Gemma Walker of Livingstone - Licensing Skills Workshop

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SAM SKILLS WORKSHOP Gemma Walker & Andrew Firth July 2015 www.livingstone-tech.com [email protected] LONDON +44 (203) 817 4880 USA +1 727 290 2632

Transcript of Gemma Walker of Livingstone - Licensing Skills Workshop

SAM SKILLS WORKSHOP

Gemma Walker & Andrew Firth

July 2015

[email protected]

LONDON +44 (203) 817 4880USA +1 727 290 2632

LICENSINGIn a SAM Perspective…

[email protected]

LONDON +44 (203) 817 4880USA +1 727 290 2632

AGENDA Who are we to say such things?

What is a license?

What types of licensing are there?

What is a EULA?

What is Proof of Purchase?

Quiz time

[email protected]

LONDON +44 (203) 817 4880USA +1 727 290 2632

WHO ARE WE ARE WHY ISN’T HE SAYING ANYTHING? Gemma Walker

15 years+ selling Microsoft licensing 8+ of those covering multiple manufacturers 5+ years doing just Microsoft SAM stuff

Andrew Firth He’s shy… he doesn’t want to talk but he’s pretty good at this stuff And he is in charge of the pen

[email protected]

LONDON +44 (203) 817 4880USA +1 727 290 2632

WHAT TYPES OF LICENSING IS THERE?

Who does what licensing?

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LONDON +44 (203) 817 4880USA +1 727 290 2632

Per Device

Capacity

Per Concurrent Device

Dongles

Subscription

Named Device

On-Premise and/or Online only

Named User

Perpetual

RVU

PVU

MSU

Sub-Capacity

Core Factor Per CPU/Core

Pay per click

Hosted

Per Concurrent User

Rented

Per Usage

Non-perpetualBOEPD

WHAT IS A LICENSE? A license is….

Applied to a specific piece of Intellectual Property owned by someone else A set of rules listing what you can (and cannot) do with the IP A contract between you and the owner Fixed to a product or timeframe (depending on the rules)

What it isn’t… Ownership of that IP (unless the rules say so) Rights to change that IP (unless the rules say so) Rights to change those rules applied (unless the rules say so)

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LONDON +44 (203) 817 4880USA +1 727 290 2632

WHAT IS A EULA? End User Licensing Agreement

These are the rules listed electronically or on paper* They include the rights to Audit*

Manufacturers can change their EULA’s Product usage changes Customer specific changes Contract specific changes Country specific changes

*Sometimes these are written in the associated contract

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LONDON +44 (203) 817 4880USA +1 727 290 2632

MICROSOFT EULA NEW! July 1st 2015 - Product Terms

Product Use Rights and Product List – Volume Licensing Only PUR / SPUR (Prior to July 2015)

Every copy online since 2001 Every rule change listed Amendments published Papers released accompanying change Released quarterly on a GLOBAL level

This is good in licensing land, and makes Microsoft SAM easy

http://www.microsoft.com/en-us/Licensing/product-licensing/products.aspxwww.livingstone-tech.com

[email protected] +44 (203) 817 4880

USA +1 727 290 2632

THE REST… Change usage between releases

Create customer specific EULAs

Create country specific EULAs

Side-letters apply (any documentation from the vendor)

Don’t always publish online

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LONDON +44 (203) 817 4880USA +1 727 290 2632

WHAT IS PROOF OF PURCHASE? The report from the Manufacturer confirming license

The Manufacturer Contract confirming license

The License & the EULA

The Box it came in with the COA

The report from the supplier with all PO’s & invoice numbers

The customer invoice

The customer purchase order

[email protected]

LONDON +44 (203) 817 4880USA +1 727 290 2632

What is the

NUMBER ONE RULE

in SAM?