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Why India is Important for theEuropean Fine Chemicals
Industry
Gautam Mahajan
Inter-Link Services Private [email protected]+91 9810060368
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Fine Chemicals Pharma Intermediates
Active Pharma Intermediates (API) Contract biopharma
Agrochemical intermediates
Others
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The changing business
dynamics in India Europe and India: dynamics
Opportunities to invest in, sell to and buy
from in India India and China competition Using India to balance supply constraints
The changing business dynamics in
India India Trade The growth of the chemicals business
and trends in India Using India as a supply base for other
countries
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First, well discuss: Europe and India: Dynamics
Opportunities to invest in, sell to and buyfrom in India
India and China competition
Using India to balance supply constraints
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Fine Chemicals: Market Size US: 17.18 billion in 2005
23.10 billion in
2011 est.
Europe: 8.43 billion in 2005
10.46 billion in
2009 est.
India: > 1 billion
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EU Chemicals In 2004, 29% of EU chemicals exported
compared to: 19% for the USA and19% for Japan
Only 18% of the EU chemicals demandwas imported from the non-EU regions*
*In 2003, India-China imports were 8%,estimated to increase to 30% in 2008-
09
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European Fine Chemicals
profitability under pressureProfitability eroding:
Intense Asian competition New chemical entity (NCE) approvals
rate reduced
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Threats and Opportunities
Globalisation
Higher Exports from Asia India China Symbiosis
Asia driven acquisitions could be
exit option offer services across the value chain
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Indian Fine Chemicals
Growing number of Indian suppliers:
lower prices than American/Europeancompanies, often 50% compliant with
current good manufacturing practices(cGMP)
70 in India alone: second largest after USA inworld
intellectual property rights (IPR)
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Active Pharma Intermediates
Indian API 3rd largest in world (1.6 bnin 2005) and will
grow to 3.63 bn by 2010, CAGR 19.3%
India will become second largest APImanufacturer (overtake Italy) by 2010*
* Italy's Chemical Pharmaceutical Generic Association (CPA) report
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Indian Advantage
Low labour and environmental costs,
Size and dynamism of its economy,
Incentives provided by the Indiangovernment,
In long term, threatens dominance of China as
top API producer R&D, Knowledge base & IPR
Quality
Cash rich: entering Europe
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Lower Costs
Lower Costs due to:
Lower fixed (lower capital)
Labor and
Maintenance costs prevalent in Asia
Lower overheads
translates to 10.0 percent of the expenditureincurred by North American/Europeanmanufacturing plants
And Entering Europe
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Examples of Indian
Acquisitions Nicholas Piramal
Avecia Pharmaceutical Pfizer, Inc. (Morpeth, UK)
$350 mn supply agreement with Pfizer
7 year agreement for process development and
scale-up services to Pfizer
Rhodia's (Paris) inhalation anesthetics business
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Examples of Indian
Acquisitions Shasun Drugs and Pharmaceuticals Rhodia
Pharma Solutions
Kemwell Pfizer Uppsala, Sweden contract APIin Sept. 06
Dr Reddy Betapharm, Germany for 450mn
United Phos crop protection chemicals co.Cequisa, Spain; Reposo, Argentine; Advanta seeds,Holland; Cropserve, S. Africa; AG Value, US and nowa new 111 m acquisition of Cerexagri in Europe
announced 13 Nov 06
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Examples of Indian
Acquisitions
Dishman Pharmaceuticals and Chemicals
CarbonGen and AMCIS, Switzerland for high-potency actives
I03S, Ltd. ( ozone chemistry),
Synprotec, a contract research company
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Backward Integration in China
Indian producers backwardintegratingin China
Example: Dishman has two projects:
a $10-million investment for producingquaternary compounds and intermediates and
an API plant
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Example: Matrix Labs
Matrix Laboratories Concord Biotechspecializing in fermentation and biocatalytic
backward-integrate into China, acquired a 58% stakein Mchem Group
43% stake in Swiss API technology firm ExploraLaboratories
Ventures with South Africa's Aspen Pharmacare Belgium generics company Docpharma NV
BUT
US generic drugmaker Mylan: 573.4mn to acquire a
controlling stake in Matrix
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Indian Companies setting up in
Europe/America Denisco
Nancy, France, API
Dallas, Texas customer support office
Customers in North America face tight margins andfierce competitive pressure for time-to-market. Our
ability to quickly, safely and efficiently producepharmaceutical lab samples, and then rapidly rampup for commercial-level volumes, will help lightenthese pressures, said Venkat Ram, president of
Denisco Chemicals.
