Future of social connectivity - hoe social media overheidscommunicatie zal veranderen
-
date post
20-Oct-2014 -
Category
Business
-
view
2.371 -
download
1
description
Transcript of Future of social connectivity - hoe social media overheidscommunicatie zal veranderen
![Page 1: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/1.jpg)
Click to edit Master subtitle style
The Future of Social Connectivity
***Hoe social media
overheidscommunicatie blijvend zal veranderen
Remco Janssen, PR- en social media consultantOpen Innovatie Festival 2010 - 1 december 2010
![Page 2: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/2.jpg)
Click to edit Master subtitle style
1-11-10
Vorig jaar tijdens #OIF2010…
![Page 3: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/3.jpg)
Click to edit Master subtitle style
1-11-10
Vorig jaar tijdens #OIF2010…
![Page 4: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/4.jpg)
Click to edit Master subtitle style
1-11-10
Vorig jaar tijdens #OIF2010…
![Page 5: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/5.jpg)
Click to edit Master subtitle style
1-11-10
Zie rode puntjes…
![Page 6: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/6.jpg)
Click to edit Master subtitle style
Welkom!
Remco Janssen // PR- en social media consultantOpen Innovatie Festival 2010 – 1 december 2010
![Page 7: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/7.jpg)
1-11-10 1-11-10
Remco Janssen is….?
![Page 8: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/8.jpg)
1-11-10 1-11-10
Remco Janssen is….?
![Page 9: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/9.jpg)
1-11-10 1-11-10
Remco Janssen is….?
![Page 10: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/10.jpg)
1-11-10 1-11-10
Wat gaan we bespreken?
![Page 11: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/11.jpg)
1-11-10 1-11-10
Waar gaan we het over hebben?
1.Hoe alles en iedereen verbonden is…2.Hoe de burger social media gebruikt
als publiek pressiemiddel?3.Hoe de overheid social media kan
inzetten om de leefomgeving te verbeteren?
4.Voorspelling voor 2015?5.Ik stel een ultimatum...
![Page 12: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/12.jpg)
Click to edit Master subtitle style
The Future of Social Connectivity – in bèta
Remco Janssen // Marketing PR + VisieInnovatiedag 16 september 2010
![Page 13: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/13.jpg)
Click to edit Master subtitle style
![Page 14: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/14.jpg)
Click to edit Master subtitle style
Hype?
![Page 15: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/15.jpg)
Click to edit Master subtitle style
EVERYTHINGIs connected to everything
![Page 16: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/16.jpg)
Click to edit Master subtitle style
![Page 17: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/17.jpg)
Click to edit Master subtitle style
![Page 18: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/18.jpg)
Click to edit Master subtitle style
12 million13+ population online
Source: Intomart Gfk/STIR
![Page 19: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/19.jpg)
Click to edit Master subtitle style
![Page 20: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/20.jpg)
Click to edit Master subtitle style
9 miljoenNederlandse accounts op Hyves
Bron: Hyves
![Page 21: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/21.jpg)
Click to edit Master subtitle style
2015: 11 miljoen
Nederlandse accounts op HyvesBron: gokje @RemcoJanssen
![Page 22: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/22.jpg)
Click to edit Master subtitle style
![Page 23: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/23.jpg)
Click to edit Master subtitle style
![Page 24: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/24.jpg)
Click to edit Master subtitle style
3,35 miljoenFacebook accounts in Nederland
Groei: 7,26% per maandBron: Facebakers.com
![Page 25: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/25.jpg)
Click to edit Master subtitle style
Eind 2011:9,1 miljoen
Accounts in Nederland en dus net zo groot als HyvesVolgens: @JWAlphenaar
![Page 26: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/26.jpg)
Click to edit Master subtitle style
40 mnd-4%:16,1 miljoen
Facebookers in Nederland en dus net zo groot als.. Euh… Nederland
Volgens: @RemcoJanssen
![Page 27: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/27.jpg)
Click to edit Master subtitle style
![Page 28: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/28.jpg)
Click to edit Master subtitle style
313.852Nederlanders op Twitter
Bron: nl.twirus.comOktober 2010
![Page 29: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/29.jpg)
Click to edit Master subtitle style
![Page 30: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/30.jpg)
Click to edit Master subtitle style
![Page 31: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/31.jpg)
Click to edit Master subtitle style
![Page 32: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/32.jpg)
Click to edit Master subtitle style
De toekomst?
