Gionee Elife E7Review in pictures

Definite eye-candy

• Glossy unibody design• 6.2mm at the thinnest point• Carved metallic keys • Available in a wide range of

colours• Bundled premium case with

faux leather finish• Rounded edges add to good

looks and don’t hurt the ears while talking

Premium in appeal but not on price

• Large 5.5-inch screen with full HD resolution

• 16-megapixel AF camera at the back and 8-megapixel AF camera in the front

• Snapdragon 800 processor under the hood, with 2GB (3GB for 32GB variant) of RAM

• 16/32GB internal storage options available

• Supports NFC and comes with NFC tags as well

Bright and colourful display• Great viewing angles and

neutral colour tones please the eyes

• The full HD 5.5-inch display offers a pixel density of 400ppi

• Ample brightness offers good sunlight legibility

• Supports tap to unlock feature

• Great for videos and games

Amigo UI 2.0 on Android 4.2

• Offers iOS-like functionality with direct access to all the apps

• No support for widgets, but Android functionality has been kept intact

• Comes preloaded with social media apps like Facebook and Twitter

• Pre-installed Netquinn antivirus for security

Awesome shooters on both sides…

• 16-megapixel sensor with a 7-element lens

• 1/2.3-inch sensor with 1.34um pixel size

• 8-megapixel auto-focus camera on the front, an industry-first feature

• Upgraded LED flash module offers up to 60 percent better illumination

• One of the best smartphone cameras

… and an interesting camera app

• Offers control even for minor details

• Circular dials offer a much more realistic usage

• Charm camera app preloaded for image effects and processing

• HDR mode capture and save two images instead of one

• Camera covered with Sapphire crystal glass offers better resilience to scratches than ordinary glass

Supercharged performance..

• Snapdragon 800 processor clocked at 2.2Ghz

• 2GB and 3GB RAM options available in 16GB and 32GB variants respectively

• Integrated power manager app for battery savings

… with a powerful battery

• Non-replaceable 2500mAh lithium polymer battery

• Promises up to 7 hours of non-stop video playback and up to 5 hours of hardcore HD gaming

• Lasts more than a day easily with average usage

Spec check….

• 5.5-inch, 1,920 x 1,080 display

• 16-megapixel camera, 8-megapixel front camera

• 2.2GHz quad-core Snapdragon 800 processor

• 2GB/3GB RAM options, 16/32GB internal storage variants

• 150.6 x 75 x 9.5mm (6.2mm at slimmest point), 150g

• 3G, supports single Micro-SIM

• 2,500mAh battery

• Wi-Fi Direct, Bluetooth 4.0, NFC

• FM radio

-• Amigo UI still not very

functional

• Non-expandable memory

• Glossy finish is a fingerprint and smudge magnet

Pros and cons

+• Good looks• Vibrant, high-

resolution screen• Sturdy build• Fast performance• Good battery life• Amazing camera

Pricing and verdict

“The Gionee Elife E7 is the most affordable Qualcomm Snapdragon 800 powered smartphone in India and works out to

be superb value for your money. It also sports a best-in-class camera and NFC functionality. Worth a look if you’re looking for a

premium device that offers the best bang for the buck”

You can make it yours for the sum of

Rs 26,999 for 16GB and Rs 29,999 for 32 GB