Games Convention 2005

Content

1. Facts & Figures2. BenQ Actions for GC 20053. Results4. Comments

Games Convention 2005 The Gates are open

1. Facts & FiguresGames Convention Leipzig from 17th until 21st of August, 2005

80,00092,000

105,000

134,000

0

20,000

40,000

60,000

80,000

100,000

120,000

140,000

2002 2003 2004 2005

Year

Visitors on GC 2002-2005

Visitors

1a. Development Games Convention 2002-2005

The goal for this years GC was 110.000 visitors. With a raise of 28% the GC is onof the fastest growing fairs in Europe and its most important Gaming fair.

1a. Development Games Convention 2002-2005

161

201

241

280

0

50

100

150

200

250

300

2002 2003 2004 2005

Year

Exhibitors on GC 2002-2005

Exhibitors

The number of exhibitors raised by 16%. The fair exceeded their expectations and 92% already confirmed their attendance in 2006.

1b. Press on the Games Convention

• 2000 Journalists from 28 Countries• Meetings with IT and Gaming Magazines organized By

BenQ Germany.• Very high potential for 2006

2.BenQ on GC 2005• Being the main sponsor of the NGL we were part of a 1700 m² booth at

the GC. • This booth was the third biggest booth after Microsoft and Nokia.• Besides 100% visibility we also had a corner of 25m².

2.BenQ on GC 2005• Actions on Games Convention 2005 BenQ Corner (25m²)

Signed in atExhibitor Catalogue

2.BenQ on GC 2005 4 Promoters in BenQ Outfits animating to take

part in the prize competition and handing out 60.000 Lollies as give aways.

2.BenQ on GC 2005

2.BenQ on GC 2005 Distribution of 3.500 Product Brochures in Gaming Style

2.BenQ on GC 2005 Prize Competition with the chance to win a BenQ Monitor

What response time (in ms) is BenQ's fastest LCD monitor?

4 ms 6 ms 8 ms

2.BenQ on GC 2005 Development of Flash Animation

2.BenQ on GC 2005 Complete BenQ Branding on NGL Booth

BenQ products promoted on NGL Booth

2.BenQ on GC 2005

BenQ Logo on all gift cheques

2.BenQ on GC 2005

The BenQ Gaming Area

2.BenQ on GC 2005

BenQ Mousesports team becomes German Champion.

2.BenQ on GC 2005

2.BenQ on GC 2005NGL Booth

NGL Booth

2.BenQ on GC 2005

3. Results 2200 New Member in the BenQ Database

1600 Comments on BenQ and its products ( Analysis will follow)

Press releases has been distributed to 1.3 Mio. Contacts

15 Meetings with IT/Gamer and Lifestyle Press

60.000 Lollies have been distributed

3.500 Catalogues have been distributed

138.000 Visitors

4.Comments on GC 2005 Comments

Uwe Bassendowski, Managing Director Sony Computer Entertainment Deutschland GmbH:

“GC 2005 was a complete success for us in every respect.” We believe this platform has a lasting future in Leipzig and are already looking forward to GC 2006.”

Jörg Trouvain, Vice President Germany Electronic Arts and Chairman of the GC Advisory Board, stated:

“The fascination of GC can be felt everywhere.

We’re absolutely euphoric!”

4.Comments on GC 2005 Comments

Stefan Brechtmann, Director Home & Entertainment Division Germany, Microsoft Deutschland GmbH:

“ Demand has exceeded our boldest expectations. GC is an investment which has completely paid off.” Dr Bernd Fakesch Managing Director Nintendo Germany:

“In a nutshell, GC 2005 is simply gigantic! The atmosphere is simply first-rate.”

ThanQ you!

Games Convention 2005

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