Programme DirectorsProfessor Shankar Venkatagiri

Professor Rajluxmi V Murthy Dr. Pulijala Srinivasa Rao

Programme DurationAugust 2016 to March 2017

(CLASSES CONDUCTED ON-CAMPUS)

GENERAL MANAGEMENT PROGRAM fOR HEALTHCARE ExECUTiVES Start Date: August 2, 2016Last Date to Apply: June 16, 2016

HEALTHCARE

professional practice

opportunities for growth

ground realitiesGenerAl MAnAGeMent ProGrAM for HeAltHcAre executiveS

INDIAN INSTITUTE Of MANAGEMENT BANGALORE

The indian institute of Management Bangalore (iiMB) was established in 1973 by the Government of india to build and enhance india’s managerial talent and resources. The institute is located on 100 verdant acres in the southern outskirts of Bangalore. Set in all-stone granite buildings of unique architecture with undulating gardens, the campus promotes open discussions among members of its community.

iiMB’s proximity to some of the country’s leading corporate houses gives the added advantage of integrating classroom knowledge with professional experience. With world-class expertise built over four decades, iiMB’s faculty is able to engage with executives from multi-national corporations in a setting built to facilitate its interactive, case-driven pedagogy.

THE GMHE PROGRAM

The well-being of a population requires the coordinated participation of hospitals and healthcare institutions, pharmaceutical firms and their products, diagnostic services, healthcare technologies, informatics, insurance providers, entrepreneurs and finally, the community of healthcare recipients.

Expenditure on healthcare is on the rise in india. Having reached the $100 billion mark in 2015, the spending is set to triple over the next 5 years. Consequently, there is a massive requirement for trained management professionals in healthcare. As with many other sectors, employees who are competent in their lines of work are identified to step into the shoes of managers. in the case of hospitals, senior doctors and nurses are charged with responsibilities that were not part of their training at college.

The GMHE is a part-time certificate program that is aimed at high performing individuals in the healthcare domain, who are looking to transition from a functional role to a management role. This sectoral program is modelled on the highly successful Executive General Management Program (EGMP) offered under iiMB’s Executive Education programs for over a decade.The GMHE has been designed and developed by iiMB in partnership with Apollo MedSkills, the skills arm of Apollo Hospitals. The academic content will be delivered by iiMB faculty, clinicians / administrators

from some of the pre-eminent hospitals and healthcare service providers. There will also be frequent interactions with practitioners from allied disciplines such as pharmaceuticals and insurance, which today play an important role in determining the success of healthcare delivery models.

Participants in the GMHE will have ample opportunity to develop core business skills and competencies that are pertinent to their chosen domain within healthcare. They will involve themselves actively in case discussions, practicums, and interactive exercises in the classroom. The program’s activities will help participants in networking with peers from diverse backgrounds.

PROGRAM OBJECTIVES

By attending and successfully completing this program, GMHE participants will be able to:

• Develop an overall vision of the field of healthcare • Become familiar with contemporary healthcare

realities• inculcate management principles into their

professional practice• Understand the role and impact of different

technologies on healthcare• Explore healthcare as an opportunity for

innovation and entrepreneurship

PROGRAM FRAMEWORK AND CONTENTS

The program design and content will cover a wide range of stakeholder issues, grouped along the following areas:

Core Functional Knowledge

• Operations management• Quality and accreditation• Hospital planning and organisation• financial accounting• Commercial knowledge• Marketing of health services• Human relations• Strategic frameworks

Business Environment

• Existing healthcare models• Economics of healthcare• Hospital as an Organization• Medical records• Rural and public health scenario• Disease mapping• Healthcare policy• Regulatory issues• Ethics• Pharmaceutical sector• Health insurance sector• Medical tourism

Individual Competencies

• Data visualisation• Predictive analytics• Communication skills• Negotiation and conflict management

Challenges and Opportunities

• Wellness• Healthcare informatics and e-Health• Homecare• intellectual property• Entrepreneurship• Technological advancements• innovations in healthcare• Medical devices• Healthcare facility and hospital designPARTICIPANT PROFILE

The target audience for the program includes hospital administrators, doctors, aspirants for higher management roles, and professionals from allied sectors such as pharmaceuticals and insurance. individuals planning to launch entrepreneurial ventures shall greatly benefit from attending this program. People with an instrumentation technology or a biomedical background are also invited to apply.

