Gerard and tom eval

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  • 1. For my first layout idea I wanted to create an article for a music magazine that would interest both the target audience and other audiences to do this I wanted to make it look interesting and different from the common article layout, I made a few changes and developments to the layout until I was happy with my result. This is a screen shot of how I started my article layout, I wanted to ensure that I would have enough space to include both text content and images or just one big image, my initial idea was to used four images in all of the corners of the page and place the text in the remaining space but I decided it would make it unreadable and hard to follow for the audience so I simplified my design. After simplifying the design I created this which shows where I planned my text to go using Lorum Ipsum to create a text replacement in order to work out how I was going to set my page out, I then decided to include a sidebar which would tell the reader what the article is about and key information about it and the person.

2. After deciding to include a sidebar I used it to my advantage to make the page look different and more interesting than other articles by placing it in the middle row, this way it would overlap the image and create an interesting effect ad it would also bring more attention to the side bar and the information within it. I then added in the image I had chosen which I made sure was a high quality image because I was creating an article for a music ,magazine so all of the content I included had to be of high quality, I positioned the image to where I thought it looked best and then made sure that the sidebar was placed in front of the image and that it was on a white background. 3. Overall I am happy with my final design because it looks like it could be used in a high end magazine because it looks interesting and slightly abstract which gives it a modern theme, I also think the use of boxes and square shapes fit in with the modern theme which would suit the young teenage target audience. The advantages of my final design are that it looks different from the common article layout which was my initial plan and it also fits the modern theme of which would attract young teenage audience which is the main target audience, I also like the way the image is positioned as I is positioned around the sidebar box. The final aspect I like about my finished design is the quality of all the content, the image is of high quality and the layout is of similar quality to what you would find in a high end publication. The disadvantages are that I could have used more of the white space to make the article look more modern and make it look like it would be able to be used in a fashion magazine, I also think I could have redone the text so that it was a real article. 4. For my second design Idea I wanted to again create an article but more for a film or theatre based magazine, to do this I made my design look modern and abstract to create an artistic theme in which the target audience would be interested in. I again used the same layout as my first idea by using a simple three by three grid in order to layout my design fitting in with the modern theme, I also only needed 3 columns to create my design, although I did change the width slightly of the space in between the boxes. First of all I added the text from Lorem Ipsum which I wanted to put at the bottom of the page landscape and have the image at the top but I decided to change it as it was too simple and didn't fit in with the abstract theme, so I changed the position of the text to the centre column of the layout and planned to split the image and place both sides on either side of the text. 5. When I found the image I was looking for I edited it in photoshop in order to precisely split it in half so that I could place each half on the InDesign page on eaither side of the text. I placed the split images on the two sides of the text but I was still not happy with the design so I included a title at the top which I changed to make it look like the original artwork of the title which had been used in the theatre production, I thene wanted to make it clear that the article was about the lead actor so included his name at the bottom in the sam text but a little smaller. 6. In the end I was happy with my design and changed the text in the middle to an interview with the actor about the theatre production I had found on the internet which I think made the article much more clearer and easier to understand, I also seperated the questions from the answers by making the questions bold, finally I added a small pull quote at the side of the text to make it look more interesting and it gives the reader more to look at. The advantages of this design are that it looks abstract which is what I was aiming for because of the way it has been laid out and also the way I have split the image instead of just placing it at the top of the page above the text, I also like that the pull quote makes the article look more profetional and creates more content for the reader to look at. The disadvantages I think are that I could have made it look more modern by leaving more blank space and using better quotes to put at the side. 7. In the end I was happy with my design and changed the text in the middle to an interview with the actor about the theatre production I had found on the internet which I think made the article much more clearer and easier to understand, I also seperated the questions from the answers by making the questions bold, finally I added a small pull quote at the side of the text to make it look more interesting and it gives the reader more to look at. The advantages of this design are that it looks abstract which is what I was aiming for because of the way it has been laid out and also the way I have split the image instead of just placing it at the top of the page above the text, I also like that the pull quote makes the article look more profetional and creates more content for the reader to look at. The disadvantages I think are that I could have made it look more modern by leaving more blank space and using better quotes to put at the side.