Gcsr 1, 2 , 3 Assignments by Manpreet Kaur

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    GROUP A

    GCSR Assignments:-1, 2 ,3

    SYBMITTED BY:-Manpreet Kaur(A30101909071)

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    Assignment 1. What do you understand by corporate socialresponsibility and why company needs to address the same.

    CSR is about how companies manage the business processes to produce

    an overall positive impact on society.

    Take the following illustration:

    Companies need to answer to two aspects of their operations. 1. The quality of theirmanagement - both in terms of people and processes (the inner circle). 2. The nature of,and quantity of their impact on society in the various areas.

    Outside stakeholders are taking an increasing interest in the activity of the company. Most

    look to the outer circle - what the company has actually done, good or bad, in terms of itsproducts and services, in terms of its impact on the environment and on local communities,

    or in how it treats and develops its workforce. Out of the various stakeholders, it is

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    stakeholders. Today, corporate citizenship, new corporate ethics and transparency

    agendas have become the new buzzwords for corporate sustainability, which form

    part of the expectations of stakeholders in building a better society.

    WHY COMPANY NEED TO ADRESS THE SAME

    Failure to pay heed to CSR can dramatically impact a companys reputation and even its

    value. Multinationals such as Royal Dutch/Shell Group, Dow Corning Corp., Coca-Cola

    Co., and Nike Inc. have taken hits to their reputations for failing to stay ahead of their

    stakeholders expectations. At Wal-Mart Stores Inc., CEO Lee Scott recently apologized

    publicly for letting the reputation of the company be sullied by questionable hiring

    practices. For a bottom-line company like Wal-Mart, that was a significant step,

    observes Bruce K. Packard, a corporate attorney at Dallas-based law firm Davis MunckP.C. who has advised several boards and audit committees concerning their codes of

    social responsibility.As the profile of CSR has increased globally, numerous

    governmental, non-governmental, and advocacy groups have joined the dialogue.

    Several European governments are looking at regulatory approaches to CSR issues.

    France, for example, has enacted a law requiring listed companies to report annually,

    not merely on their financial performance, but on their social and environmental

    performance as well. In addition, the United Kingdom requires pension funds to identify

    social and environmental criteria relied upon in making investment decisions.

    Moreover, the IIAUK and Ireland recently issued a Professional Issues Bulletin on the

    growing importance of CSR in organizations. The bulletin discusses issues and

    challenges associated with CSR and how internal auditors can help their organization

    address them.

    Today, worldwide conferences such as the United Nations World Summit on

    Sustainable Development proliferate. Groups such as Business for Social Responsibility,

    a global nonprofit organization, help companies identify and manage their social

    responsibility obligations. The recently published report by retail giant GAP Inc. on its

    social responsibility activities attracted considerable and favorable media attentionworldwide. Indeed, social responsibility reporting by publicly traded corporations has

    become an expected part of doing business on a global scale.

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    Assignment 2. Why sustainable development has become order

    of the day.How companies are addressing the issue,

    Sustainable development: a business definition

    Sustainable development(SD) is a pattern of resource use, that aims to meet human

    needs while preserving the environmentso that these needs can be met not only in the

    present, but also for generations to come (sometimes taught asELF-Environment, Local

    people, Future). The term was used by the Brundtland Commission which coined what has

    become the most often-quoted definition of sustainable development as developmentthat

    "meets the needs of the present without compromising the ability of future generations to

    meet their own needs.

    The concept of sustainable development has received growing recognition, but it is a new

    idea for many business executives. For most, the concept remains abstract and theoretical.

    Protecting an organizations capital base is a well-accepted business principle. Yet

    organizations do not generally recognize the possibility of extending this notion to the

    worlds natural and human resources. If sustainable development is to achieve its potential,

    it must be integrated into the planning and measurement systems of business enterprises.

    And for that to happen, the concept must be articulated in terms that are familiar to

    business leaders.

    Why sustainable development has become order of the day

    When planning a sustainable development project, in order to bring things back on track

    environmentally, we need to rely more on renewable energy sources like wind

    power and solar power. They are considered renewable because they are unlimited and

    don't pollute, unlike fossil fuels, wood, etc. However, sustainable development isn't just

    about the environment. It also provides steps for action that will create a better future for

    those of us who live on this planet aside from environmental issues. When you take a look

    at the bigger picture, sustainable development objectives include three interdependent

    components:

