GMV Experience in Latin America and -...

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GMV Experience in Latin America and other markets

Internationalization of EO companies

© GMV, 2016© GMV, 2016

SUMMARY

• Vision and strategy

• From pilots to business case

• Worldwide ambition

2016-11-22Internationalization of EO companies


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STRATEGY AND VISION

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VISION

• EO market is global and potential applications benefit from larger and delocalized areas

• EO can be applied to a large range of domains; thus the potential market is huge

• EO technology and techniques are mature and consistent / robust apps are currently available

• EO data access and associated legislation is not severe; thus, anyone can have data access

• EO can provide quantitative added-value with almost no efforts on specific areas / domains


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STRATEGY

• Running of R&D projects financed by EU institutions to mature technology, get user contacts and execute test campaigns to provide evidence of added-value

• Evolve project outcomes into specific pilot cases with direct contact to users to delineate a long-term and sustainable business strategy

• The coordination with user organizations or any other legal institution is important to increase awareness impact

• Agreements with data providers would be the path for the international market

• In some areas, contacts with local partners that permit breaking cultural, language or legal barriers would deem necessary

• Our experience recommends to do not make free pilot cases so that users can be aware of the importance of the products (desk-drawer effect)


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STRATEGY

• Once the pilot phase is successful, apply the business strategy

• Cost savings in classic user approach is essential for the introduction of EO data

• The availability of a closed, user-friendly and efficient interface is mandatory. It shall permit providing results in areas with limited technological logistics

• The reception of user certificates about added-value and service quality is very important to prove operational experience

• In the case that business strategy can not be applied, reinforce the pilot phase to look for more users or higher institutional bodies.



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FROM PILOTS TO BUSINESS CASES

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FROM PILOTS…


Statisticsand charts

FERTILISER DEMANDVARIABLE RATE MANAGEMENT

Image © DigitalGlobe

Cotton - Argentina

© GMV, 2016© GMV, 2016

FROM PILOTS…


HARVEST PROGRESSAGRICULTURAL LAND MONIIORING

Landsat-8 time series analysis over sugarcane fields in São Paulo (Brazil), depicting harvested fields

Sugarcane (SP)

© GMV, 2016© GMV, 2016

FROM PILOTS…


ANOMALIES DETECTIONMULTITEMPORAL MONITORING

NDVI Sugarcane (SP)

© GMV, 2016© GMV, 2016

FROM PILOTS…


© GMV, 2016© GMV, 2016

FROM PILOTS…


• Plus a large list of reference pilots mainly associated with

• Security

• Environmental

• Forestry

• Emergency

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TO BUSINESS CASE…


• Small value contract for CATAPULT in mining domain


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WORLDWIDE AMBITION

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ASIA


• Further success have been achieved in Asia where several contracts in a private business model case have been won

• Security

• Environmental

• Forestry

• Most of them due to collaborative frameworks with data providers, for instance Digital Globe

© GMV, 2016© GMV, 2016

ASIA


PAST Assignment: Forest Geo-information for Monitoring Tree-dominated areas in Abu Dhabi Emirate

Overall project value: EUR 50,188;

Country: UAE; Location: Abu Dhabi Duration of assignment (months): 4

Client: Environment Agency of Abu Dhabi (EAD) Value of the services provided by GMV: EUR 50,188

Address: P.O Box: 45553; Al Mamoura Building (A), Murour Road, Abu Dhabi, UAE

No of professional staff-months: 5

Start date (month/year): Feb/2014 Completion date (month/year): April/2014

Senior professional staff of your firm involved and functions performed: A. Sebastian (Team leader), A. M. Safara Araujo (team leader); D. de la Fuente (remote sensing analyst) Name of associated Consultants: PROTEUS; NAUTICA

Project description: The overall purpose of this proposal is to contribute to EAD’s mission by enhancing the environmental knowledge, in particular over tree-dominated areas. Specific goal was to monitor changes in UAE’s environmental conditions and service a set geo-information forest-related products, such as: crown delineation, tree characterization, forest condition… The service based on WorldView-2 VHR MSS and panchromatic data.

Actual services provided by GMV: all geo-information services were provided by GMV. This project complemented the LULC mapping of the Abu Dhabi Emirate (below) now being extended to other Emirates.

