Gitex2013: ENABLING SMEs
15
2 COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED. Soulacroup Marc Oct’13, Gitex "MAKE IT PERSONAL" FOR SMB
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Transcript of Gitex2013: ENABLING SMEs
2
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
Soulacroup MarcOct’13, Gitex
"MAKE IT PERSONAL" FOR SMB
2 0 1 2 2 0 1 3
Consumer market
Enterprise market
Ads impact > impulsiveHypeLimited Budget visibilityStrong Social Media
Long ProcessLong term investmentSecurePredictive cost
GDP per capita = + 6,5%est (A&ME’14, Pyramid research)As a matter of fact, SMB request to understand both CM & EM
5
COPYRIGHT © 2013 ALCATEL-LUCENT. ALL RIGHTS RESERVED.
20%UCaaS CAGR 2013-
2017
THESMB
TREND
28%SOCIAL NETWORKS IS
STRATEGICAL
75%BYOD MOMENTUM
MY CLOUD
MY CUSTOMER
MY SOCIALMY MOBILE
MY SOCIAL
Social Business
IdentityServices
MY MOBILE
64Mu1 000 000 000A &ME Total Mobile Subscribers
MY DEVICE IS BESTMY BOSS CANNOT PAY sept’13
120% PENETRATION RATE !!
MY CUSTOMERS
BEST FLOW WE ARE ALL VIPTRIGGERING
MOBILE APPS : help to respond faster 49 % , help to attract new customers : 45 % of survey
MY CLOUD
SYNCANDA-SYNC
MULTI DEVICE LIKE BIG Corp.
The cloud is pretty ubiquitous in the SMB space
MY CLOUD
MY CUSTOMERS
MY SOCIALMY MOBILE
MYOFFICE CLOUD
MY SMARTCALLROUTING
MYIC SOCIALMYIC MOBILE
What Next ?
Calling, IM, VideoPresence, CalendarCommunity Req.…
John
Marketing DirectorCross Technologywww.Cross.com
IM
VideoAnswer
See video
John Smith
Incoming …
Frank Lee
Smart Caller IdentitySmart Caller IdentityON THE FLY
John Smith
Calling …
CALL ID
ASSOCIATED DATA
thanks
Visit US atFVC BOOTH
MYIC SOCIAL NETWORKMYIC MOBILE PHONESOFTPHONE PIMPHONY IPFULL WIFI INFRA FOR SME
