routes, interoffice exchanges, payroll or medical supply distributions and dedicated truck service.

Dock High and Tractor-Trailer Services: We have the operating authority in 48 states to handle and transport everything from large drums and hazardous materials to heavy equipment and machinery. Bonnie Speed Logistics has the trucks and drivers to handle it quickly, safely, and cost effectively. Team drivers and dedicated contract trucking services are also available.

Fleet Management: We manage your transportation department using our people and equipment OR your people and fleet of equipment.

Freight-Brokerage: Bonnie Speed Logistics can be your one source call for nationwide service to handle same day expedited shipments, LTL, TL, lift-gate, residential, critical time-sensitive or inside deliveries in a cargo van up to a 53’ trailer load.

International: Global Trade Resources LLC (GTR) is Bonnie Speed’s international division providing trade advisory, trade management and logistics services. Ocean, air and rail import/export service

On-site Support: Bonnie Speed offers part or full-time dedicated personnel and/or drivers for your mailroom or operations department. This enables you to increase efficiency without adding costs of recruiting, training and benefits.

Differentiators Asset based company, in business over 50 years, over 120 drivers in our fleet, paperless invoicing and signature capture.

1. Human Resources Department includes a Driver Relationship Manager, Compliance & Safety Manager, directed by highly qualified HR Director.

2. Newer equipment (2009 and newer) 3. Large fleet of drivers (120+) 4. Institutional/Industry Knowledge: Logistics Manager 17

years, Customer Care/Training Coordinator 17 years, Sales Manager 20 years, staffing levels of 4+ years.

5. Assigned team for each client (Representation includes: Sales Rep, Customer Care Rep)

6. Schedule route clients have the following representation: Sales, Customer Care and Route Coordinator

Contact Information/Corporate Data Renee Cline Bonnie Speed Delivery Inc 2501 St. Clair Ave. NE, Cleveland, Ohio 4411 Website: www.BonnieSpeed.com Phone: 216-696-6033 Fax: 216-696-2649 Email: [email protected] MBE Certified DUNS: 047234737 Cage Code: ORAZ2 NAICS: 484110, 492210, 541614 Employees on Staff: 24 Insurance & Bonding Capacity: $5m General Liability, $5m Auto Liability, $500k Cargo, $1m Limits of Liability (property in transit from theft, disappearance or destruction & employee dishonesty Geographic Area Serviced: Ohio, Western Pa, Western NY, lower Michigan Available Resources: (buildings/vehicles/subcontractors/partnerships) 120 Subcontractors, Company assets which include minivans, sprinters, box trucks and tractor/trailers Clients 1 City of Cleveland

2 Cuyahoga County Board of DD 3 Cuyahoga County Board of Health

4 Metro Health Medical Center

EMAIL CAMPAIGNS

Email campaigns allow companies of any size to have access to tools that large corporations use every day to generate record profits. Our email campaigns will bring clients revenue, referrals, and repeat business through direct

marketing practices. This service also integrates the ability to increase traffic on the client’s website.

Our talented professional designers will make sure that each email campaign is visually engaging and targeted to interested consumers. Our Email Marketing Services (EMS) will assist with building customer awareness and loyalty.

Email campaigns provide businesses the ability to target prospective customers by:

•  Client provided lists •  Specific industries (using a custom list created by NAICS codes)

•  Specific geographic locations (using states and zip codes)

All campaigns include: •  1 page standard HTML and Text email

•  Design and formatting with client provided logo, images, content & text •  Link to client’s commercial website

•  Recipients selected based on geographical location, NAICS codes or client provided list •  Detailed reporting on campaign response and effectiveness (usually available within one month of launching)

WEBSITE SERVICES

Our developers deliver polished and concise websites that will represent the professional character of a client’s

business online. We offer clients different website size options, as well as two different domain options. Websites allow

clients to select a unique domain name and have control over the site. Webpages are hosted on a collective domain

and give clients added online exposure through our internal marketing efforts.

Websites vs. Webpages Our websites give clients the ability to select an available unique domain name, catered to the business. Websites

allow the client to have complete control over the site and include basic training by our professionals to update site

content and provide accurate information as the business changes. Our webpages offer positioning on our exclusive

domain, which is promoted to government agencies, at our expense, to increase exposure and provide additional

advertising to each included business. All created web design projects include one year of free web hosting, as well as

the design and formatting with client provided logos, images, content and text.

