Global Service Jam | Falmouth
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Transcript of Global Service Jam | Falmouth
© 2010 Sea Communications© 2010 Sea Communications
Welcome to GSJ South West
© 2010 Sea Communications
Friday (Pool Innovation Centre)
6:00pm Welcome & ice-breaker
6:30pm Global themes and achievements for the jam are presented.
6:30pm www.servicedesignsw.org is active for anyone living in the South West.
7:45pm Supper
9:00pm Set a challenge (based on need relevant to local area)
10:30pm Close (website still live)
© 2010 Sea Communications
Saturday (Pool Innovation Centre)
9:00am Arrival & breakfast
9:30pm Warm up (ice-breaker)
9:45am Diagnose // Understand the nature of the challenge in more depth.
9.45am Co-discover // Wider community research examining the local issue.
1:00pm Lunch (fend for yourself)
2:00pm Sharpening the brief
© 2010 Sea Communications
Saturday (Pool Innovation Centre)
2:45pm Break
3:00pm Co-design // generating new ideas and innovations.
5:00pm Supper
6.00pm Co-develop // developing the service prototype.
9:00pm Close
© 2010 Sea Communications
Sunday (Jubilee Wharf)
9:00am Arrival & breakfast
9:30pm Document working prototype
1:00pm Lunch (fend for yourself)
2:00pm Legacy
3:00pm Close
© 2010 Sea Communications© 2010 Sea Communications
Ice-breaker
© 2010 Sea Communications
What is service design?
Done to Do with
Traditionalapproach
Service design approach
© 2010 Sea Communications
What is service design?
© 2010 Sea Communications
© 2010 Sea Communications
What is service design?
© 2010 Sea Communications
[ Why ]Is service design
important?
© 2010 Sea Communications
Examples of service design
How do you encourage thousands of people living in a city to make more journeys without increasing congestion or pollution?
© 2010 Sea Communications
Examples of service design
© 2010 Sea Communications
Examples of service design
How do you encourage people to take the stairs instead of the escalator?
© 2010 Sea Communications
Examples of service design
© 2010 Sea Communications
Examples of service design
How do you help young people who’ve slipped through the net to have a career?
© 2010 Sea Communications
Examples of service design
© 2010 Sea Communications
Question
What did you notice about these three examples?
© 2010 Sea Communications
Question
What did you notice about these three examples?
© 2010 Sea Communications
Defining the challenge (6:30pm – 9.00pm)
© 2010 Sea Communications
QuestionSetting our challenge (9:00pm – 10.30pm)
© 2010 Sea Communications
© 2010 Sea Communications© 2010 Sea Communications
Welcome to GSJ South West
© 2010 Sea Communications© 2010 Sea Communications
Ice-breaker
© 2010 Sea Communications
Where are we in the service design process?
© 2010 Sea Communications
© 2010 Sea Communications
Diagnose // understand the nature of the challenge
© 2010 Sea Communications
Diagnose // understand the nature of the challenge
© 2010 Sea Communications
Diagnose // understand the nature of the challenge
© 2010 Sea Communications
Diagnose // understand the nature of the challenge
© 2010 Sea Communications
Diagnose // understand the nature of the challenge
© 2010 Sea Communications
Diagnose // understand the nature of the challenge
© 2010 Sea Communications
Diagnose // understand the nature of the challengeQuestionDiagnose // understand the nature of the challenge
© 2010 Sea Communications
© 2010 Sea Communications
Diagnose // understand the nature of the challengeQuestionDiagnose // understand the nature of the challenge
© 2010 Sea Communications
© 2010 Sea Communications
Co-discover // examine the local issue
© 2010 Sea Communications
Co-discover // examine the local issue
© 2010 Sea Communications
Co-discover // examine the local issue
© 2010 Sea Communications
Co-discover // examine the local issue
© 2010 Sea Communications
Co-discover // examine the local issue
© 2010 Sea Communications
Diagnose // understand the nature of the challengeQuestionCo-discover // examine the local issue
© 2010 Sea Communications
© 2010 Sea Communications
Question
What did you notice about these three examples?
© 2010 Sea Communications
Sharpening the brief (2pm – 2.45pm)
© 2010 Sea Communications
Sharpening the brief
© 2010 Sea Communications
© 2010 Sea Communications
Co-design // generating new ideas & innovations
© 2010 Sea Communications© 2010 Sea Communications
Co-design // bullseye (activity 1)
© 2010 Sea Communications© 2010 Sea Communications
Co-design // role play (activity 2)
© 2010 Sea Communications
1. No idea is a bad idea
2. No limiting factors at this stage
3. Think BIG!
4. Everyone’s voice and idea is equally valid
5. Withhold your judgement
6. Quantity not quality at this stage
7. Build on the ideas of others
Co-design Rules
© 2010 Sea Communications
Changing Perspective
The year is 2040
© 2010 Sea Communications
Changing Perspective
You are Richard Branson
© 2010 Sea Communications
Changing Perspective
Your only resource is people
© 2010 Sea Communications© 2010 Sea Communications
Co-develop // develop the service prototype
© 2010 Sea Communications
© 2010 Sea Communications