GETTING STARTED WITH FETCH FANS Hi and welcome to Fetch Fans! If this is your first time using Fetch Fans hereʼs a great way to start. Weʼll walk you through the essential steps so

you and your team can work efficiently and productively in the system.

TABLE OF CONTENTS

YOUR GUIDE TO USING FETCH FANS

ABOUT FETCH FANS: THE EASIEST TO USE FACEBOOK BRAND PAGE

APPLICATION FOR BUSINESS..................................................................3

LOGGING IN AND LAUNCHING.................................................................4

NAVIGATING YOUR FETCH FANS DASH BOARD......................................5

SETTING UP YOUR INITIAL MASTER SETTINGS..................................6-10

CREATING, PUBLISHING OR DELETING A NEW DESIGN..................12-14

TEMPLATE IDEAS....................................................................................15

ADVANCED FUNCTIONS....................................................................17-18

GLOSSARY OF TERMS.......................................................................17-18

FANS

ABOUT FETCH FANS

YOUR GUIDE TO USING FETCH FANS

Using Fetch Fans couldnʼt be any easier... especially with this handy self-help guide. In minutes, you will be on your way to setting up your master settings, in seconds designing and publishing your first new Facebook Brand Page App powered by Fetch Fans. And before you know it you will be a true pro where you can create custom campaigns all measured with real verifiable benchmarks to help drive your sales and marketing through Facebook. Here at Fetch Fans we want to help you build the best sales and marketing

program!

Take the time to read this self-help guide and learn some of the terms and methods to launching your first Facebook Brand Page App powered by Fetch Fans.

If youʼre unclear about any of the terms in this Guide, be sure to check out our glossary at the end of the Guide to learn more.

STEP 1

LOGGING IN &

LAUNCHING VIA

GLOBE

MYBUSINESS

DASHBOARD

Click the Red Power-

button Icon

from your Globe

launchpad

STAY

CONNECTED TO

GLOBE2

Click the Home

myBusiness link to

return to the dashboard

Click the Contact Us

on any page

to report and connect

with Technical Help and

Customer Support to

advise on any technical

errors or questions

STEP 2:

NAVIGATING

FETCH FANS

DASHBOARD

Company Name: SCROLL

OVER TO ACTIVATE

DASHBOARD OPTIONS

: ICON (+) create a new

template design

APP ICON: create a new

App to Template 15 iFrame

design template

PENCIL ICON: edit

company detail

DOCUMENT ICON: launch

master settings

ENVELOPE ICON: Invite

other users

DOWN ARROW ICON:

generate reports and

analytics dashboard

SET UP MASTER

SETTINGS

Setting up your brand page

master settings

Styles Tab: change color

and fonts

Content Tab: change Copy

and links. Add html and

embed video/photos

Images Tab: change

images in image area of

template

Analytics Tab: Add your

Google UA code

Form Tab: Add email

recipient addresses to

generate real-time

registration notifications

Template 1 -15: View how

your Tab changes affect

templates instantly

Lock Feature: Lock each

field if you want to prevent

changes when creating new

designs. Good for Admins

managing Editors

Text” Content section you can

further customize fonts!

STYLES TAB

In the Styles Tab, you can change

and lock your Facebook Brand App

Page colors and fonts.

Customizing colors is EASY. Just

click the color editor (and either point

to the new color or add RGB and

Hex color code). Click out and in real

time, the color will instantly change

to the new color. plates being added

later this month!

TIP! Clicking Is Locked will lock

this setting preventing other

Editors users from making

changes!

Customizing Font types is EASY.

Just click the Font Family section

drop down and choose from a wide

variety of fonts!

TIP! Don’t see the font of your

liking? No worries! In the “Body

CONTENT TAB

In the Content Tab, you can add your

copy to a wide variety of preset

sections, add links, RSS feeds,

YouTube Video links, upload images

and videos into certain sections and

lock your Facebook Brand App Page

colors and fonts.

