018 - Usability Geek - Website Usability Through Automated Usability Evaluation
G usability
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Transcript of G usability
Website usability inspection
www.polki.pl
gemiusUsabilityInspection report
2007-10-01
Goal and method of the research
gemiusUsabilityInspection
A research is conducted according to approved usability inspection methods.
During the research a specialist reviews an analyzed website by using
a list of criteria prepared by Gemius, which are reducing usability of websites.
The research enables a quick and measurable evaluation of a website in terms of the usage quality.
The results can be compared both in reference to different Internet services and
websites and, for the same website, at different points of time (provided the same control list is used).
This report includes the list of criteria lowering usage quality
and places on analyzed websites, where errors were found. 2
gemiusUsabilityInspection
The results summary
Name of the websitewww.polki.pl
The scope of the researchentire domain
Date of the research2007-10-01
The number of applied criteria63
The number of omitted criteria9
The percentage of fulfilled criteria73%
Fulfilled criteria (46)
Not fulfilled criteria (17) 3
gemiusUsabilityInspection
Criteria lowering the usage quality of the website [1/5]
Website architecture
Criterion lowering the usage quality Localization of the mistake on the website
1Website structure is inconsistent. Different categories in 'Uroda i styl' in the main menu and in
'Przewodnik'.
2Website structure is not organised from the user's
perspective.
e.g.
http://magia.polki.pl/index.php?id_menu_text=189,2(...)ce&type=10.
4
gemiusUsabilityInspection
Criteria lowering the usage quality of the website [2/5]
Navigation
Criterion lowering the usage quality Localization of the mistake on the website
3
Service supports neither browsing nor searching
information.
When the phrase 'taxes' was entered, an interview with a fashion
designer could be found at the first two positions on the search
results index.
4
Search engine does not search out the right
information.
After entering in the phrase 'PIT', on the first five pages of search
results index (with no further checkout) there are no articles
associated with this phrase.
5Service does not contain any maps, even if they
are needed.
Missing. In a sense, 'Przewodnik', accessible only from the main page,
plays the role of a map.
6 It is not obvious which elements are clickable. e.g. labels on the main page: 'Moda', 'Życie gwiazd', 'Forum'.
5
gemiusUsabilityInspection
Criteria lowering the usage quality of the website [3/5]
Navigation
Criterion lowering the usage quality Localization of the mistake on the website
7
Size and arrangement of clicable elements are not
in accordance with the Fitts's law (page elements
important for the user are hidden, difficult to
access or small).
e.g. big and distinct labels on the main page which are not clickable:
'Moda', 'Życie gwiazd', 'Forum'.
8Links are linked to the page which is being
visited.
e.g. the link to the main page.
Visual order
Criterion lowering the usage quality Localization of the mistake on the website
9It is not always clear in what service a given
page is located.
e.g. http://polki.pl/medycyna_estetyczna.html.
10Page layouts are not uniform throughout the
service.
e.g. http://www.polki.pl/medycyna_estetyczna.html.6
gemiusUsabilityInspection
Criteria lowering the usage quality of the website [4/5]
Visual order
Criterion lowering the usage quality Localization of the mistake on the website
11Colours and contrast do not enhance the
transmission of information.
e.g. error messages during discussion board sign up.
Labelling and iconography
Criterion lowering the usage quality Localization of the mistake on the website
12Labels do not describe labelled objects
accurately.
e.g. label 'Poradniki'.
13Name of the browser window is not the same as the
page title.
e.g. http://magia.polki.pl/index.php?id_menu_text=191&page=dreams.
7
gemiusUsabilityInspection
Criteria lowering the usage quality of the website [5/5]
Accessibility
Criterion lowering the usage quality Localization of the mistake on the website
14Graphic links do not work in a text form. e.g.
http://www.polki.pl/work/privateimages/formats/GAL(...)M/4683.jpg.
15 Images do not contain "ALT" description. e.g. http://www.polki.pl/pub/10_2007/10_01/cov_sg_1.jpg.
Technical efficiency
Criterion lowering the usage quality Localization of the mistake on the website
16There are errors resulting from wrong system
functioning.
e.g. http://www.polki.pl/zycie_gwiazd_taniec_z_gwiazdami.html.
17 Pages are not printed correctly.
8
gemiusUsabilityInspection
Contact information
Gemius SA
Wołoska 7 Str.,Mars Building, Staircase DWarsaw, 02-675
tel. (+48 22) 874 41 00fax. (+48 22) 874 41 01
www.gemius.com
Contact person from Sales DepartmentAgnieszka [email protected]
Author of the reportAgnieszka Drą[email protected]