PROGRAM SCHEDULE (tentative dates)

Mode Dates Exams

Module i On-campus August 2 - 6

Saturdays August 13, 20, 27September 3, 10

field Trip September 17 September 24

Module ii On-campus September 27 – October 1

Saturdays October 8, 15, 22, 29November 5

field Trip November 12 November 19

Module iii On-campus November 22 – 26

Saturdays December 3, 10, 17January 7, 14

field Trip January 21 January 28

Module iV Saturdays february 4, 11, 18, 25March 4

March 11

On-campus March 13 – 17 (Valediction)

Session timings are typically 0900-1715 hours on the program days. However on some days, they may be extended to facilitate round-tables with industry leaders and field contact

PROGRAM DELIVERY

The program will be conducted on the iiMB campus premises, and accessible to learners in different cities connected by Apollo Medskills. Subject to availability, students can arrange to stay on campus for those days marked “On-campus” in the schedule by paying a fee.

PROGRAM FEE

Program fees are Rs.5,50,000/- + Service Tax (applicable rates) per participant, which is payable in three installments as per schedule indicated.

The payment schedule is as follows:

Rs. 2,50,000/- + Service Tax i installment on admission

Rs. 1,50,000/- + Service Tax

ii installment, October 1, 2016

Rs. 1,50,000/- + Service Tax

iii installment, January 7, 2017

PROGRAMME DIRECTORS

SHANKAR VENKATAGIRIAssociate ProfessorDecision Sciences & information Systems

Shankar Venkatagiri is a faculty member associated with the Decision Sciences & information Systems area. He began his professional career with Sapient Corporation, where he consulted with energy and healthcare clients. He then developed internet applications at Curl, an MiT start-up. Next, he moved to Reuters Consulting, Boston, where he worked with financial institutions in the role of a solutions architect.

Shankar interests lie in big data analytics, cloud computing, software engineering and technology-mediated learning. His course series on Statistics for Business forms IIMB’s first entry on edx, a global MOOC platform, which saw over 30,000 registrations. He anchored a television program (Topper) that covered secondary level mathematics. Currently, Shankar is involved in the set-up of a cloud at iiM Bangalore to enable big data computing.

Shankar trains and consults with companies on negotiation skills, agile methodologies and analytics. He holds a doctorate in mathematics and a masters degree in computer science from Georgia Tech. He is also an alumnus of the University of Southern California and iiT Kharagpur.

RAJLUXMI V MURTHYAssociate ProfessorDecision Sciences & information Systems

Chairperson, Committee on DisabilityPhD (Operations Research), Southern Methodist University, Texas, USAMS (Applied Mathematics), florida State University, Tallahassee, florida, USAMSc (Mathematics), iiT Roorkee (Univ. of Roorkee), Roorkee, indiaPhone: +91-8026993094E-mail: rvm@iimb.ernet.inURL: www.iimb.ernet.in/user/93/rajluxmi-v-murthy

Rajluxmi V Murthy’s research and teaching interests are in the field of analytics, optimization and simulation, especially in their applications to logistics management, service industry and sustainability. She teaches courses and topics in these areas to postgraduate and doctoral students and to executive education programme participants. She has conducted consultancy and research studies in related areas.

Prior to joining iiMB, she worked as an Operations Research and System Analyst at MCi Telecommunications, Dallas and helped build Decision Support Systems for the management of the company’s telecommunications network. She was also a consultant to GTE at Dallas and an Adjunct faculty at the Southern Methodist University.

Dr. PULIJALA SRINIVASA RAOMBBS, MRCGP, MACP, MBAMember of Royal College of General PractitionersMember of American College of PhysiciansChief Operating Officer,Apollo Medskills Limited

Dr Srinivasa Rao is the Chief Operating officer at Apollo Medskills Limited. He brings with him over 15 of experience in the Healthcare industry. Before joining Apollo Medskills Dr Srinivas had worked for leading names in Healthcare like Apollo Hospitals, Siemens Healthcare, GE Healthcare and Apollo Health Street and has executed multiple complex global projects for them.