    Social issues Economic issues Environmental issuesThe concept of sustainable development arose from a number of environmental

    movements in previous decades but it wasnt actually defined until 1987 by the World

    http://en.wikipedia.org/wiki/Environment_(biophysical)http://en.wikipedia.org/wiki/Brundtland_Commissionhttp://en.wikipedia.org/wiki/Economic_developmenthttp://greenliving.lovetoknow.com/Wind_Power_Factshttp://greenliving.lovetoknow.com/Wind_Power_Factshttp://greenliving.lovetoknow.com/Using_Solar_Power_to_Decrease_Global_Warminghttp://en.wikipedia.org/wiki/Brundtland_Commissionhttp://en.wikipedia.org/wiki/Brundtland_Commissionhttp://en.wikipedia.org/wiki/Brundtland_Commissionhttp://greenliving.lovetoknow.com/Using_Solar_Power_to_Decrease_Global_Warminghttp://greenliving.lovetoknow.com/Wind_Power_Factshttp://greenliving.lovetoknow.com/Wind_Power_Factshttp://en.wikipedia.org/wiki/Economic_developmenthttp://en.wikipedia.org/wiki/Brundtland_Commissionhttp://en.wikipedia.org/wiki/Environment_(biophysical)
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    Commission on Environment and Development (also known as the Bruntland

    Commission). They described sustainable development as development that meets the

    needs of the present without compromising the ability of future generations to meet their

    own needs. This definition highlighted the importance of environmental, social and

    economic factors when considering development. It also emphasised the need for the

    elevation of poverty and a drive towards greater equality around the world, all within the

    limits of the planets finite resources.

    Why is sustainable development important? Since its conception in 1987 the worlds

    nations have been discussing the need for greater sustainable development in all countries.This need has arisen for the increase in environmental problems as a result of rapid

    development since the Industrial Revolution. Many of the planets ecosystems aredegraded, species are threatened and global warming is becoming increasingly apparent.

    To slow the damage caused by human development, it is essential that our actions become

    more sustainable.

    Within sustainable development there are two main streams, weak and strong

    sustainability. Weak sustainability refers to the ability of social, economic and cultural

    values to be substituted for environmental values. It can also be described in terms of thereplacement of natural capital with manufactured capital. In contrast strong sustainability

    does not allow any substitution and requires the maintenance of existing natural capital asmanufactured capital cannot perform the necessary functions provided by nature.

    Sustainable development is now a requirement of the Kyoto Protocol (KP), an agreement

    signed and ratified by Australia and another 186 other countries around the world. TheClean Development Mechanism (CDM), part of the KP, is available to Annex 2 nations and is

    designed to facilitate sustainable development within new expansion projects. To assist

    this process Annex 1 countries will share technology and expertise with less developedcountries to ensure their development becomes more sustainable. A CDM allows an Annex

    1 nation to offset their carbon emissions by providing a more economical option within aless developed State. Common examples of CDM are the installation of scrubbers in power

    plants that reduce the amount of harmful emissions released into the atmosphere.

    http://en.wikipedia.org/wiki/Industrial_Revolutionhttp://unfccc.int/kyoto_protocol/items/2830.phphttp://unfccc.int/kyoto_protocol/items/2830.phphttp://en.wikipedia.org/wiki/Industrial_Revolution
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    Issues for sustainability reporting

    Economic Social Environmental

    Profit

    Intangible assetsInvestments

    (including human

    capital and R&D)Wages and benefits

    Labour productivityTaxes

    Community

    development(including jobs by

    type and country)

    Suppliers (includingcompliance with

    standards)Products and services

    Workplace:

    . quality ofmanagement

    . health and safety

    . wages and benefits

    . non-discrimination

    . training andeducation

    . child and forced

    labour. freedom of

    association

    Human rightsSuppliers

    Products and services

    Energy use

    Materials useWater use

    Emissions, effluents

    and wasteTransport

    SuppliersProducts and services

    Land use and

    biodiversityCompliance

    What should companies be doing to address the main

    challenges of sustainable development?Building on 15 years of tracking sustainable development expert opinions, research firm

    GlobeScan has teamed up with think tank and consultancy, SustainAbility, to provide The

    Sustainability Survey, the definitive annual poll of sustainability experts. This eBrief

    outlines the inaugural surveys summary findings of the views of these thought leaders on

    topical issues such as the economic crisis, climate change, international development and

    the role of companies.

    Key findings include:

    Fresh water and climate change are the most pressing SD challenges

    Companies are better at addressing corporate accountability than environmental or social

    challenges

    Partnerships are the most effective way to address SD challenges

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    Investing in healthcare and education is the best way to address poverty reduction

    challenges

    Prioritizing SD Challenges

    When rating the urgency of sustainable development challenges, the 2,238 expert survey

    respondents highlighted fresh water shortages and climate change at top the list. Poverty,

    loss of biodiversity, and food security are also rated as quite urgent challenges by the

    experts. While water shortages and climate change are the most pressing issues, experts

    think corporate strategies to tackle sustainable development are most effective when they

    act on operational elements related to business processes, such as electronic waste

    management or air pollution. Interestingly, effectiveness at addressing corporate

    accountability for sustainable development was given the number one rating. While

    companies are felt to be moderately effective in addressing climate change and toxinmanagement, experts are less certain about business ability to address many other SD

    challenge

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    Approaches to Corporate Involvement in SD Challenges

    To understand thought leader perspectives on how companies can best have a positive

    impact on societal challenges, experts were asked to rate three possible approaches:

    1. Deploying the companies core capabilities for social and environmental purposes

    2. Supporting other actors such as NGOs, charities, and governments to make positive

    contributions

    3. Engaging in new types of partnerships that bring together governments, companies, and

    civil society to tackle social and environmental challenge

    Large companies are perceived make the most positive societal impact through

    partnerships with government and civil society organizations designed to tackle social andenvironmental problems. The partnership approach is slightly favored over simply

    supporting NGOs and governments, or deploying the companies own capabilities.

