Generate Solutions - Content marketing for events
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Transcript of Generate Solutions - Content marketing for events
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2016 @JenSolution
Using events to create amazing
content that your customers will love
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Picking the right channel for your content
Creating and sharing video content across different platforms
Using Twitter at events
Extending reach with photos
Blogging ideas and 'evergreen content’
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Channel love
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How to videos
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What valuable advice do you have to share?
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Facts, figures, stats and ‘thought leadership’
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Images, 15s video and quotes
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Video content, images, blogs and caption competitions
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Images, infographics and short stats
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Twitter for events • Event hashtag• Gather questions• Drip feed tasters of your content
• Live tweet• Share stories/ questions/live poll• @mention• RT moments• Post content• Event competitions
• Share key insights• Reply to event questions #q• Create post event content• Keep the conversation going
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#Susanalbumparty
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Video• YouTube video editor• Tube2gram or Instagram editor directly• Boomerang• Timelapse
Images• Canva• Pablo• Pic Monkey
Other• Slideshare• Giphy Chrome • Hemingway web app• HubSpot free stock photos
Tools
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Thanks! @JenSolution
Generate_Solutionswww.generatesolutions.co.uk