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Google Custom Search Engine Implementation: Issues for Librarians
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“Creating a Customised Google Search Engine” December 11, 2008 At the Dorothy Collings Electronic Resources Centre Department of Library and Information Studies ITWP Workshop on:
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The presentation was done as a part of a Library and Information Association of Jamaica (LIAJA) workshop aimed at sensitizing to persons the issues in building, implementing and customizing a Google Custom Search Engine. The article is done mainly for an audience of Librarians.
Transcript of Google Custom Search Engine Implementation: Issues for Librarians
“Creating a Customised Google Search Engine”
December 11, 2008At the Dorothy Collings Electronic
Resources CentreDepartment of Library and Information
Studies
ITWP Workshop on:
With Facilitators:
Mark-Shane Scale
and
David Drysdale
The following presentation created by Mark-Shane Scale
LecturerDepartment of Library & Information StudiesUniversity of the West Indies, Mona Campus,Kingston, [email protected]
Workshop Description
• This course is seeks to impart the skills and knowledge that enable users to: o create, o maintain and o manage
• a Google Custom Search Engine (GCSE)
• Create a Google Custom Search Engine (GCSE) for ao Website or o Library or other Information Service
Workshop Objective:
Secondary Objectives
To have a general understanding of:
• what is GCSE• the issues involved in implementing and
designing a GCSE
WHAT IS A SEARCH ENGINE?
A computer program that:
• Indexes Internet files/documents• Facilitates search by keyword queries• Returns results ranked by relevance
GCSE?
Google Customised Search Engine:
• A service released by Google in 2006
• Allows users to create their own search engine
HOW GCSE WORKS?
The designer of GCSE decides the:
• Name & Description of the search engine
• Sites it will index
• Colour schema
• Descriptors and Search refinements
GCSE Caribbean Examples
Caribbean Newspaper Search - Example 1
Carib LIN - Example 2
Example 3
BEFORE IMPLEMENTING A GCSE
Consider:
• Google’s Terms and Conditions
• Planning and Policy Administration Issues
• Electronic Search Skills
ISSUES IN
IMPLEMENTING, BUILDING & DESIGNING
A GCSE
Under Google’s Terms & Condition
Google owns the:
o Results page
o Search box
o Rights to advertisements
o Exclusive rights to search your site
o Right to terminate service
SOURCE: http://www.google.com/coop/docs/cse/tos.html
SETTING UP YOUR GCSE
Requirements for GCSE
Institution must:
• have an online presenceo Blogo SNS profileo Website
• detail knowledge of clientele and their information needs
Skill Requirements for GCSE
• Understand how search engines work
• Ability to evaluate & select quality websites
• Knowing how to use the GCSE interface
PLANNING
• Involves defining the mission, vision, goals and objectives of the GCSE
o What do your users want?
o What role do you want to play?
IFLA DIGITAL REFERENCE GUIDELINES for collaborative planning
• Create a working group
• Develop concrete goals
• Draft an initial action proposal
• Evaluate available software and services
IFLA DIGITAL REFERENCE GUIDELINES
• Solicit client feedback
• Re-evaluate initial action plan
• Present action plan
STAFFING
• Select staff based on:o Interesto Abilityo Availabilityo Computer skillso Interpersonal communication skills
o (IFLA Digital reference Guidelines)
COLLABORATION
• This is essential when the GCSE begins to grow and expand
When libraries collaborate with other institutions a richer and wider range of services can be offered
PROMOTION
• Design logo
• Word-of-mouth
• Create strategic links from library website
• Involve the local media
• Posting announcements and bulletins
EVALUATION
• Conduct user surveys of both patrons and staff
• Compile and evaluate statistics of service activity,technical and policy issues
• Implement changes to services
