Google+ Makes Marketing More Social

10
Make your marketing social.Add a + Hunter Digital | www.gethunter.com [email protected] | 516-505- 0444 makes marketing more social.

description

Think of your Google+ page as your brand hub. Your page, along with your profile image and recent posts, is eligible to show on the right-hand side of Google's results when relevant to a customer’s search. Relevant posts can also show up within search results for your page’s followers.

Transcript of Google+ Makes Marketing More Social

Page 1: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

makes marketing more social.

Page 2: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

What is Google+?It's a way of making your Google experience social.

• Founded by Google in June 2011• It has 400 million* registered users• Users add friends to their ‘circles’ to share content and to video chat• The top branded pages on Google+ have millions of followers

What? Why? Getting started

Link Measure Conclusion

*Source: Google Internal Data. Last updated: September 2012.

Page 3: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

What Google+ can do for you?See an average increase of 5-10%* in search and click-through rates thanks to Google+.

*Source: Google Internal Data. Last updated: July 2012.

What? Why? Getting started

Link Measure Conclusion

Page 4: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

Why use Google+?Boost online marketing performance.

• Get closer to potential customers when they're online and engaged• Increase awareness with Google+ recommendations. Customers' circles can see the brands

and companies that they are following on Google+• Build trust—potential customers look favorably on brands if they see that people in their

circles like them

What? Why? Getting started

Link Measure Conclusion

Page 5: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

Getting started with Google+ is easy.Get started in only 3 steps.

1. Create a Google+ page and get it verified. It will be the center of the brand's identity on Google

2. Add the Google+ badge to the company website to help grow Google+ followers 3. Link your Google+ page to your ads

What? Why? Getting started

Link Measure Conclusion

Page 6: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

This is how your page could look.

What? Why? Getting started

Link Measure Conclusion

Page 7: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

Link your Google+ page to your ads.Expand your brand presence online.

• Get more recommendations, follows, clicks, and potential customers by linking

• Linking combines the +1s on Google+ pages with campaigns

• This helps to increase an ad's click-through rate by 5-10%*

*Source: Google Internal Data. Last updated: July 2012.

What? Why? Getting started

Link Measure Conclusion

Page 8: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

Measuring the impact of Google+.Using AdWords.

By using the +1 Annotations section in Google AdWords Reporting, it is easy to see full statistics including clicks, impressions, and click-through rates for campaigns linked to your brand's Google+ page

What? Why? Getting started

Link Measure Conclusion

Page 9: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

And finally...Google+ is a brilliant way to boost the performance of online marketing.

• It helps increase the number of people seeing your ads• Potential customers online will trust you more• Your brand is more personal, social, and engaging• It's easy to get started and expand your brand presence online

What? Why? Getting started

Link Measure Conclusion

Page 10: Google+ Makes Marketing More Social

Make your marketing social.Add a +

Hunter Digital | www.gethunter.com [email protected] | 516-505-0444

Thank you.

If you have any queries or would

like help setting up Google+,

please contact:

ERIC LITUCHY [email protected]

516-505-0444

Hunter Digital is a NY digital marketing and online optimization agency that is recognized as an pioneer of results oriented marketing. With over a decade experience helping businesses grow, Hunter Digital deliveries top results by utilizing cutting edge marketing techniques and a living by a steady diet of test and optimize. As experts in Search Engine Marketing, (PPC) Search Engine Optimization (SEO) and Display Advertising channels like retargeting, search retargeting, and look-a-like marketing our clients count on us for our strategic thinking and deep knowledge of the digital media landscape.

From ecommerce companies looking for the best ROI to service businesses looking for the lowest CPL, Hunter Digital always delivers results!

Hunter Digital is a NY digital marketing and online optimization agency that is recognized as an pioneer of results oriented marketing. With over a decade experience helping businesses grow, Hunter Digital deliveries top results by utilizing cutting edge marketing techniques and a living by a steady diet of test and optimize. As experts in Search Engine Marketing, (PPC) Search Engine Optimization (SEO) and Display Advertising channels like retargeting, search retargeting, and look-a-like marketing our clients count on us for our strategic thinking and deep knowledge of the digital media landscape.

From ecommerce companies looking for the best ROI to service businesses looking for the lowest CPL, Hunter Digital always delivers results!