GFK CONSUMER CLIMATE EUROPE - TCG Summit · 19 Contact: Stefan Gerhardt │Public Relations T +49...
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1 © GfK 2015 | Global PR study | Return on investment analysis GFK CONSUMER CLIMATE EUROPE Economic expectations│income expectations│propensity to buy Findings for the fourth quarter of 2017 GfK, EU Commission, February 2018
Transcript of GFK CONSUMER CLIMATE EUROPE - TCG Summit · 19 Contact: Stefan Gerhardt │Public Relations T +49...
1© GfK 2015 | Global PR study | Return on investment analysis
GFK CONSUMER CLIMATE EUROPEEconomic expectations│income expectations│propensity to buy
Findings for the fourth quarter of 2017
GfK, EU Commission, February 2018
22
Overview Europe
3
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Consumer Climate EU 28
2012 2017
4
December 2017
Source: GfK, EU Commission, values rounded
Economic expectations in Europe
> +5
Indicator > +20
Indicator 0 to +20
Indicator 0 to -20
Indicator < -20
EU total: +17
1 to 5
-1 to +1
-5 to -1
< -5
Change of the indicator:
September to December 2017
+18-6
+33-2
+43+13
-19+5
+24+/-0
+40+1
+45+12
+34+/-0
+30+2
-19-26 +6
+5
-12+6
+17-6
+35+6
+45+12
-24+4
5
December 2017
Source: GfK, EU Commission, values rounded
Income expectations in Europe
> +5
Indicator > +20
Indicator 0 to +20
Indicator 0 to -20
Indicator < -20
EU total: +15
1 to 5
-1 to +1
-5 to -1
< -5
Change of the indicator:
September to December 2017
+12-4
+30+1
-14+5
+5+/-0
-2+1
+12+2
+54+2
+32-5
+42+2
+7-17 +11
-4
-22-1
+23-5
+30+10
+37+15
-1+7
6
December 2017
Source: GfK, EU Commission, values rounded
Propensity to buy in Europe
> +5
Indicator > +20
Indicator 0 to +20
Indicator 0 to -20
Indicator < -20
EU total: +21
1 to 5
-1 to +1
-5 to -1
< -5
Change of the indicator:
September to December 2017
+/-0-1
+14+1
+22-1
-7-3
+20+5
+23+5
+57+/-0
+32+13
+14-6
+/-0-12 +23
-1
-23+4
+8-8
+22+3
+31+11
+21+5
77
Economic expectations per country
8
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Economic expectations I
2012 2017
9
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Economic expectations II
2012 2017
10
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Economic expectations III
2012 2017
1111
Income expectations per country
12
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Income expectations I
2012 2017
13
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Income expectations II
2012 2017
14
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Income expectations III
2012 2017
1515
Propensity to buy per country
16
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Propensity to buy I
2012 2017
17
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Propensity to buy II
2012 2017
18
2013 2014 2015 2016
December 2017
GfK Consumer Climate Europe
Propensity to buy III
2012 2017
19
Contact:Stefan Gerhardt │Public Relations
T +49 911 395 4440 │[email protected]
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different langages, please click here.
