Getting off the ground
description
Transcript of Getting off the ground
Challenges when starting an ECI
www.fairroaming.org
The issue
Roaming surcharges apply when using your mobile phone abroad
2007: first EU regulation on roaming adopted
Current price caps (July 2011):
How does that compare to the prices you pay when at home?
The issue > How it started > Where we stand > Challenges > Hints > Conclusions
The issue
Mobile operators show no willingness to lower prices themselves
Current regulation to end 2012
Lower prices are possible!
The issue > How it started > Where we stand > Challenges > Hints > Conclusions
How it started
Europe United Convention, Salzburg 2010
The issue > How it started > Where we stand > Challenges > Hints > Conclusions
How it started
Is there interest?Creation of a Facebook group „We
say NO to Roaming Charges in the EU!” (http://on.fb.me/90tQx9)
The issue > How it started > Where we stand > Challenges > Hints > Conclusions
How it started
Further tools: Twitter, Newsletters, „Tell us your experiences“, Discussions
Comm. Roaming Consultation Feb. 2011
Launch of network www.fairroaming.org
The issue > How it started > Where we stand > Challenges > Hints > Conclusions
Where we stand (June 2011) Network of 6 organisations
representing/reaching ~100.000 people Facebook, Twitter, Newsletters etc:
several thousand contacts Petition with ~800 signatures Constant communication with key
players www.fairroaming.org New proposals by Commission next
week…
The issue > How it started > Where we stand > Challenges > Hints > Conclusions
Challenges
If no one knows you: establishing contact to other stakeholders, policy circles; missing support
Finances: ~0,70€/signature, donations not as effective as expected
Only voluntary work, no experts
Social networks: trust&reliability?
What can you achieve in one year?
The issue > How it started > Where we stand > Challenges > Hints > Conclusions
Hints, Tips, Tricks
Plan in advance, work step-by-step
Build a core campaigning team
Evaluate chances for success
Stay on the issue
Build a network with key players
Use advertisements!
The issue > How it started > Where we stand > Challenges > Hints > Conclusions
Conclusions
We need a culture of support for ECIs
Practical support for ECIs: „one-stop shop“, fund for kickstarting campaigns, access to experts and professional tools
Long way to go to make ECIs for citizens
The issue > How it started > Where we stand > Challenges > Hints > Conclusions
www.fairroaming.orgwww.europeunited.eu