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Indian Companies setting up in
Europe/America
G Amphray in Holland and now in
Mexico Bilcare, India's largest research-based
pharmaceuticals packaging company,has bought UK-based clinical trialsservices provider DHP in Sept. 2006
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Other Indian Companies
Hikal, Jubilant Organosys, Matrix, and
Suven have the benefit of the 'high-skill and low-cost advantage' plus the
leadership and financial muscle
according to a Swiss Consultant
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Example: SST USA
SST USA: ..European-based producersstill account for the majority of supplier
base, producers from India and Japannow represent an important minority ofthe company's suppliers," says Gary
Vassallo, president of SST, who took overin March
India makes up one-quarter of the 23manufacturers represented by SST.
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Therefore,
Supplies from India and China forcing US andEuropean companies to redefine theirbusiness models:"Apart from the issues of quality, speed, and value,the two key requisites for success are a position inIndia or China (a manufacturing subcontractingarrangement is good and an affiliate company isbetter) and an attractive toolbox of technologies,"
Degussa custom manufacturing j. v.with Lynchem in China
*says Pollak.
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Fine Chemicals Economics
Fine chemicals production economics
favor China and India based operations.Annual unit labor costs are a fraction of the
Wests:
3,000 in India
4,000-6,100 China
versus 40,400 in West Europe or
15,300 in Poland, a good proxy for the Central
and Eastern European region
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Unit Labor Costs*
0
10
20
30
40
50
60
70
Swiss. Italy Poland India China
Coastal
China
Inner
K Euro/p/y
65
42
15
2.5 4.5 3
Includes fringe/other benefits
*Source: Arthur D. Little
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Productivity Ratio*
0
12
3
4
5
6
7
8
West India China
This ratio is calculated dividing value added (net sales less raw material costs )-- by total
direct labor wage costs. Note that even with lower labor costs, productivity is higher inAsia *Source: Arthur D. Little
2.5 - 4
7-9
6-8
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Transformation Costs*
0
2
4
6
8
10
1214
16
18
20
Swiss Italy Poland India China
Coastal
China
Inner
~20~18
~15
~7 ~8 ~6.5
Euro/Kg
*Source:
Arthur D. Little
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Economics in Asia
Lower Labor cost/Higher Productivity
Lower administrative costs
Investment cost lower (maybe 40%), or
India: 40,000/m3
W. Europe: 160,000 to 400,000+/m3
Lower environmental costs
In China, cost of capital considered asunk cost
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Economics in Asia
Raw materials maybe higher in India and China
Higher solvent loss due to climate
Higher energy costs Higher costs due to logistics, infrastructure and other
inefficiencies
Overall: Cost advantage of Asian suppliers increaseswith the complexity of the molecule, the longer and more complex the synthesis,
and the higher the manpower and reactor volume
requirements.
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Economics
But changing:
Higher inflation in India/China
Environmental costs catching up Risks
Quality
Supply chain disruption
Communications Time
Potential impact of REACH regulations
That is why penetration has not been higher
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Conventional Solution
Industry restructuring and consolidation in EU, Production restructuring
Reduction of overcapacity More Imports Enhance quality Collaborate with Asian firms to maintain a stable position Confidentiality, reputation, documentation, product quality
important Hitech segments such as contract biopharma, high
potency active pharmaceutical ingredients (HPAPI) &Hazardous Chemistry
Undervalued pharmaceutical intermediaries and APIare investment/consolidation opportunities
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Opportunities for European
Companies Take advantage of Globalisation
Acquire/update Asian companies
Import from/Export to Asia
Distribute in Europe, Asia and NorthAmerica
Use REACH regulations to advantage
To import
To buy time to restructure
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Acquire/Update Indian
Companies Degussa long-term agreement Hikal
Solvay Pharma got FDA approval for Bavlafacility
Expanded its facilities in Naroda, India, for cGMPmanufacture of quaternary ammonium and
phosphonium compounds and certain bulk drugs.
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Acquire/Update Indian
CompaniesAlbany Molecular Research USA expanding
Indian R&D center, + scale-up lab for APIsand intermediates.
Aceto Corporation USA (a distributor) to buyor build its pharma quality assurance, and
analytical labs, and to be Indian logisticscenter.
Sigma-Aldrich Corporation USA building a
manufacturing plant in Bangalore
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Galaxy Surfactants Ltd.
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The changing business
dynamics in India Europe and India: dynamics
Opportunities to invest in, sell to and buy from inIndia
India and China competition Using India to balance supply constraints
The changing business dynamics in India
India Trade
The growth of the chemicals businessand trends in India
Using India as a supply base for other countries
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India
Purchasing power parity 3rd largest inworld of 3 trillion
10th largest GDP at > 600 bn (2006)
2nd fastest growing major economy,with a GDP growth rate of 8.9% (1st
quarter 20062007)
Growth in industrial output of 11.4% forSeptember 2006 and 12.7% for the year
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Growth in other Industries
Car sales up 22% in September
Indian Engineering & Construction industry8.5% CAGR in 5 years, increasing rapidly
Manufacturing to grow from 39 bn in 2003to 242 bn in 2015
Telephones grew from 14.5 million in 1997to 120 million in 2006
IT industry has had 29% CAGR in 5 years
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India
India:
FTA with Thailand
Trading partner status Asean
Working on EU special relation
NAFTA?
