Products & Services

Products - OverviewList ManagementData Solutions

Data Processing

Lead Generation

Data Generation

List Management

• 5 databases under management• 11m consumers and 2m businesses• Australia & NZ• eDM (small)• Currently pitching for another major database• Several more in the early stages• Mature reseller sales channel

Products - OverviewList ManagementData Solutions

Data Processing

Lead Generation

Data Generation

Data Solutions

• 6 major / blue-chip clients:– Insurance (x2), Pay TV, Bank, trading platform,

Wine, Energy company• Full data planning solutions• Marketing & BDM push for more starting in

March• About to pitch a market-leading data solution

Products - OverviewList ManagementData Solutions

Data Processing

Lead Generation

Data Generation

Data Processing

• Full bureau capability• COA and data suppression• About to build a deceased regsiter• This area needs a sales push

Products - OverviewList ManagementData Solutions

Data Processing

Lead Generation

Data Generation

Lead Generation

• Just launched Prospect ID• Call centre and on-line lead generation• CPL model• Partnered with an SEO expert for on-line• Marketing push & sales activity commences in

March

Products - OverviewList ManagementData Solutions

Data Processing

Lead Generation

Data Generation

Data Generation

• Moving Essentials launched• FMCG and Distribution worked well• Needs a concentrated sales effort• Other ideas = new car, wedding, travellers,

new children, boat owners• One idea at a time

Future

• Each product is a business unit with:– Sales team– Targets, P&L, KPI’s, business plan etc

• A market-leading data solution offering• A Sales Director to oversee all sales teams• A centralised database from all sources• The leader in trigger data generation in

Australia