Getting the Word Out Holding a Town Hall Meeting Heather West, MEd. American Cancer Society...
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Getting the Word Out Holding a Town Hall Meeting Heather West, MEd. American Cancer Society Community Manager – Health Initiatives
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Transcript of Getting the Word Out Holding a Town Hall Meeting Heather West, MEd. American Cancer Society...
Getting the Word OutHolding a Town Hall
Meeting
Heather West, MEd.American Cancer Society
Community Manager – Health Initiatives
Holding a Town Hall Meeting:Objectives
Identify steps to plan an effective Town Hall Meeting.
Provide tips on how to promote your event.
Offer examples of supporting documents used to implement a Town Hall Meeting.
Planning a Town Hall Meeting
Planning Committee
Objectives
Format
Planning Committee:
Make Selection Early Form Partnerships
Utilize Resources
Define Responsibilities Plan Manage Promote
Identify Objectives:Bringing the Community Together
Under a Common Goal
Create Awareness vs. Call to Action
What’s your issue and what do you want people to know or do?
Empowering or Informative
Format:
Panel Policymakers and General Public
Media Roundtable Reporters
Policy Panel Recommendations/Findings from
Public Input
Logistics
When, Where, Etc.
Location, Location, Location: Location is Key!
Set the tone of your event. Make Determination Early
Accessibility Parking Meets Format Needs Neutral Ground
Public Library, Community Centers, Hospitals, Universities
Finding the Right Date:
Equally Important Coordinate with Key Policymakers and
other VIPs
Scout Community Calendars
Avoid Competing Community Events
The Panelists:
Experts In the Field Broad Range of Experience Local Angle Well Prepped
Define Roles, Event Background, Informal Prep Session
The Facilitator: Community Figure
Neutral Party
Seen as a “Collaborator”
Responsible for Facilitating Panel Discussion and Fielding Questions
Staffing the Event:Who is job is it anyway?
Media Requests Meet and Greet
Panelists and the Audience Distribute Materials Record Comments/Questions Manage Equipment
Event Promotion
Achieving the success you want and deserve.
Getting the Media Out: Media Advisory
Alerts the medial of your event News Releases
Provides content for reporters to use Press Kits
Provides details for reporters who cover the event
It’s Not Just the Media: Personal Invites
Other Meetings/Organizations
Event Calendars
Flyers/Posters
Letters to the Editor
The Town Hall Meeting
The Day is Finally Here…..
Ready, Set, Go:
Room Set Up
Meeting Implementation
Facilitate Interviews
What’s Next?
Wrapping Things Up:
Press Release Follow-up with Media
Representatives Thank You Notes Debrief Action Plan/Report Celebrate Your Success!
Resources:
www.cancer.org www.samhsa.gov www.jointogether.org www.rwjf.org www.ebasedprevention.org
