Page 44

www.visiongain.com

Global Food Packaging Market 2013-2023 4.4 Paper Food Packaging Market 2013-2023

2013 2018 2023

Table 4.4 Paper Food Packaging Submarket Forecast 2013-2023 ($bn, AGR %, CAGR%, Cumulative)

Figure 4.10 Paper Food Packaging Submarket Share Forecast 2013, 2018 and 2023 (% Share)

Figure 4.9 Paper Food Packaging Submarket Forecast 2013-2023 ($bn, AGR%)

2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2013-23

Sales $bn 57.9 60.1 62.4 64.9 67.6 70.4 73.5 76.8 80.3 83.8 87.7 785.3

AGR (%) 3.8% 3.8% 3.8% 3.9% 4.1% 4.2% 4.4% 4.5% 4.6% 4.4% 4.7%

CAGR (%) 2013-18 2018-23

CAGR (%) 2013-23

4.5%

4.2%

4.0%

Source: Visiongain 2013

Source: Visiongain 2013

0%

1%

2%

3%

4%

5%

0102030405060708090

100

2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023

Mkt Value ($bn) AGR (%)

Year

Sale

s $b

n

AGR

Source: Visiongain 2013

23.0%

23.0%

23.0%

Page 65

www.visiongain.com

Global Food Packaging Market 2013-2023 5.5 French Food Packaging Market 2013-2023

2013 2018 2023

4.4% 3.9%

3.5%

Table 5.5 French Food Packaging Market Forecast 2013-2023 ($bn, AGR %, CAGR%, Cumulative)

Figure 5.12 French Food Packaging Market Share Forecast 2013, 2018 and 2023 (% Share)

Figure 5.11 French Food Packaging Market Forecast 2013-2023 ($bn, AGR%)

2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2013-23

Sales $bn 11.0 11.2 11.4 11.6 11.8 12.0 12.2 12.5 12.7 12.9 13.2 132.5

AGR (%) 1.8% 1.7% 1.8% 1.8% 1.8% 1.8% 1.8% 1.8% 1.8% 2.0% 2.1%

CAGR (%) 2013-18 2018-23

CAGR (%) 2013-23

1.9%

1.8%

1.8%

0%

1%

2%

3%

0

2

4

6

8

10

12

14

2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023

Mkt Value ($bn) AGR (%)

Year

Sale

s $b

n

AGR

Source: Visiongain 2013

Source: Visiongain 2013

Source: Visiongain 2013

Page 91

www.visiongain.com

Global Food Packaging Market 2013-2023 7. Expert Opinion

7.1 Expert – David Rogers, Creative Partner – We Are Pure

7.1.1 The Leading Trends And Developments In The Market

Visiongain: What would you say are the key trends and developments in packaging and food

packaging market?

Currently I believe limited edition branding and packaging is a very big thing. Producing a limited

edition is simply a great way for companies to enhance brand loyalty but it is also a way of offering

the customer something new within that brand. The issue today is that customers are very fickle.

Customers consistently want something new and something exciting. 10 years ago this was a

different story, customer were fro more loyal to a brand and there was more reluctance to switch to

something new. Now the choices of products are so wide and customer hesitance to buy into a

new challenger brand has dropped significantly. A clear example of this is the rise Innocent.

Innocent used to be a challenger brand and now they are a major player. This need to constantly

have something new can be seen in even the largest names such as Nestle via their new

Chocolate Orange Shreddies. Monthly specials too, Covent Garden soups do this and they

constantly changing their range through monthly specials now. This whole trend is about giving

people something new to see when they walk around a super market.

7.1.2 Innovation And Design Visiongain: Is this limited edition focus now more so on the branding of the product rather than the

reshaping of the packaging container or is the packaging also constantly revamped alongside the

branding?

There is not a whole lot of innovation in the structural aspect of packing at the moment. Packaging

structures have not differed that much and are not subject to the constant changes that are

currently seen in the re-designing and rebranding of products. The most recent change in structural

packaging I saw was from a mouthwash designed by a Swedish company. This mouthwash had a

special pump dispenser that pumped out the just the right amount of mouthwash that was need for

one serving. That is a really innovative product and the most recent form of innovation in

packaging that I have seen. Other than that Unilever have just brought out a deodorant cans that

have 50% less metal in the packaging because they have managed to rid the contents of

Page 111

www.visiongain.com

Global Food Packaging Market 2013-2023 8.1 Amcor

2012 Total company revenue $bn $12.192bn Headquarters Hawthorn Australia Ticker AMC:ASX IR Contact http://www.amcor.com/investor-relations/ Website http://www.amcor.com/

8.1.1 Amcor Analysis

Amcor Limited is an Australian-based global packaging company supplying metal, plastic (rigid &

flexible), fibre and glass packaging products for the food, beverage, healthcare, industrial, home

care, and tobacco and personal care markets. The company is a highly diversified global leader

within the market. The company has three segments – Rigid Plastics which accounted for 26% of

sales, Flexible which accounts for 51% if sales and Fibre Metal & Glass which account for the

remaining 24%.

The majority of Amcor’s sales take place within North America which accounts for 33% of sales

followed by Western Europe with 29% and the Emerging Markets and Oceania both accounting for

19% each.

Amcor operates over 300 sites in 42 countries in Australia, Europe, New Zealand, North America,

Latin America and Asia. Amcor subsidiaries include Amcor Australasia, Amcor Flexibles Asia

Pacific, Amcor Flexibles Europe and Americas, Amcor Packaging Distribution, Amcor Rigid

Plastics and Amcor Tobacco Packaging.

Table 8.2 Amcor Company Overview 2012 (Total Revenue, HQ, Ticker, Contact, Website)

Source: Visiongain 2013