Unit Title Understanding Social Media for Business Unit Code Year 2 0 1

Centre Name The Blandford School Centre Number 5 5 3 0 7Candidate Name Flo Morris-Duffin Candidate Number

Assessment CriteriaTeacher comment

Page No./Evidence locationPass Merit Distinction

Learning Outcome 2: Know social media for the business environment

Y/601/6623/URSOxford Cambridge and RSA Examinations

OCR Level 3 Cambridge Technical in ITUnit

Unit Recording Sheet

P2 Describe the concept of social media for Business.

Social media platforms in business e.g.- blogs- social networks- social news

You have described what social business is and how the concept has evolved based on the rapid explosion of social media services.

M2 Describe where social media has been successful in promoting businesses.

Business Organisations Promotion success e.g.- Ikea- IBM Partnership- Mercedes – A Class promotion- Small Business market place

You have identified a range of businesses that have over a recent number of years used social media to promote their business operations. Examples of the approaches and promotional activities have been given.

D2 Compare and contrast social media and social media for business.

You have identified the key focus and concepts for both social media and social business.

Assessor: Date: Grade:

Tylor June14 Distinction

Y/601/6623/URSOxford Cambridge and RSA Examinations