India as a base for value added marketinginto Asia and Middle East/Africa
India as a source of manufactured goods, not
just services and knowledge (and R&D)
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India Sustained High Growth
India adds: 36 billion in incremental output (around a tenth of the
levels of the US) to world Annual contribution will rise to 282 billion by 2025 and 1.8
trillion by2050
By 2050, 1/3 of global economic growth from India India and China together will account for 2/3
India's economic growth will bring several benefits toWestern economies R&D facilities in India will help reduce costs and improve
productivity Low cost geography and its scientific talent pool, India will
provide value added services, globally Special Economic Zones to give distinct thrust to exports
Tax benefits, export incentives etc.
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India Merchandise Trade
with World
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India Merchandise Trade
with EU25
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Indo EU Trade
Total 2 way trade expected to be 80BN in 2011
EU-India trade has grown from 4.4 billion in 1980 to40 billion in 2005
Trade with the EU represents more than 20% ofIndian's exports and import and
EU is India's largest trading partner
The EU is also India's largest source of foreign direct
investment.However, India accounts for just 1.8% of total EU
trade. India attracts only 0.3% of the EU's world-wide investments
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Indian Chemical, Pharma
& Petrochemicals Industry
Indian Chemical Industry : Segments
Others, 3%Soaps & Toiletries,
11%
Organic Chemicals,
10%
Synthetic Fibres,
16%
Polymers, 6%Inorganic Chemicals,
10%
Pharmaceuticals,
15%
Agrochemicals, 3%
Paints, 3%
Dyes, 5%
Fertilisers, 18%
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0
1000
2000
3000
4000
5000
6000
7000
8000
9000
1999-00 2000-01 2001-02 2002-03 2003-04 2005-06
Exports
Imports
In Million Euros
Exports & Imports
Chemicals (India-World)
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India: Chemicals
Organic Chemicals:
1.53% of EU organic chemicals exported to India which
are 18.63% of Indias needs China, EU are top suppliers to India.
India is 11th ranked importer from EU
Inorganic Chemicals:
1.54% of EU inorganic chemicals exported to Indiawhich are 6.26% of Indias needs
Inorganic Chemicals suppliers Morocco, South Africa
India ranks 11th as importer from EU
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46* These figures include production from unorganized sector, which is
estimated at 26% of the production.
Currently 6.5 Bn;Growing at 10-15%, 4th largest inworld and to be 9.7bn in 2008
About 60% of production exported to about 65countries
1/20th the cost of developed countries
Estimated market size of 20 Bn by 2010
Average spend on R&D is 5-6% of sales 3000 API units; 5000 Formulation units and 2000other units (intermediates etc.)
Indian Pharma Industry
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Indian Pharma Industry
Exports are over 3.8 billion. India among top five bulk drug makers.
Indian owned companies are 65% increased from25%
Exports growing by 20% Medicinal plants trade > 725M. 170 biotechnology companies in R&D and
manufacture of genomic drugs, business growingexponentially.
Sequencing genes and delivering genomicinformation for big Pharmaceutical companies is
the next boom industry in India.
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Indian Pharma Industry
India's bulk drug and pharmaceutical industrygrown into a highly sophisticated one, meeting
the International standards of Production,Technology and Quality Control
The progress of the Drug industry has renderedthe country self-sufficient in National HealthCare, has reversed the trend of Indian foreigntrade profile from a predominantly importingcountry to a highly visible exporter to globalmarketing
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Indian Pharma Industry
Indian pharmaceutical companies: filed 104 out of251new Drug Master Filings made in the US in April- June2006, largest number of DMFs by any country
India has largest contract research business in pharmaindustry (2005: $100-120 Mn) and growing at20-25per cent per year. About 35 per cent is new drugdiscovery and 65 per cent is in clinical trials.
Cost saving for a multinational company moving R&Dto India is 30-50%
Indian domestic Pharma companies are going globalwith a direct presence in multinational locations in theworld.
