Getting to One Billion: Scaling Up Biofortification

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HarvestPlus c/o IFPRI 2033 K Street, NW • Washington, DC 20006- 1002 USA Tel: 202-862-5600 • Fax: 202-467-4439 [email protected]www.HarvestPlus.org Getting to One Billion Scaling Up Biofortification Anna-Marie Ball Head, Africa Strategic Alliances, HarvestPlus Washington, DC October 21, 2015

Transcript of Getting to One Billion: Scaling Up Biofortification

Page 1: Getting to One Billion: Scaling Up Biofortification

HarvestPlus c/o IFPRI2033 K Street, NW • Washington, DC 20006-1002 USATel: 202-862-5600 • Fax: [email protected] • www.HarvestPlus.org

Getting to One Billion

Scaling Up BiofortificationAnna-Marie BallHead, Africa Strategic Alliances, HarvestPlusWashington, DCOctober 21, 2015

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Trebuchet 36 for headings

• Calibri 32 for the body

Village Health Team Leader – Motivated by nutrition

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Becomes an entrepreneur – orange sweet potato vine multiplier

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Boosts his farmers group – Improved livelihoods

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Impact…

BEFORE

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AFTER

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Reaching urban consumers

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How well do we understand them?

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Partnerships for scaling up