TIP! In Sections Marked Body Text

with added options, you can

customize even further! These

sections are HTML5 content editor

sections that include uploading

photos / images from your

computer, embedding links into

photos / images / copy, changing

fonts / font size / font colors

embedding video to run video, and

even adding your own HTML

source code!

IMAGES TAB

In the Images Tab, you can add

upload your own images to your

personal image library for use in

customising your FetchFans app for

your Facebook Brand Page. OR you

can select an image in our default

image library!

TIP! Want to make changes (add

your logo for example) to an

image? You Edit the image through

our built-in editor.

Each Image section (Header / Banner / Anchor) includes a link. Please use http://ww w . when setting up the link. This will make the image live!

ANALYTICS TAB

Want to track your page through

Google Analytics? You can! Simply

TIP! Your Google Analytics UID will

look something like this:

UA-72812-i8. In FetchFans, DROP

the UA-

Want to add your own analytics? EASY! Just contact your technical help desk with your analytics ID and analytics Javascript and we will plug in your analytics ID.

FORM TAB

Ready to generate registrations from

Facebook visitors? Simply Title Your

Form so your visitors understand the

form purpose.

In the Recipients section you can add as many email addresses of those on your team that will need to receive the notification.

Tip! Make sure to just use a comma to separate email addresses! NO space is needed!

STEP 3

CREATE A NEW

DESIGN

Scroll over the name of the company

on Fetch Fans dashboard and select

the “+” sign that appears directly to

the right.

Currently fifteen different

customizable templates to choose

from with two new templates being

added later this month!

SELECT ONE OF UP TO

FIFTEEN DESIGN

TEMPLATES TO CHOOSE:

STEP 4: EDIT

SAVE &

PUBLISH TO

FACEBOOK

Because you set up your

master settings, editing a

design is FAST. Please

review pages 7-10 to make

edits to a template

Tip! At the bottom of the

page you can click

PREVIEW PAGE before

publishing to Facebook

Ready to Save?

Click Save at bottom of

template page.

Ready to Publish?

Your template is already

connected to your

Facebook Brand Page.

Simply create a custom tab

name to help visitors know

what they’re click and click

Publish to Facebook!

STEP 5: REVIEW

YOUR NEW APP

PAGE!

Your new App Page will

appear in the app section of

your Facebook Brand Page

Timeline.

You will want to modify the

image tab from Fetch Fans

to your custom image tab.

Currently, Facebook’s API

does not allow us to

automate this into our

platform, so this is a manual

change. Go to your

Facebook Admin panel >

Manage Page> Apps>

select Fetch Fans app >

Edit image> Upload and

save new image

STEP 6:

UPDATING THIS

PAGE IS EASY!

You will never have to start

from scratch to update a

Fetch Fans powered page.

Simply follow these steps:

Step 1:

Go to your Fetch Fans

Facebook Page Dashboard

Step 2: Select Page to Update

Step 3:

Make changes. Changes

happen in real time. No

need to hit Save

IDEAS

SOME IDEAS THROUGH OUR TEMPLATES Below are some marketing ideas to potentially use when creating special features or interest pages. Showcase yourself and sponsors easily and update at any time.

GREAT FOR SHOWCASING A MAJOR PROMOTION WITH THREE ON-GOING PROMOS AS ANCHOR IMAGES. GEAR PROMOS TO CURRENT AND/OR FUTURE CUSTOMER

THIS TEMPLATE IS GREAT FOR REGISTRATION FOR TOURING, NEWSLETTER, EVENTS AND MANY OTHER CALLS TO ACTION ALL SENT IN REAL TIME.

THIS DESIGN WORKS REALLY WELL IN RECREATING TOP LINKS TO DRIVE BACK TO YOUR WEBSITE WHILST FEATURING A MAJOR PROMOTION THAT CAN BE CHANGED OFTEN

THE FEED TEMPLATE IS AN EXCELLENT WAY TO SHOWCASE A FEATURED RSS FEED LIKE A BLOG. IT INCLUDES HEIGHTENED VIRAL FUNCTIONS WHERE FACEBOOK USERS CAN INTERACT WITH STORIES DIRECTLY FROM THIS FEED.