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Pharma Industry
Bulk Drugs, 1.6 bn, growing at20%
Formulations, 5.5 bn, growing at 15%
Imports > 1.4 bn
Exports 2.5 bn in 2003, 40% of Indiaspharma manufacturing Now 3.8 bn
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Indias Pharma Intermediates
Distinctive focus on: Late stage Intermediates
Complex Synthetic APIs
Move Towards:
Custom Synthesis Low delivered prices
Increasing technical & managerialsophistication
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Performance of Chemicals during 2001-02 to 2004-05 (000 MT)
Group
2001-
02
2002-
03
2003-
04
2004-
05
Growth(%)
CAGR
Total major Chemicals
Capacity 8012 8334 8750 8933 3.69
Production 5963 6612 7066 7375 7.34
Capacity Utilisation (%) 74.4 79.3 80.8 82.6
Imports 743 724.6 930 914 7.15
Exports 277 435 478 721 37.56
Consumption 6429 6902 7518 7568 5,59Source: Report 2005-06 Ministry of Chemicals & Fertilizers Govt. ofIndia
Chemicals Industry
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2001-02 to 2004-05(000 MT)
Group 2001-02 2002-03 2003-04 2004-05 Growth(%) CAGR
Total major Petrochemicals
Capacity 7017 7162 7423 7915 4.1
Production 6235 6553 7006 7348 5.63
Capacity Utilisation (%) 88.9 9 1.5 94.4 92.8
Imports 669 691 830 841 7.93
Exports 698 969 1039 1257 21.66
Consumption 6206 6275 6797 6932
3.76Source: Annual Report 2005-06 Ministry of Chemicals & Fertilizers (Govt. ofIndia)
Indian Petrochemicals
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Year Production Imports Exports Demand
2001-02 9,808 1,157 1,150 9,815
2002-03 10,932 997 871 11,058
2003-04 11,269 875 918 11,226
2004-05 13,546 728 844 13,430
2005-06 13,574 - - -
Organic Pigments000 Tons
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Indian Specialty & Fine Chemicals Industry > 4 Billion/Year Will be one of top-two exporters in low cost countries 2002: Exports valued at 1.6 Billion
Growing @15%-20% annually Manufacturing hub for technology intensive production Better than China in product quality & R&D facilities Specialty chemicals as antioxidants, food additives, and pigments Pharmaceutical and Agrochemical Industries consume more than
70% of the fine chemicals produced Performance chemicals being developed in India. Growing
demand from manufacturers of products such as sunscreens andBiocides
Manufacturing for Fine & Specialty chemicals shifting from
developed countries to developing countries such as India.
Indian Specialty & Fine
Chemicals Market
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Why India is Important for the
European Fine Chemicals IndustryThe changing business dynamics in India
The growth of the fine chemicals businessand trends in India: Knowledge and R&D base
Opportunities to invest in, sell to and buy from inIndia
India and China competition
Using India to balance supply constraints
Using India as a supply base for other countries
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Confused European
Dynamics* Some European Companies: GrowingGrowing Others: On the FenceOn the Fence
And Some: ExitingExiting
Understand and React toChangeCos. Trading at Low MultiplesFew Customers for Used Plants
* Marc Hannebert
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European Growth Drivers Generics
New Molecules (R&D)
Speed of Generisation
India is great at these
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Who is your Customer?Taking Pharma Intermediate Cos. as an
example:
Consumer Final Drug Producer
Some one else
Insurance Companies?
Provide Value Added solution to end CustomerMove down and up Value Chain, convert
commodities to specialties through softfactors (Roger LaForce)
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Lessons European Fine Chemicals Cos. have
Customer Base
Change Production Base to India
Source
Contract
Buy someone Use India for R&D: REACH labs in India
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Lessons Build Global Strategy: USA, Asia, and
the world
Understand and react to change
Try to Europeanise India
Upgrade
As economy grows
Insurance companies
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LessonsIndian Companies
Use Production & R&D base to your
advantage Get closer to Customer
Buy someone close to the customer, or with acustomer base
Buy a distribution co.
Manage expensive European logistics
Globalise: Backward/Forward Integration
Indianise Europe
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Drivers in India India low Cost
Driven by Government to deliver lowcost health care solutions to the poor
Low cost/affordable drugs
Avoid Insurance company syndrome
Lobby of people vs.
Lobby of insurance companies/drugcompanies
Example: AIDS drugs
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India and Specialties Opportunity for European companies to
sell
For Indian companies to develop lowcost alternatives
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We conclude, India is
important: Very cheap source of fine chemicals
Growing & important R&D centre
Growing market for European companies to tap
India is Entering Europe
Growing competitor
Opportunity for European manufacturers to re-locate and source from India and to sell in India
Sub contract
Or source and sell through specialists like Azelis
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Therefore, understanding
India, build a Global Strategy Used to be in many industries:
What is your China Strategy?
It is not only that but your Indianand Asian strategy, and your Global
strategy
Ignore India at your own risk!
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THANK YOU
Gautam Mahajan
Inter-Link Services Pvt. Ltd.
K 185 Sarai Jullena New Delhi [email protected]
+91 98100 60368, Fax +91 11 26929055