GoGreen seattle 2014 | reDUXGoGreen Seattle 2014 included over 500 attendees and 50+ speakers - business leaders and innovative thinkers from regional government, local businesses and nonprofits including the food, winery, fishing, aviation, energy, sport and software industry. Attendees discussed new ideas and tackled big issues facing local, regional and global sustainability efforts. In the sustainable food Mini-Charette, a new session format, participants developed new ideas to solve food issues that affect low-income families, small farms, urban agriculture, food waste, and research development. Our attendees rolled up their sleeves and gained strategies for improving internal communication and external collaboration processes.

green go 14

The Sustainability Conference for Business & Government

brings you

audience Breakdown

Industry Breakdown

Job Title Breakdown

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*Attendee Breakdown - Full Conference: 421 | EPA Forum: 56 | Republic Services Tour: 46 | GRI Course: 11

53%  

24%  

8%  

5%  

4%  2%  2%  1%  

1%  

Execu&ve  Level  

Associate/Coordinator  

Other  

Consultant  

Assistant/Intern  

Account  Execu&ve  

Student  

Analyst  

Professor  

53%  

24%  

8%  

5%  

4%  2%  2%  1%  

1%  

Execu&ve  Level  

Associate/Coordinator  

Other  

Consultant  

Assistant/Intern  

Account  Execu&ve  

Student  

Analyst  

Professor  

Program

Pre-Conference Events | April 29republic services recycling Center tour

ePa executive Forum

tesla Model s test Drive

Conference | April 30Materiality Matters | An Interactive GRI Certified Short Course

opening KeynoteJim Wegner | President & Chief Executive Officer, Darigold

Plenary | Benchmark Your Performance with B Corp

Panel Session | Top Washington Industry Showcase: Green Champions Making the Case for Sustainability How-To Workshop | Moving Forward Beyond Year Four: 11 Keys to Make sustainability stick

Solutions Lab | Getting Beyond Sustainable Business as Usual: Creating Strategies for Scaling up the Impact of Sustainable Business Practices

Mid-Day KeynoteBruce Christiansen | Board of Directors, Food Lifeline

Plenary | The Sustainable Food Eco-System: A Regional Economic Driver for Business

Panel Session | Building Energy Collaborative: Live Feed + Showcase of High Performance Seattle Buildings

How-To Workshop | Mini-Charette: Defining Actionable Solutions to Local Food Movement Challenges in the Puget Sound Region

Solutions Lab | Architecture of Change Part II: New Ideas to Build Change Capability in the Fiber of Your Organization Closing KeynoteKimbal Musk | Founder, The Kitchen Community

Themes

Redefining Regional Sustainable Food Eco-SystemsThe food industry generated more than $6 billion in revenue in King County

in 2011, demonstrating the significance of the food economy as an economic driver in the state. The key to building a holistic and resilient food system

is to integrate sustainability into all phases of the system. During the panel discussion of Mid-Day Plenary and brainstorm of Mini-Charette, the integration

strategies considered food equity for low-income families, innovative economic solutions for small farms and restaurants, education of consumers

on sustainable produce, and the support and collaboration of policy makers, research institutions and community-based organizations.

Quantifying the True Value of SustainabilityThe quality of corporate social responsibility (CSR) commitments has always

been a bit unclear. Almost all businesses now are issuing CSR reports or statements to claim the contribution of the positive social impacts and the reduction of carbon footprints. To go beyond just the paper claims, companies

are going through the rigorous process of obtaining additional certifications such as B-Corp and are installing energy tracking tools to collect real time

data, to capture the true value of their social, sustainable and environmental efforts.

Change Agent Required for ImplementationNo one likes change. When a company decides to bring a new mission

into its core values, it generates a ripple effect on its business function and operations – but change has to happen. When a company integrates sustainability into its DNA, it should also plant a change agent in parallel with

its implementation plan. The key to continue engaging stakeholders and employees, and to scale up the impact of sustainable practices, requires

collaboration, innovation and communication within the company and with external government agencies and partners.

VENUEThe Conference Center - LEED Silver for its sustainable construction practices, furnishings and equipment. Nearly 90 percent of all construction waste was reclaimed and recycled.

FOOD & BEVERAGE• Catering menus were chosen with local and sustainable

products• Condiments were served in bulk containers and minimal

food packaging was used

REGISTRATION AND COMMUNICATION• Event promotion is pursued primarily via online methods• Registration process utilizes a 100 percent paperless

ticket system• Badge holders are compostable, made from corn-starch

and reused when possible

WASTE MANAGEMENT• Tri-bin waste stations for compost, recycling and landfill

waste were placed throughout the venue • Convention Center staff were knowledgeable and

complied with sustainability policies across the board• The Seattle Convention Center reported that 687 lbs. of

event waste was diverted from the landfill at a rate of 81%.

sustainability

PRINTING/SIGNAGE• Official conference materials are printed using vegetable based inks on recycled

materials • Existing banners and directional signs were reused to decrease printing

tweetables

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Conference Sponsors

Conference Partners

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