Future of Social Games

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    06-May-2015
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10 predictions for social games in the next three years. Presented at the BrowserGameForum 2011 in Frankfurt on Nov 18th 2011.

Transcript of Future of Social Games

  • 1.Future of socialgamesBrowserGamesForum 2011 Kappuru

2. Jmaz Photo 3. MRBill 4. Lies Damn lies Statistics PredictionsXurble 5. Cross promo 150 million MAU#rebelallianceSocial games 2008-2010 #failedConsole racing games 2004-2008#flatout Stevendepolo 6. !"#$%&(%)*+ ,$&&)%-*%&"."/money AMagill 7. Global SNS Gaming Market10(US$ in Billions)$9.0B9Advertising8724% CAGR654$3.8B Virtual goods32 Facebook is roughly half of this10 01220120 0123 01240125 Source: Lazard Capital Markets 8. l go upa lotARPU wil Sh4rp_iKevin Dooley 9. ARPU comparison Adjusted for per capita incomeSource: Lazard Capital Markets and company reports 10. Zhent_But it will get very expensive 11. 5465*%?+49:;3659:9 User 3065acquisition 026521651 7282170821 73821 74821 72822 70822 Social media advertising 4x in 20% CAGRScypaxPictures 28. Awesometime to bein games! Kristina Alexanderson 29. jussi@applifier.com@jussilKristina Alexanderson