Geek Squad: Marketing is a Tax You Pay for Being Unremarkabe

33
  • date post

    17-Oct-2014
  • Category

    Business

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    7.065
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description

Robert Stephens, founder of Geek Squad, discusses the unique evolution of his hugely successful business, from the early days of defining the customer experience through the BestBuy merger and subsequent expansion. Customer service is the unifying theme.