Geolocation

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Geolocation Frances Ho

description

Geolocation. Frances Ho. What is it?. 35°55′44″N 79°2′22″W. The identification of the real-world location of an object. Methods. Time Difference of Arrival (TDOA) GPS/A-GPS Associating geographic locations with IPs, MAC Addresses, RFIDs, GPS device, Wi-fi locations, etc. - PowerPoint PPT Presentation

Transcript of Geolocation

Page 1: Geolocation

GeolocationFrances Ho

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• Time Difference of Arrival (TDOA)

• GPS/A-GPS• Associating geographic

locations with IPs, MAC Addresses, RFIDs, GPS device, Wi-fi locations, etc.• Started in 1999

Methods

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Adding geolocation data to various media: photos, videos, websites, RSS feeds, SMS messages, etc.

Built-in/Standalone GPS GPS Chip GeoSMS – I Am Here GeoURL

Geotagging

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Adding geographical information to streets, zip codes, etc. from already recognized geographic data in a Geographic Information System (GIS)

Google Maps Bing Maps Yahoo! PlaceFinder

Geocoding

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Criminal Investigations/Fraud Detections Geo-marketing/Target Content Regional Licensing Social Networking Games

Location Based Services

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Allows user interaction relative to their location

Ad-hoc Networking Paperless Ticketing Social Networks

LBS Applications: Geo-Social Networking

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Game-play evolves based on a player’s location

Time/Player Based Geo-caching Turf Wars VirtualPunk SidewalkSquirrel

LBS Applications: Location-Based Games

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Share your current location with friends

Share status updates Communicate through

texts and calls Facebook Twitter FourSquare

LBS Applications: Google Latitude

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Google Geolocation

W3C Geolocation API

HTML5 Mozilla Geode Twitter Fire Eagle SkyHook

Geolocation APIs

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Pros Easy-access info Thousands of apps Easy

communication Cons

Privacy Awareness Spam

Pros & Cons

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http://en.wikipedia.org/wiki/Geolocation http://en.wikipedia.org/wiki/Location-

based_game http://www.pcworld.com/article/192803/

geolocation_101_how_it_works_the_apps_and_your_privacy.html

http://compnetworking.about.com/od/traceipaddresses/f/ip_location.htm

Further Reading

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Any Q’s?