Ø  Business Card Website

•  1 Page Website

Ø  Small Business Website

•  3 Page Website, including a Contact Us form

Ø  Professional Business Website


•  1 Page Shopping Cart feature included upon request

•  Client may use up to 50 products

•  Additional $50 for every 20 products over the included amount

Ø  Corporate Business Website


•  3 Page Shopping Cart feature included upon request

•  Client may use up to 100 products

•  Additional $50 for every 20 products over the included amount

Ø  Government-Only Webpage

•  1 Page Web Design

•  Positioning on our exclusive domain

•  Added advertising, as we promote the exclusive domain at our expense

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Typical Page Examples:

(Other pages can be created upon client request)

Home - The Home Page can include any of the following depending on client preference

•  A list of products and services offered

•  A list of partners or vendors

•  Brief paragraph about the business

Products & Services

•  List of Products and/or Services

•  Links to shopping cart (If available)

Contact Us

•  Business Address

•  Business Telephone number

•  A contact form that allows potential clients to email the business, while protecting servers from SPAM

About Us

•  A detailed explanation about what the business offers

•  Business goals and guarantees

•  Events and News about the business

As a business grows and changes, website content may need to be updated to provide current and accurate

information. Our website maintenance package allows our professionals to make these changes, while business

employees utilize valuable time to focus on the company’s success.

Website Maintenance Package

•  Text additions and deletions

•  Photo additions and deletions

•  Addition of pages using current website design

•  Basic navigation changes

•  File Downloads: Additions and deletions

•  Videos: Addition and deletion of pre-edited video

•  Links: Additions and deletions of hyperlinked material

•  Color & Background Images: Changes/Replacements

•  Forms: Dynamics for layout and integration (limited to forms not requiring database integration)

•  Standard Support: Help with e-mail set up, etc.

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PRESS RELEASES

Generating a press release helps promote a business to key audiences including consumers, business decision makers,

the media, and bloggers.

Accredited News Service

We are an authorized re-seller for PR Newswire, the leading news syndication service with direct access to the

Associated Press (AP) distribution satellite. We guarantee a minimum of 100 web re-postings of each press release.

Key Points:

•  National distribution with PR-Newswire using the AP Satellite Wire Service

•  Online syndication network of more than 5,700 Web sites

•  30,000 opt-in journalists & over 250,000 news subscribers

National publications include:

Wall Street Journal New York Times

LA Times Chicago Tribune

USA Today And many more

Business & Web news outlets including:

Bloomberg News Fox Business Barron’s Forbes

Fortune Business Week

Google News Yahoo News

MSNBC AP CNET CNN CNBC

And many more

Release can be targeted by:

Industry Sector

Business Government

Education Technology

Environment Arts

Lifestyle

After publishing each press release, we provide the client with a detailed analytics report, outlining how many and

which outlets picked up and published the release. This is usually available within 2 weeks publishing.

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BROCHURES

We know that clients have many choices when it comes to brochures needs. We offer an array of options to fit any

businesses desires.

We are marketing experts. We tailor needs according to industry. We make it our job to become experts in your field,

giving us the capability to focus on the specific needs of those businesses that shape the industry.

Best in quality. We offer clients the most beautifully designed brochures that are sure to entice any potential client. We

use high-quality production materials to give brochures a professional look and feel, while remaining competitively

priced.

Custom designed. We offer custom designs that will be completely different from any other business. We feature the

unique qualities of your products or services.

Professional Photos of the highest quality. Many brochure printers will ask clients to provide photography, but we

include an onsite professional photographer with all brochure projects. These professionally taken photos will highlight

your business in ways that amateur photographs would never be able to do.

Keep current and relevant. We use up-to-date pictures for brochures. Show potential clients up-to-date products or

services in an ever changing market. Stay ahead of your competition.

Available Brochure Page Options:

•  4 Page Brochure










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VIDEO PRODUCTION

Video is often seen as an unreachable medium because of the cost and complication, but we bring our clients an

affordable way to brand their business through video. Our video production team gives clients a professional

consultation to determine the direction they should go to maximize exposure. We guide clients through the production

process and take the hassle and confusion out of video marketing.