Dr Srinivas ensures Content development and optimization, Customer experience enhancement, improvement of existing systems and delineates Apollo Knowledge’s business direction with the future of Healthcare skilling and e-learning industry. His leadership style is results-driven, collaborative, team-oriented and based on strong internal and external partnerships.

Dr Srinivas is a Post graduate in Medicine and had continuing education in Emergency medicine and Diabetes. He also has been trained in Management from indian School of Business, Hyderabad. He has coauthored books on Hospital management and Health informatics at Medvarsity.

IMPORTANT DATES

Registration closure June 16, 2016 by 5.00 pm

Announcement of 1st shortlist

Payment due

June 23, 2016 by 6.00 pm

July 08, 2016 by 5.00 pm

Release of waitlist

Payment due

July 08, 2016

July 22, 2016 by 5.00 pm

Program commencement August 2, 2016

iNDiAN iNSTiTUTE Of MANAGEMENT BANGALOREBannerghatta Road, Bangalore 560 076

Registration

The organizations interested in nominating their employees and individuals interested in the programme may apply online.

for any queries, write to:The Administrative OfficerExecutive Education Programmesindian institute of Management BangaloreBannerghatta Road, Bangalore 560 076Phone: +91 - 80 - 26993817, 26993660fax: +91 - 80 - 2658 4004

Email: openpro@iimb.ernet.in

Web: www.iimb.ernet.in/eep

Participants interested in the programme may contact IIMB at the above-mentioned address for clarifications, if any. Once registration is accepted, cancellation /refund queries and requests will not be entertained.

the indian institute of Management Bangalore (iiMB) has been ranked for the seventh successive year as

the No. 1 Business School in Central Asia by Eduniversal, a french Consultancy Group. iiMB has obtained the

European Quality improvement System (EQUiS) accreditation awarded by the European foundation for Management

Development (EfMD). Established in 1973. indian institute of Management Bangalore today offers a range of post-

graduate and doctoral level courses as well as executive education programmes. With a faculty body from amongst

the best universities worldwide, indian institute of Management Bangalore is fast emerging as a leader in the area of

management research, education and consulting.

iiMB’s distinctive feature is its strong focus on leadership and entrepreneurial skills that are necessary to succeed in

today’s dynamic business environment.

iiMB has been ranked among the Top-50 global schools by the financial Times Executive Education Rankings 2015.

Indian Institute of Management Bangalore is the only B-school from India to figure in this elite list.

Apollo Hospitals Group & Apollo MedSkills: At Apollo Hospitals, we believe that the focus on knowledge and

learning is of paramount importance to india, and the world. The Apollo Group has always approached healthcare

with a keen and unwavering focus on the future. it has been steadfast in its mission to future-proof good health in the

entire region, and strive hard to bring about ground - level change to facilitate that. Apollo Knowledge consolidates

all our educational institutions and link them with some of the finest minds in the clinical care, within the Apollo

ecosystem. Presently, this vertical has medical colleges, nursing institutions, physiotherapy institutions, e-Learning

(Medvarsity), Skill Development Centers and Simulation labs (Apollo MedSkills) present across india.

Apollo MedSkills is a joint venture between National Skill Development Corporation (NSDC) and Apollo Hospital

Group focused on skilling Paramedics and Nurses. We have presently 40 Healthcare skilling Programs aligned

to the curricula of Healthcare Sector Skill Council (HSSC). We are present in over 20 locations across india with

14 government projects centers. Apollo MedSkills has state of the art centers of excellence in Healthcare skilling

at multiple cities with interactive classrooms, qualified and experienced clinical trainees, and access to hands-on

practical training at one of the Apollo Hospitals and affiliate hospitals across India.

We also have Simulation and Skill-labs built in our centers for Medical, Nursing and Paramedical trainings.

Apollo MedSkills operates in a hub-spoke model where in the hubs are world-class skill development centers located

at metros. Each of these hubs are connected to spokes located at surrounding district headquarters.