Is vandaag begonnen!
![Page 33: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/33.jpg)
Click to edit Master subtitle style
![Page 34: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/34.jpg)
Click to edit Master subtitle style
![Page 35: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/35.jpg)
Click to edit Master subtitle style
2015:elke vorm van communicatie
kent een sociale
componentDa’s een
dooddoener, trouwens
![Page 36: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/36.jpg)
Click to edit Master subtitle style
2015:1 op 2
pagina’s is een sociale
pagina
Da’s een gokje, hoor
![Page 37: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/37.jpg)
Click to edit Master subtitle style
Kortom, straks weten we niet
beter
Da’s ook een dooddoener, overigens
![Page 38: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/38.jpg)
Click to edit Master subtitle style
http://www.flickr.com/photos/dalbera/2738451853/
![Page 39: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/39.jpg)
Click to edit Master subtitle style
De toekomst voorspellen
***Aan de hand van
wat er nú al gebeurt!
![Page 40: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/40.jpg)
Click to edit Master subtitle style
1-11-10
1. GRASS ROOTS:IK GEEF OM DE JAN EEF
![Page 41: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/41.jpg)
Click to edit Master subtitle style
1-11-10
Goeie pers…
![Page 42: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/42.jpg)
Click to edit Master subtitle style
1-11-10
1206 mensen bevriend met Jan Eef
![Page 43: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/43.jpg)
Click to edit Master subtitle style
1-11-10
2. SOCIAL MEDIA ALS PRESSIEMIDDEL Tout IJburg staat dagelijks muurvast in file
![Page 44: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/44.jpg)
Click to edit Master subtitle style
1-11-10
Jan Hoek File
![Page 45: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/45.jpg)
Click to edit Master subtitle style
1-11-10
Twitteren in de file!
![Page 46: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/46.jpg)
Click to edit Master subtitle style
1-11-10
Jan Hoek File op Enneus Heermabrug
![Page 47: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/47.jpg)
Click to edit Master subtitle style
1-11-10
Wederom, goede pers
![Page 48: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/48.jpg)
Click to edit Master subtitle style
1-11-10
Feedback met Uservoice
![Page 49: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/49.jpg)
Click to edit Master subtitle style
1-11-10
3. FEEDBACK VIA SOCIAL MEDIAKapotte fiets…
![Page 50: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/50.jpg)
Click to edit Master subtitle style
1-11-10
Of…Aarsjesweg… *proest* #kleuter
![Page 51: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/51.jpg)
Click to edit Master subtitle style
http://at5.nl/s/dMk
![Page 52: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/52.jpg)
Click to edit Master subtitle style
1-11-10
Geolocatie
![Page 53: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/53.jpg)
Click to edit Master subtitle style
4. FRIEND YOUR CITY
![Page 54: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/54.jpg)
Click to edit Master subtitle style
![Page 55: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/55.jpg)
Click to edit Master subtitle style
![Page 56: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/56.jpg)
Click to edit Master subtitle style
![Page 57: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/57.jpg)
Click to edit Master subtitle style
1-11-10
De toekomst?
• Burger: Real time grass roots.• Burger: Nog sneller media bereiken.• Overheid: Kan met een status of actie
feedback genereren.• Overheid: Zal weten wie de actieve
mensen zijn aan hand van social media.
• Overheid: De goeden reageren razendsnel… De rest?
![Page 58: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/58.jpg)
Click to edit Master subtitle styleMission Control
![Page 59: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/59.jpg)
Click to edit Master subtitle styleMission Control
![Page 61: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/61.jpg)
Click to edit Master subtitle style
1-11-10
Social media slechts een middel…
Real time is manier van denken!
![Page 62: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/62.jpg)
Click to edit Master subtitle styleULTIMATUM
![Page 63: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/63.jpg)
1-11-10
Roept u maar, wat is UW VISIE?
![Page 64: Future of social connectivity - hoe social media overheidscommunicatie zal veranderen](https://reader034.fdocuments.in/reader034/viewer/2022051608/54451438afaf9fdf2b8b467e/html5/thumbnails/64.jpg)
Click to edit Master subtitle style
Twitter: @RemcoJanssen