Get LinkedIn - Creating a Power Profile
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Transcript of Get LinkedIn - Creating a Power Profile
@kathysteele
Social Media Presentation:
Get LinkedIn – Building a Power ProfilePresented at:2010 National Retail Federation, Loss Prevention Conference2010 NACC Women In Business2010 Tandem HR - Client EventCEO Groups
Business oriented social networking site used primarily for professional networking. LinkedIn has over 65 million members.
What is LinkedIn for you?Manage Information That is Publicly Available About YouFind and Be Found: Get Introduced to Potential Clients,
Partners, Vendors and Prospects
Get
Put your best face forward…Get
Improve your profile…
Add a Headline That Will Draw AttentionAdd a Geographic AreaUpdate Your Status
#in Automatically Adds Tweets
Get
Improve your profile…
Your Resume
Recommendations Connections Websites Twitter Create a Vanity URL
{
Get
Improve your profile…Summary
Add Specialties• People Search for This
Reorder
Get
Be Creative & Interesting • This is Your Elevator Speech• Sprinkle Your Summary with Search Terms• Work with a Professional Writer
Improve your profile…Experience
Job Descriptions • Pepper your Experience with Search Terms• Have a Detailed Description for all Current and Past Roles
Get
Improve your profile…Recommendations
Give and Get Credible Recommendations
• You Need Three for a Complete
Profile• Highlight Different Roles• Relationship is What Matters
MostGood – Fan / FriendBetter – Colleague / Business PartnerBest – Boss / Manager / Client
Get
Improve your profile…Recommendations
Get Credible Endorsements • Choose the Role• Be Selective• Write a Personal Message• Be Clear and Specific
Get
Improve your profile…ConnectionsGet
Improve your profile…ConnectionsGet
Improve your profile…ConnectionsGet
Improve your profile…ConnectionsGet
Improve your profile…Get
Improve your profile…Get
Improve your profile…ApplicationsGet
Improve your profile…Get
Search People
Borrow Ideas • Influencers • Industry Leaders • Job Titles
Improve your profile…SettingsGet
Settings Control • What Info is Viewable • Notifications • Who’s Viewed Your Profile
Improve your profile…SettingsGet
Improve your profile…SettingsGet
What’s next? GroupsGet
Join Groups • Local Networking• Industry Related• Your Customers Belong To• Your Competitors Belong To• You Add / Receive Value
What’s next? GroupsGet
What’s next? GroupsGet
Join Groups • Showcase Your Memberships• Digest Emails - Select Frequency• Announcements• Messages
What’s next? GroupsGet
Join Groups • Discussions• News• Jobs• View Members
What’s next? GroupsGet
Discussions • Post Info Aligned with Group Missions / Values• Add Value to the Group• Ask a Question that Warrants Answers• Add Links to Details Area
What’s next? GroupsGet
News • Interesting News• Must Use External Link• Press Releases• Share
What’s next? GroupsGet
What’s next? GroupsGet
More • Connect with Members
What’s next? GroupsGet
What’s next? GroupsGet
What’s next? EventsGet
What’s next? EventsGet
What’s next? EventsGet
What’s next? EventsGet
What’s next? EventsGet
What’s next? EventsGet
Get
Questions