Getting People to Walk via Games
7
Walking 30 min per day Monday, December 3, 12
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Transcript of Getting People to Walk via Games
Walking30 min
per dayMonday, December 3, 12
5 days in a row?
Monday, December 3, 12
How Do We Get People
to
Do it?Monday, December 3, 12
Who is our Target User?
Sally, a working professional with a family, who’s taken many attempts at incorporating walking in her daily life, without any sustainable results
Monday, December 3, 12
How do we do it? By sequencing Behaviors as follows
Using the Walking Wizard, Sally finds out her Walking Element: Water
Sally signs up for SMS-based Walking Missions for Water avatars
Sally chooses a time of day to perform her Walking Missions
Sally receives a text reminder the night before her first mission, asking her to prepare her outfit
Sally prepares her walking shoes and cloths and puts them in her car.
Sally receives a text reminder 20 min before her Walking Mission
Monday, December 3, 12
Behavior Sequence: Sally walks 30 min/day for 5 days
Sally goes out on her walking mission
Sally replies to the walking checkpoint text with a Yes
Sally receives a text congratulating her for her achievement and asking her to prepare for the next day’s mission
Sally prepares her outfit as she did the day before
Sally receives a text reminder 20 min before her second walk reminding her she walked for 30 min the previous day, and asking her to do the same today
(repeat...)
Sally closes her 5 days of walking for 30 min Monday, December 3, 12
Elie Noune, Stanford University.@elienoune
Monday, December 3, 12
