Advances in Enterprise Storage Systems and Techniques

Gaurav SundararamanResearch Analyst, Technical InsightsFrost & Sullivan7th October,2009

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Agenda

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DRIVERS AND CHALLENGESDRIVERS AND CHALLENGES

VENDOR CUSTOMER MAPPINGVENDOR CUSTOMER MAPPING

GAME BREAKERSGAME BREAKERS

FUTURE TRENDSFUTURE TRENDS

INDIAN STORAGE MARKET INDIAN STORAGE MARKET

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Indian Storage Market - Revenue Forecast

With the current market at approximately 48 petabyte, demands from unstructured data, email, digitization of paper content, and implementation of different applications drive the market and create a strong demand for storage.

Source: Frost and Sullivan

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DASDAS

Current Investment Opportunity

SaaSSaaSEnhance and bring in new storage features such as online backup,archiving, and replication.

It is Likely to remain in the fray due to the cost benefits it offers. Small Enterprises are likely to benefit the most.

VirtualizationVirtualizationTechnology can reduce power consumption by 60-70 % by enabling optimal utilization of server resources.

iSCSI SANiSCSI SANIt is anticipated to be the ideal replacement as a low-cost performance alternative to Fiber Channel-based (FC) SAN’s.

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PESTLE – INDIAN STORAGE MARKET

The incumbent Congress-led coalition has thrown the market open for high amount of investments in the storage domain. With a stable political scenario, India is likely to climb back to its pre-crisis growth rates. R & D is expected to flourish.

With recession receding and India’s population touching 1.16 billion, our country is conducive to growth. The Indian economy is likely to grow at 6 percent between 2009 and 2010 and 7 percent between 2010 and 2011 as the new government is expected to unveil new pro-growth measures.

With the diverse culture we possess and the possibility of Reverse Brain Drain, India has a significant edge over its fierce competitor China. The storage market of India caters to a gamut of industries ranging from the middle class to the upper class. The contribution of the storage sector towards the gross domestic product (GDP) has increased significantly over the last decade. With the second largest pool of software engineers and growing investments, India shows huge potential during its transition from an outsourcing hub to a knowledge centre.

Unlike the West, India does not possess the urge to be environmentally friendly. Going green is still a marketing gimmick in India. We are behind most countries in this regard and it could be partly due to lack of innovations and policies towards saving energy.

The problem of standards and certifications have been hampering the Storage sector. India is lacking in Certified solutions to make deployment easier. Certification programs need to be implemented.

Environmental

Legal

Technical

Social

Economic

Political

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Drivers – Storage Technology

Storage Management

Green IT Performance optimization

Business Continuity and

Disaster Recovery

Storage Management

Lower Storage Costs

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Challenges- Storage Technology

Complexity

ROIRealization

Migration Issues

Customization

Poor Standards

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Vendor-Customer Mapping

Key Storage IssuesKey Storage Issues

Unmanaged GrowthUnmanaged Growth

High Storage NeedsHigh Storage Needs

Limited BackupLimited Backup

Skills of ManagementSkills of Management

Key Purchase CriteriaKey Purchase Criteria

Quick to InstallQuick to Install

Easy to ManageEasy to Manage

InexpensiveInexpensive

ScalabilityScalability

Solution OfferingsSolution Offerings

Plug and PlayPlug and Play

Scalable StorageScalable Storage

Entry Level SANEntry Level SAN

Strong BackupStrong Backup

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Game Breakers

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Best Practices- Value Innovation

VALUE INNOVATION

CONTESTED

UNCONTESTED

Intensity

Conte

ntion L

evels

Solid State Storage

Green Storage

Data-De-Duplication

Server Virtualization

Cloud Computing

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Solid State Storage Devices

BenefitsBenefits

� More expensive than HDD� Storage capacities of SSD lower than HDD� Solid state storage is better primarily for read operations as performance

ChallengesChallenges

Current UseCurrent Use

� Solid state storage devices are likely to be implemented at various points in the data path rather than being restricted to disks. � As the prices of solid state storage devices reduce, the industry is going to witness more hybrid systems that leverage solid state devices for their faster performance

Future Use

Future Use

� Faster data access and response times when compared to HDDs (1: 200)� Allows more concurrent users� Low power consumption and low heat dissipation, thereby lowering cooling needs

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Cloud Computing

BenefitsBenefits

� For large enterprises with huge computing and networking needs, it is important to validate the total cost of ownership over a period of time.� Security of hosted data is a continuous concern for most enterprises.� As enterprises host important business data on the cloud storage, reliability of the system is a concern.

ChallengesChallenges

Current UseCurrent Use

� Storage in a cloud is likely to attract large amount of IT spend going ahead, reflecting a shift from the traditional box model to the on-demand service model. � It is not suitable for all data types and is hence, not seen as a replacement to the traditional systems.

Future Use

Future Use

� Increasingly distributed workforce and increased collaboration require constant exchange of data, facilitated by cloud storage.� Suitable for enterprises looking at cutting down on capital expenditure but still wanting to facilitate their growing data needs.

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Green Storage

SSD

De-Duplication

Thin Provisioning

Server VirtualizationHigh capacity disk drive reduces watts per terabyte.

Improves storage utilization by 80 % and eliminates the need to dedicate storage on a per-application basis.

Optimized performance is performed both inside and outside the data path.

Frequently accessed data can be placed on faster solid state storage and others on comparatively slower, less expensive HDD, thereby, increasing the performance and reducing the overall storage costs.

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Future Trends – 3 Year Roadmap

Source: Frost and Sullivan

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Questions & Suggestions

THANK YOU

Email: s.gaurav@frost.com

Tel: 9840817345