GRAMPAS RESTAURANT

Conley Design Studio

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Assessment & Improvementsfor

Grampas Restaurant & Bakery

Merchant Assistance Application Grant

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EXISTING CONDITIONS

View of Counter

View of Bar Area

View of Serving Area

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EXISTING CONDITIONS

View of Bakery

View of Dining Area

View of Dining Area

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BUSINESS RECOMMENDATIONS

History & Observations:

•Current operation is a restaurant with full service lunch and dinners

•Large seating capacity inside due to large bar area and counter seating.

•Current dining style is Formica counters with placemats, china service

•Business was established in 1957, loyal customer base from neighboring areas

•Core Customer- local residents, tourists and recommended families , average age is 25- 65

•Special appearances by Celebrities keep customers coming back

•Current seating is tired and need of refinishing and reupholster, booths are laminate in wood grain and vinyl seats

•Currently lighting is fluorescent by day and pink bulbs in recessed down lights at night

•Wainscoting around the room and on booths is dated looking wood grain laminate, with chips

•Tabletop needs additional enhancements.

•Bar stools all match, light wood, newer than rest of décor

•Access to restaurant is excellent, main entrance and signage on main road is good exposure

•Parking in front of restaurant is adequate.

•New building color is recommended

•Hanging plants look dated

Recommendations to Grampas Restaurant & Bakery based on site review and observations during peak meal times and owner

feedback.

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BUSINESS RECOMMENDATIONS

Recommendations:

•The food and menu are very successful. The interior décor is very dated in need of facelift.

•Competitive advantage of history in neighborhood is diminished when entering the store.

•Specific interior improvements are recommended:

• Refurbish existing chairs for interior dining room

• Increase Lighting with suspended Retro style Chandeliers, in color red to complement the interior, remove hanging plants.

• Remove vertical blinds and update to solar shades.

• Cover existing wood laminate wainscoting and counter fronts with cherry wood covering

• Add accent paint colors to dining bar area, reinforce sports theme started.

• Continue improvements into private dining space

•Expand on logo to create new style identity and branding to use with menu, signage and advertising, use bakery man shown on sign

•Update placemats with new logo and simplified menu

•Keep celebrity presence, competition is strong in neighborhood, it is a very competitive advantage

•Change exterior paint color, create new image with color scheme on outside, create exterior image that reflects interior image, i.e. Old Fashion Bakery Restaurant

Recommendations to Grampas Restaurant is based on site review and observations during peak meal times and owner

feedback.

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EXISTING FLOOR PLAN

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NEW IMPROVEMENTS

New Ceiling Lights Change Wainscot

New Wall covering

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NEW IMPROVEMENTS

New decorative bar front

New Pendant Lights New Wall covering, New Wainscoting

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FLOOR PLAN SHOWING NEW IMPROVEMENTS

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INTERIOR IMPROVEMENTS

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BUDGET RECOMMENDATIONS

Budget Estimate for Grampas PHASE ONE

Replace wainscoting with 3m Wood Vinyl in Dining Room $ 2830.00New Pendant Lighting over tables-9- labor by others $ 1080.00New Pendant Lighting over Counter-6- labor by others $ 720.00New Solar Shades on Windows-11 $ 4844.00Vinyl to Reupholster chairs – labor by others $ 1152.00New Accent wallcovering in dining room- labor by others $ 390.00New accent wall covering in Bakery area- labors by others $ 490.00New printed placemats and logo enhancement $ 614.00Subtotal $12,080.00Consulting services for interior improvements to existing business,business operation and merchandising. Interview owner, review businessprogram for grant application. Field measure and design layout for interior furniture, bar and patio. Create renderings for review, create package forsubmission to CRA, create budget summary, coordination of contractorsand purchasing of new products. $ 2950.00

Total Phase One $15,030.00

Budget Estimate for -PHASE TWO

Paint Exterior Windows and Doors, New Awning TBD

All items subject to Florida State Sales Tax and any local deliveryCharges. This is for budget estimate only and subject to change.Prices are quoted for 30 days