Global market research of hair extensions and lace wig

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The Global Market Research of Hair Extension and Lace Wigs In recent years, the hair extensions and lace wig industry has been rapid development, "head fashion" is also more and more recognized and respected. According to the relevant professional analysis, said: in the next 1-3 years, the wig industry will set off a new trend of fashion! For this we have a special research on the human hair extension and lace wig industry. 1. Product picture By Mason ZYQ www.firenzewigs.com www.firenzehair.com
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Transcript of Global market research of hair extensions and lace wig

Page 1: Global market research of hair extensions and lace wig

The Global Market Research of Hair Extension and Lace Wigs

In recent years, the hair extensions and lace wig industry has been rapid development,

"head fashion" is also more and more recognized and respected. According to the

relevant professional analysis, said: in the next 1-3 years, the wig industry will set off

a new trend of fashion! For this we have a special research on the human hair

extension and lace wig industry.

1. Product picture

By Mason ZYQwww.firenzewigs.comwww.firenzehair.com

Page 2: Global market research of hair extensions and lace wig

2. Features and Keywords

Features:

1: change hair simple and convenient, save time;

2: Can avoid perm, hair on the hair caused by the damage;

3: You can try a variety of different hair design, with different fashion;

Keywords:

Hair extensions, lace wig, hair weft, lace closure, Brazilian hair, Indian hair, Peruvian

hair, Russian hair, Full lace wig, lace front wig.

3. Google trends Analysis

Google trend shows that the trend of wigs with the time of the basic changes in the

regular changes, more stable. The search for the mainstream countries is North

America's Jamaica, and the search boom in other countries is gradually weakening.

4. this product global mainstream from the media heat research

Instagram

There are 2414185 posts related to wig search

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Facebook

If you want to know more product information, you can follow us: firenzewigs

With the keyword wig query, in the public page there are a large number of shops

selling wigs, various models, different colors of wig products are sold, the overall

attention, point praise is good, the highest point of the shop 28244

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http://Quora.com

There are a lot of questions about wigs on this site, for example

1. Recommended type of wig

2. Wigs care tips

3. Identify the method of wig quality

Reddit.com

There is a lot of discussion on the wig on this site, but the basic message is 10, the

interaction is weak.

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5. Wigs in the market, the same product of the amount of money and unit price

research

A: Kickstarter

1 supporter, has reached the amount of USD100, the target amount of USD7000, all

time is not over.

8 supporters, the amount reached USD249, the target amount of USD25000, all raised

B: Indiegogo: No related products

C: Taobao all chips: no related products

D: Jingdong all chips: no related products

E: Suning all chips: no related products

6. Wig in the mainstream B2B platform wholesale price.

alibaba.com

Human hair weave in Alibaba shows the lowest price of 5.9USD, up to 78USD, most

of the price in the USD15-60 range.

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http://made-in-china.com

Hair weave in the made-in-china shows the lowest price of 9.9USD up to 75USD,

most of the price in the USD12-60 range.

7, Wig in the mainstream retail business platform retail price and the number of

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sales of various platforms

http://Amazon.com

Wigs in the Amazon above the price range of USD9.9-237, most of the price is

concentrated in the USD 30 up and down, according to the website shows that the

number of shops up to 538 evaluation.

http://Wish.com

Wigs in the Wish above the price range of USD6-145, most of the price concentrated

in the USD 20 up and down, according to the site shows that sales are more than a

show about 100000 bought this product.

Walmart.com

Hair on the Walmart price range is USD15-80, most of the price concentrated in the

USD30 up and down, more sales show about 3 to buy this one product

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8, Hair extension and lace wigs offline market research

Hair extension's business in the district 3 of the cosmetics area has found five or six,

most of the business has a real hair and hairy hair. The price of real hair and hair gap

is very large difference. The price of human hair according to the length and weight of

the hair, the price from more than one hundred to one thousand have. Synthetic hair is

mainly weight, the price generally twenty dollars from the general. There are also real

hair and synthetic hair mixed, and some have but others not, the price was subject to

the actual situation.

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9, Hair product professional body of the article content and views of excerpts

Alibaba column released an article name "wig industry" following is the original:

Attractive market background - the international market

International --- wig in many countries in the world as early as a fashion.

The international hair products industry is increasing at an annual rate of 20%. North

America is the world's largest consumer market, with annual sales of nearly $ 40

billion; Europe is second only to America's second largest consumer market, with

annual sales of more than 2.5 billion euros, the African market With annual sales of

nearly 16 billion US dollars, while the most populous Asian market annual sales of

about 12-14 billion US dollars, and mainly limited to practical people, fashion crowd

in the blank, year on year Europe and the United States, huge growth space.

10. Twitter, blog and other blog platform, foreign opinion leaders of the product

comments and forecasts

Businesses selling twitter on twitter products, turn the number of 9, the highest

number of praise 30

This is about how to wear wigs of the video, the number of views 1,635,094 times, the

number of praise 23372, the number of comments 1124.

All the relevant video viewing rate is very high

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11. Patent issue

There are thousands of wigs, and patents can’t be unified.