GardewA B. Santana

PROJECTS SHOWCASE 2016

Hello!I am Gardewa B. Santana

I am recently worked at TRANS TV as a Marketing Public Relations – Off Air Event, one of my

responsibilities is to develop an off-air event in order to promote programs television of TRANS TV also develop commercial event for the purposes of the

clients needs. This is my projects showcase, so, why don't you sit back, relax, drink a cup of coffee and see

my showcase.Have a good day

AXA YOGA BY THE BEACH

OBJECTIVE

Organize events off-air for Sales & Marketing’s client, AXA Mandiri and AXA. Develop event which

aims to increase public awareness the health programs of AXA Mandiri and AXA.

Yoga event in the morning with a cheerful shades on the beach for your entire families.

LOCATION/DATE

Ancol Beach CityJakarta

Minggu, 15 Mei 2016

DESIGN

MORNING YOGAwith FAJAR PENYOGASTAR

SPONSORED BOOTH

FOOD TRUCK

FREE MEDICAL CHECK UP

1866Total Attended Participants

1.320General Registrant

546AXA Employee

316

Photos

Instagram

#AxaYogaByTheBeacjh

OPEN TRIPMTMA 3rd ANNIVERSARY

OBJECTIVE

Involved loyal audience and community on shooting process My Trip My Adventure special episode 3rd anniversary, which aims to creating engagement

with the loyal audience.

invited 10 loyal audience in Open Trip MTMA to participate in shooting process special episode 3rd

Anniversary My Trip My Adventure and explore the natural wealth of Indonesia in Wae Rebo, Flores.

LOCATION/DATE

Desa Wae ReboFlores, Nusa Tenggara Timur

15 – 18 September 2016

DESIGN

OPEN TRIP MTMA

SOCIAL MOVEMENT

94

Photos

Instagram

10 articles from

2 travel blog

#opentripmtma3rdanniversary#mtma3unity

TRANS TVROAD TO UNIVERSITY

Bandung 2016

OBJECTIVE

Increase public awareness of TRANS TV and strengthen brand image TRANS TV as a television

station that has the spirit of innovation and provide inspiration for everyone.

Integrated educational programs TRANS TV to University in order to gave knowledge and inspiration through public

seminar about journalism, broadcasting & public relations and other activities for college student.

LOCATION/DATE

Graha SanusiUniversitas PadjadjaranDipati Ukur, Bandung

Selasa, 25 Oktober 2016

DESIGN

SEMINARWhat’s New in Social MediaPanel discussion which discusses about optimizing social media from the viewpoint of CNN Connected, Dagelan, and Lecturer.

Danny SyahChief Marketing Officer

INFIA Dagelan

Tiffany RaytamaNews Anchor

CNN Indonesia Connected

Gambon NugrohoSenior Producer

CNN Indonesia Connected

Muhammad Zen Al-FaqihDosen FIKOM UNPAD/

KETUA KIP JABAR

1.

SEMINARThe Power of Social Media in Broadcast IndustrySharing experiences program My Trip My Adventure by optimizing social media to raise awareness and build MTMA community. By presenting the producer of MTMA and hostMTMA, Nadine Chandrawinata & Rikas Harsa.

2.

Nadine Chandrawinata

Yessy Yani Agus

Rikas Harsa

SEMINARThe Age of Digital JournalismSharing experiences of journalism from one of senior Indonesian journalist, Desi Anwar.

4.

Desi AnwarDirector of CNN Indonesia

SEMINARBuilding Effective Communication Through Social Media Sharing about how to build effective communication with social media from the lovely Mayor Bandung City, Ridwan Kamil.

4.

Ridwan KamilWalikota Bandung

COMMUNITY TALK

COMMUNITY TALK

COMMUNITY TALK

COMMUNITY TALK

FOOD TRUCK

JOB FAIR TRANS TV & CNN ID

640Attended Registrant

10Community

6Speakers

10Food Truck Merchants

120

Photos

Instagram

#TTVRoadToUniversity#RTUUnpad

THANK YOUYou can find me at:

Instagram.com/dewasantana Linkedin.com/in/GardewaSantana