•  Network quality production

•  HD videography, for the highest quality production offered

•  Voiceover, Music and Script assistance at no additional cost

•  Professional consultations with creative options to make each video unique

•  Ability to include any client provided custom graphics or logos

•  Revisions available to meet client preferences (2 rounds or edits per production)

•  Digital files of final production provided to client to promote on other media outlets

Available Video Production Options:

•  30 Second Commercial

•  60 Second Commercial

•  5 Minute Video Feature

•  15 Minute Infomercial

•  30 Minute Infomercial

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MARKETING PACKAGES

Our marketing packages have been developed to afford our client’s access to a proven and established network of

services. The marketing programs have many points of interest for clients committed to building relationships, revenue

and industry visibility in both the government and private sector. Our marketing department is dedicated to applying

our expertise to grow our client’s business. As we continue our relationship, we will deploy strategies that will bring our

clients measurable and sustainable success.

The following programs were designed to work within any budget:

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Full Service GSA Marketing Plan

Strategic Business Analysis 6 Months Winbidspro Membership

2 Email Campaigns 2 Press Releases

4 Quarterly Insight Reports SAM Registration Assistance

GSA Processing

Commercial Marketing Plan

Strategic Business Analysis 2 Years Winbidspro Membership

3 Email Campaigns 4 Press Releases

4 Quarterly Insight Reports

Services in Packages

Strategic Business Analysis

•  Determine the features and benefits of client products and service offerings

•  Determine how client product and service offerings impact customers

•  Determine the strengths, weaknesses, opportunities and threats that a business faces

•  Determine the current and potential competing products or services in the client’s market

•  Determine the characteristics and buying habits of the client’s key market

Winbidspro Membership

•  Complete access to our directory of all government purchasing activities

•  Professional assistance navigating the Winbidspro directory

•  Technical data, including 600,000 sets of drawings

•  Access to competitor information such as, last price paid back to 1961

•  Database of 800,000 companies (over 610,000 emails)

•  Tracking ability of expiring contracts (95% of all service contracts come from expiring contracts)

•  Locate ALL purchasing agents within a specific geographic area

•  Research complete competitor sales history

Continued on next page

MARKETING PACKAGES CONT…

Email Campaign

•  Professional designers create a standard HTML and text email campaign, catered to the client’s business

•  Email design and formatting, with client provided logos, content & text

•  Targets based on geographical location, NAICS codes or client provided list

•  Detailed reporting on campaign response and effectiveness

Press Release

•  Creation of a news worthy piece about the client’s business

•  Distributed through PR Newswire, a leading news syndication service with direct access to the Associated Press

•  A guarantee of a minimum of 100 web postings

•  Detailed analytics report outlining outlets that picked up and published press release

Quarterly Insight Reports

•  4 reports updated and provided each quarter, including industry-specific information based on NAICS codes

•  Expiring Contracts

•  Business and Marketing Plan

•  Contracting Officers

•  Competitive Analysis

SAM Registration Assistance

•  Registering for SAM (System for Award Management), is the first step in contracting with the Federal Government.

•  Completion of the full SAM registration

•  Accuracy assurance with all other registrations

GSA Application Processing

•  Research and determination of most advantageous Federal Supply Schedule

•  Assistance with preparation of all required documents and supporting information for GSA submission

•  Submission of GSA proposal

•  Assistance with response to GSA requests for clarifications, revisions and negotiations of submitted offer

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GSA CONTRACT SERVICES

FOR GSA CONTRACT HOLDERS ONLY

GSA UPLOADS TO GSAADVANTAGE!®

GSAAdvantage!® is the shopping mall for the Government!

GSAAdvantage!® (http://www.GSAadvantage.gov) is where the Federal Government goes to browse GSA holders’ on-

line catalogs, contact information, and the terms and conditions of a schedule contract.

GSAAdvantage!® gives Federal purchasers the ability to shop around, make comparisons, and order products and

services in just minutes. Once awarded products and/or services are uploaded to the GSAAdvantage!® website, a

buyer searches for an industry’s products or services and those product/services will be found. The buyer can then

purchase them with a click of a button.

Many GSA holders do not realize this is a requirement and fail to complete this step. If those products/services are not

uploaded, the buyers will not know that they are offered, and they will buy from the other companies whose products

and services are advertised on the website.

Once a business is awarded a GSA schedule, it is required by GSA to upload awarded products and/or services to the

GSAAdvantage! ® website within 6 months. After 6 months of award, if the upload is not complete, the GSA holder may

be in noncompliance, which can result in fines, or eventually, a loss of the contract.