PAST Assignment: LULC map for habitat conservation policies in Abu Dhabi Emirate

Overall project value: EUR 2.715.672,21

Country: UAE; Location: Abu Dhabi

Duration of assignment (months): 20

Client: Environment Agency of Abu Dhabi (EAD) Total No of staff-months of the assignment: 30

Address: P.O Box: 45553; Al Mamoura Building (A), Murour Road, Abu Dhabi, UAE

Value of the services provided by GMV: EUR 700,000

Start date (month/year): Jan 2013 Completion date (month/year): August 2014

Senior professional staff of your firm involved and functions: A. M. Safara Araujo (team leader); A. Moreira Nunes (project manager); P. Amado (senior remote sensing analyst); P. Perez (GIS/ RS analyst), among others

Name of associated Consultants: PROTEUS, EOMAP, NAUTICA

Project description: The overall purpose is to map terrestrial and maritime habitats for biodiversity management purposes. The specific goal is to produce, for the whole emirate Habitat, Land cover and Land use maps; 3 Layers of information being depicted at 1ha MMU and with 43 classes at its most detail. The nomenclatures being employed are based in the work of Brow and Boer. The project was developed through a semi-automatic classification approach of 8-band Worldview 2 satellite images, of 50 cm resolution, which is afterword’s tuned by photo interpretation work.

Actual services provided by GMV: GMV was responsible for capturing and mapping the terrestrial habitats. As side objectives GMV is also producing a Imagery Mosaic of Geometrically and Atmospherically corrected Worldview-2 images – all corrections processed by GMV – for the whole emirate area (approx. 69000 SqKm)

LULCSustainedBusiness case !!!

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ASIA


Monitoring LULC change and pollution in the Rumaila-Zubair oil fields, Iraq Client: Shell Global Solutions International.

Duration: 12 months. From: 30/07/2015 To: 30/06/2016

Total Budget: 54,800,00 € Project Partners: GMV AD

provision of two services for O&G operations in the Rumaila-Zubair oil fiels, Iraq (1040Km2): LULC baseline map and change detection. Classes: Urban, Oil Industry, Communication network, Arable

Land, Sparse vegetation, Wetlands, Bare soil, sand and dunes, Water courses/water bodies.

Soil contamination detection, every 6 months

GMV’s Tasks: 1. Service 1 – Baseline LULC at T0 (RapidEye) and monthly change detection updates

2. Service 2 – Baseline soil contamination at T0 and bi-annual update

3. Service 3 – WMS delivery

Client: Al Qurnah oil spill analysis, Iraq Shell Global Solutions International. Shell/SE Purchase Order: #130617151953_13-AL

Duration: 2 months From: 12/08/2013 To: 15/10/2013

Total Budget: 45.051,00 € Partners: GMV AD

Multi-temporal GDB of oil spills over Majnoon (239 Km2), Iraq, from October 2010 to September 2013. Data set: Pleiades, WV2 and RapidEye (12 images). Feature classification items: oil pools, baseline oil spill condition at T0, oil spills evolution, oil accumulation in trench, oil effects. Service deliverables: vector files of oilspills location and associated statistics (shape format and GDB, MGCP structure adapted), OGC compliant, operative in ESRI environments and printable to standard cartographic outputs.

GMV’s Tasks: 1. Image orthorectification. Multitemporal series matching

2. GDB structure layout

3. Image spectral classification

4. Specific feature extraction

5. Specific feature change detection

Mission GSD Pixel cluster MMU Extraction, classification, QC

scale (1:n)

Largest usable scale (1:n)

RapidEye 6 m 5 x 5 900 m2 12500 25000

Pleyades 2 m 5 x 5 100 m2 5000 12500

WordlView-2 2 m 5 x 5 100 m2 5000 12500

LULCSustainedBusiness case !!!

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ASIA


Security Sustained Business case !!!

• Four different minor contracts for the provision of SW license & training to a Japanese partner

• GRECOSAR SAR simulator of complex targets• GRECOSAR development of ship model for categorization• SIMONS Ship Monitoring Tool (remote license)• SIMONS Ship Monitoring Tool (local license) & training

• The partner has links with institutional bodies and market expectations are high

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CONCLUSIONS


• Markets with large potentiality

• Agriculture

• Environmental (Forestry / Marine)

• LULC

• Security (only at governmental level)

• Important to enforce agreements with local / regional entities

• Important to enforce agreements with data providers at worldwide level for VHR data at a competitive price.

© GMV, 2016© GMV, 2016

ROADMAP


• Strength collaborations with data providers

• A way to reach a larger number of customers

• More complete solution of the overall processing cycle

• Enforce and further exploit current business cases

• Get further references in operational services through regional development agencies, like WB.

• Attend specific regional workshops to establish contacts with regional / local users or agencies that would provide access to specific markets / domains

GMV Experience in Latin America and -...

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