Gamification
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Transcript of Gamification
Gamification for new hire orientation
Parul Sharma
Video
https://www.youtube.com/watch?v=f_-su3J1VrY
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What is Gamification?
Gamification is the process of using game concepts and mechanics to engage users and change behavior.
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Pillars of Gamification
Gamification is founded in the fundamentals of human
psychology and behavioral science, and rests on three
primary factors
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Motivation
Ability
Triggers
Elements of Gamification
Real-time Feedback Onboarding Goal-
SettingCompetitio
n Badges Levelling-Up
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How to Gamify New-hire Orientation
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Impact Of Gamification on New-Hire Onboarding
Gamification is a potent tool that can motivate the new hires to absorb the induction material on their own, thereby enabling transformation to productive and committed employees.
GAMIFICATION
Embedding in the org culture in an effective manner
Increases network by fostering team skills
Increases engagement, commitment and motivation.
Supports Active learning for new employee
ONBOARDING
OBJECTIVE
Align new-hire behavior with organizational goals
SUPPORTED
BY
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Let’s Play!
• Pretend you are a new hire for Google and you are in a Orientation Program.
• The purpose of the game is to learn more about Google’s culture.
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Instructions
• Each of you has a piece of a puzzle. On each piece there is a statement about Google.
• If you think this statement is correct, you choose “YES”. If you think this statement is incorrect, you choose “NO”.
• Follow the hint for the letter you chose.• Try to find the person who has the card you need to put next to it. • Work with your classmates to build the puzzle!
What the future holds: Challenges and Success Criteria
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Challenges
• Game mechanics to motivate positive behavioral change.• Identifying the correct KPIs and Metrics.• Defining objectives of gamification. • Incentives and programs to promote desired behavior. • Measurement and analysis techniques to be applied once
these programs are live.• Visibility to key stake holders.
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How SAP Saved Senior Management Time By 70% and Reduced Costs by 60%
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• SAP regularly hires new employees from college – as a key part of its talent acquisition strategy.
• SAP was looking for :-– An online solution to engage pre joiners between the day
of offer and joining– To excite them about SAP as a prospective employer
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Overview
Challenge
• Educate and engage new hires even before they join.• Scalable new hire training program.• Reduce time and effort spent by senior management on
onboarding
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• SAP leveraged Mind Tickle to create an engaging online training platform.
• The platform served to motivate online social interactions.• Game mechanics, such as badges, leaderboard, points etc.• The consistency and scalability of the solution provided SAP
team an efficient way to replicate the entire process across different offices with the click of a button.
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Solution
• 75% increase in awareness about company and products• 70% savings in senior management coaching time• 60% reduction in administration and logistics cost
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Results
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Questions…