Our professionals are experienced to complete uploads for GSA compliance and approval. The process can be

completed with ease, especially if we assisted with the company’s actual GSA application process. Those companies

not previously processed by our professionals, can supply the GSA awarded supporting documentations to our

processing team and have the upload completed as well.

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GSA eBUY MONITORING

Once the GSA schedule contract upload is complete on GSAAdvantage!®, the contract administrator will be

simultaneously registered on eBuy, GSA’s online Request for Quotes (RFQ) solution. The eBuy system allows the contract

administrator to select criteria for receipt of RFQ notices.

GSA eBuy is designed to facilitate the request for and submission of quotes or proposals for commercial products,

services, and solutions offered through GSA Federal Supply Schedules and Government-wide Acquisition Contracts

(GWACs).

Using the eBuy system, Federal buyers (purchasers) may prepare and post RFQs/RFPs for specific products and services

for a specified period of time. Once posted, contractors (sellers) may review the request and post a response. This

program is exclusive to GSA schedule contract holders and offers an effective marketing opportunity for doing business

with the government.

Our GSA eBuy monitoring service ensures clients don’t miss valuable opportunities to respond to RFQs/RFPs that relate

to specific capabilities. By allowing us to monitoring the eBuy system, we narrow the search parameters and present

only relevant opportunities to clients for consideration. We are able to weed out requests that a business does not

qualify for, and put clients in touch with the point of contact for the ones that do. One of our dedicated account

managers will work to review various opportunities as they become available on the eBuy portal.

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GSA IFF QUARTERLY REPORTING

GSA schedule contract holders are required to report contract sales to the General Services Administration on a

quarterly basis throughout the duration of the GSA contract. Contractors must report the contract sales within 30 days

of each quarter end, even if no sales were made through the contract.

Industrial Funding Fee (IFF)

GSA introduced the Industrial Funding Fee (IFF) requirement in April of 1995. The IFF is a fee paid by customers to cover

GSA’s cost of operating the Federal Supply Schedules program. The fee is a percentage of reported sales under

schedule contracts. The fee is included in the price customer agencies pay the contractor when they purchase items

under a MAS. The contractor remits the IFF due to GSA in the quarterly reporting. The IFF rate is set by the Commissioner

of Federal Acquisition Service and is reviewed periodically.

GSA Quarters

•  1st Quarter: January 1 through March 31

•  2nd Quarter: April 1 through June 30

•  3rd Quarter: July 1 through September 30

•  4th Quarter: October 1 through December 31

We can complete the reports of our clients. Our specialists will perform the quarterly IFF reporting, meeting requirements

within the GSA reporting system. Quarterly sales information and payment of any fees will be requested of the client.

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GSA MODIFICATIONS & GSA RENEWALS

GSA Modifications

A GSA holder may need to submit a GSA modification if they are already on a schedule and would like to revise details

of the GSA schedule contract.

GSA schedule holders may conduct modifications to:

•  Add or remove a negotiator

•  Update point of contact information

•  Edit Terms and Conditions

•  Add, remove or adjust products and/or services

•  Increase or decrease prices on products and/or services

Schedule holders may modify the contract to increase prices. The number of adjustments allowed per year is limited by

the type of schedule.. Some schedule holders may adjust prices every year. The economic price adjustment allows

schedule holders to alter prices by as much as 2-4% as long as proof is provided that can show that prices raised for

commercial clients.

The GSA may also make changes to the terms and conditions of a schedule (usually to the benefit of the vendor)

requiring the GSA holder to comply with any requested information and modify their schedule accordingly.

Some modifications require information to be uploaded for approval by GSA. Our specialists are available to perform

the uploads for an additional fee.

GSA Renewals

GSA contracts expire after 5 years.

GSA holders have an option to renew the GSA MAS contract up to 3 times, for a total length of 20 years.

FSS contracts (medical schedules) can only be renewed up to 10 years.

Several months before a contract expires, it is required to submit revised pricing, commercial sales practices and

related certifications if a business is renewing their contract with GSA.

If a GSA contract is not renewed before it expires, a brand new GSA proposal application must be submitted to GSA,

and it could take up to a year before a new contract is awarded. If a business is re-awarded, a new contract number

will be issued. This will require the client to re-establish the company with the federal buyers they have worked with. A

renewal is quicker and easier than starting from the beginning.

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Government Program Experts: Services guide

Services

Transcript of Government Program Experts: Services guide