Giddings - Unit 18 Mark and Feedback Sheet

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Unit 18: Advertising Production Candidate Name: GIDDINGS Rory Task 1: Research Unit 1: P2, M2, D2 & P4, M4, D4 Unit 18: P1, M1, D1 Evidence Grade Unusual advert analysis blog merit Advertising techniques worksheet blog dist Team name (advertising company), slogan and logo blog dist 4 advert analysis table blog dist Individual advert analysis blog dist Task 2: Developing your product Unit 1: P3, M3, D3 Unit 18: P2, M2, D2 Mind map of initial group ideas blog dist Blog post of individual ideas and research into a rival product blog dist Blog post with team review of ideas and final group decision blog dist Task 3: The design process - distinction Unit 18: P3, M3, D3 Evidence Grade A poster for an appropriate magazine blog dist An advert for a bus or train blog dist An online advert for a website (banner) blog dist A group TV advert blog dist Task 4 and 5: The Pitch and Evaluation - distinction Unit 1: P4, M4, D4 Unit 4: P2, M2, D2 Evidence Grade Proof of pitch photo yes N/A Pitch graded on Unit 2 sheet Pitch powerpoint/prezi yes Unit 18: P4, M4, D4 Unit 4: P3, M3, D3 Evaluation blog Dist Action Plan (to improve grade): Task 1 1. Some good analysis on the unusual adverts, more detail needed for a distinction 2. Very good definitions of the different techniques, well done 3. Excellent company information, very professional 4. Great clear analysis of the 4 adverts. 5. Good detail and analysis Task 2 1. Good layout with clear ideas 2. Good blog post on own ideas, fantastic research on fuji water 3. Great table showing all of your groups ideas Task 3 Excellent print adverts teamed with a very professional TV advert, well done Task 4 Group pitch PowerPoint uploaded, pitch photo in with evaluation Task 5 An excellent evaluation, giving great detail into strength, weakness and design choices. Excellent illustrative examples used throughout, well done.

Transcript of Giddings - Unit 18 Mark and Feedback Sheet

Page 1: Giddings - Unit 18 Mark and Feedback Sheet

Unit 18: Advertising Production

Candidate Name: GIDDINGS Rory

Task 1: Research

Unit 1: P2, M2, D2 & P4, M4, D4

Unit 18: P1, M1,

D1

Evidence Grade Unusual advert analysis blog merit

Advertising techniques worksheet blog dist Team name (advertising company),

slogan and logo

blog dist

4 advert analysis table blog dist

Individual advert analysis blog dist

Task 2: Developing your product

Unit 1: P3, M3, D3 Unit 18: P2, M2, D2

Mind map of initial group ideas blog dist

Blog post of individual ideas and research into a rival product

blog dist

Blog post with team review of ideas and final group decision

blog dist

Task 3: The design process - distinction Unit 18: P3, M3,

D3

Evidence Grade

A poster for an appropriate magazine blog dist An advert for a bus or train blog dist

An online advert for a website (banner) blog dist A group TV advert blog dist

Task 4 and 5: The Pitch and Evaluation - distinction

Unit 1: P4, M4, D4 Unit 4: P2, M2, D2

Evidence Grade

Proof of pitch photo yes N/A Pitch graded on

Unit 2 sheet Pitch powerpoint/prezi yes

Unit 18: P4, M4, D4 Unit 4: P3, M3, D3

Evaluation blog Dist

Action Plan (to improve grade):

Task 1 –

1. Some good analysis on the unusual adverts, more detail needed for a distinction

2. Very good definitions of the different techniques, well done 3. Excellent company information, very professional 4. Great clear analysis of the 4 adverts.

5. Good detail and analysis Task 2 –

1. Good layout with clear ideas

2. Good blog post on own ideas, fantastic research on fuji water 3. Great table showing all of your groups ideas

Task 3 –

Excellent print adverts teamed with a very professional TV advert, well done Task 4 – Group pitch PowerPoint uploaded, pitch photo in with evaluation

Task 5 – An excellent evaluation, giving great detail into strength, weakness and design choices. Excellent illustrative examples used throughout, well done.

Page 2: Giddings - Unit 18 Mark and Feedback Sheet

Unit 18: Advertising Production

Student Action Plan: I understand the contents of this action plan and realise that it is up to me to act on the advice given. I will….

Student Signature: Date:

Assessor name: Date:

Assessor signature:

Distinction