    Focus on Poverty

    In relation to poverty reduction in developing countries, experts were asked how much

    effort should be spent on ten distinct issues. These include greening urban areas,

    government accountability and public policy, investing in infrastructure such as roads andelectricity, education and healthcare, support for climate change adaptation, and food

    security through land management policies and farm productivity. The experts concluded

    that effort should prioritize education and healthcare, strengthening governments and

    eliminating corruption, empowering civil society to hold governments accountable in

    public policy decision-making, and implementing land management policies that address

    food security issues for the poor

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    Assignment 3. Take a company and explain what all issues the

    company is addressing under CSR

    HONDA:-

    CSR AREAS

    1. Community Welfare2. Education3. Employee Welfare4. Environment5. . Girl Child6. Healthcare7. Rural Development8. Sports9. Vocational TrainingMAIN CSR ACTIVITIES

    1. Vocational Training2. Education3. Community welfareCORPORATE SOCIAL RESPONSIBILITY (CSR)

    STAKEHOLDER TIES AT THE GRASSROOTS

    Hero Honda Motors takes considerable pride in its stakeholder relationships, especially

    ones developed at the grassroots. The Company believes it has managed to bring aneconomically and socially backward region in Dharuhera, Haryana, into the national

    economic mainstream.

    An Integrated Rural Development Centre has been set up on 40 acres of land along the

    Delhi-Jaipur Highway. The Centre-complete with wide approach roads, clean water, andeducation facilities for both adults and children-now nurtures a vibrant, educated and

    healthy community.

    The Foundation has adopted various villages located within vicinity of the Hero Honda

    factory at Dharuhera for integrated rural development. This includes:

    * Installation of deep bore hand pumps to provide clean drinking water.

    * Constructing metalled roads and connecting these villages to the National Highway(NH-8).

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    * Renovating primary school buildings and providing hygienic water and toilet

    facilities.* Ensuring a proper drainage system at each of these villages to prevent water-

    logging.* Promoting non-conventional sources of energy by providing a 50 percent subsidy

    on biogas plants.

    Other key projects taken up by the Foundation include:

    Raman Munjal Vidya MandirThe Raman Munjal Vidya Mandir began with three classes (up to class II) and 55

    students from nearby areas. It has now grown into a modern Senior Secondary, CBSEaffiliated co-educational school with over 1200 students and 61 teachers. The school

    has a spacious playground, an ultra-modern laboratory, a well-equipped audio visualroom, an activity room, a well-stocked library and a computer centre.

    Raman Munjal Memorial HospitalMulti-specialty hospital equipped with the latest diagnostic and surgical technology.

    The Raman Munjal Memorial Hospital provides healthcare to the rural population in

    and around Dharuhera, and also caters to accident and trauma victims driving along theDelhi-Jaipur highway.

    Raman Munjal Sports Complex

    The Raman Munjal Sports Complex has basketball courts, volleyball courts, and hockey

    and football grounds are used by the local villagers. In the near future, sports academiesare planned for volley ball and basket ball, in collaboration with National Sports

    Authority of India.

    Vocational Training Centre

    In order to help local rural people, especially women, Hero Honda has set up a VocationalTraining Centre. So far 26 batches comprising of nearly 625 women have been trained in

    tailoring, embroidery and knitting. The Company has helped women trained at this centre

    to set up a production unit to stitch uniforms for Hero Honda employees. Interestingly,most of the women are now self-employed.

    Adult Literacy Mission

    This Scheme was launched on 21st September, 1999, covering the nearby villages of

    Malpura, Kapriwas and Sidhrawali. The project started with a modest enrolment of 36adults. Hero Honda is now in the process of imparting Adult Literacy Capsules to another

    100 adults by getting village heads and other prominent villagers to motivate illiterateadults.

    Marriages of underprivileged girls

    Marriages are organized from time to time, particularly for girls from backward classes, by

    the Foundation by providing financial help and other support to the families.

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    Rural Health Care

    Besides setting up a modern hospital, the Foundation also regularly provides doorstephealth care services to the local community. Free health care and medical camps are now a

    regular feature in the Hero Group's community outreach program