GREAT APP TO SHOWCASE A MAJOR YOUTUBE VIDEO WITH REGISTRATION. ALSO AVAILABLE WITHOUT REGISTRATION. WHEN A USER WATCHES VIDEO, THIS AUTOMATICALLY GETS CAPTURED ON THEIR PERSONAL NEWSFEED, TIMELINE AND FACEBOOK TICKER

THIS INTERACTIVE PHOTO ALBUM GALLERY TEMPLATE IS LINKED TO ANY OF YOUR FACEBOOK PAGE’S PHOTO ALBUMS. EACH PHOTO IS BUILT WITH VIRAL FUNCTIONS SO FACEBOOK USERS CAN LIKE AND COMMENT ON PHOTO. GREAT FOR PRODUCT/BRAND PROMOTION PHOTOS

ANALYTICS

Your Fetch Fans

subscription contains a

complete Lead and

Facebook analytics

dashboard!

Download leads either as

CSV or XLS files

Access Lead / Facebook

Insights by clicking

Analytics

ADVANCED FUNCTIONS / GLOSSARY OF

TERMS

ADVANCED FUNCTIONS

Fetch Fans was built for those with no technical skills, but it was also built for those that do have advanced technical skills. If you are interested in learning how to create an even more dynamic and interactive experience for Facebook fans and visitors, simply select ContactUs from Fetch Fans and one of our skilled team members will contact you in one business day to walk you through your questions.

In addition, review the Fetch Fans video library to watch how to do these amazing functions yourself!

GLOSSARY OF TERMS

Item Task

Login Go To FetchFans.com and click the Facebook login button to access FetchFans.com dashboard

Master Settings Scroll over name of company and select the THIRD icon to the right of the name of the company to access Master Settings

Styles Set up your background / form / font / font colors. Click check box in master settings locks these settings for future page use

Content Set up your copy, links, HTML and YouTube settings. Locked fields in master settings locks future page design

Images Set up your images into the libraries. Can upload and store images. Edit image opens media editor to edit images for further refinement

Analytics Set up Google UID. You can add multiple GA UID (comma separation no

space). Use everything on the UID AFTER the first hyphen (eg UID is

UA-42513-i8 use 42513-i8)

Form Registration Form can hold multiple emails (comma separation no space)

Create a New

Design

Scroll over name of company and select the first icon to the right of the name of the company to access Design Templates

Edit a Design Scroll over name of new design. Select edit icon (FIRST icon) to gain access to edit the design template

Delete a Design Scroll over name of new design. Select delete icon (SECOND icon) to delete design template.

Lock Function Found in the SPHM master settings. This can lock certain brand standards used by SPHM across all magazine pages. This can include a universal footer, universal colors, etc.

ADVANCED FUNCTIONS / GLOSSARY

OF TERMS

GLOSSARY OF TERMS (CONTINUED)

Template Description

Template 1 Works well as a welcome style banner that has four graphic linkable sections (banner / anchor graphics).

Template 2 Works well if a single promotion and no added graphics are needed.

Template 3 Registration form with banner link back section (Open Graph approved) (Lead Generation included)

Template 4 Template with smaller image section and link lists

Template 5 YouTube Video (not the entire URL but just everything after the v= and before the &) (Open Graph approved)

Template 6 YouTube Video with registration (not the entire URL but just everything after the v= and before the &) (Open Graph approved) (Lead Generation included)

Template 7 Top navigation links style page with banner that links (works nicely for a welcome page)

Template 8 Two banner with link back promotion sections

Template 9 Template with two smaller graphic link sections and link list

Template 10 Photo Gallery slideshow (Open Graph approved)

Template 11 HTML5 page or text only page

Template 12 RSS Feed page (Open Graph approved)

Template 13 Facebook Photo Gallery Page (Open Graph approved, multiple FB social plugins)

Template 14 Facebook Video Gallery Page (Open Graph approved, multiple FB social plugins)

Template 15 iFrame