Future of real time from Inkling

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The Future of Realtime Presented at Microsoft, London @jonomarcus

description

A presentation on the future of real-time communications by Inkling partner and digital director Jono Marcus. Inkling is a creative marketing agency that lives to create and outmanoeuvre. www.thisisinkling.com

Transcript of Future of real time from Inkling

Page 1: Future of real time from Inkling

The Future of Realtime Presented at Microsoft, London

@jonomarcus

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THE$FUTURE$OF$REAL+TIME$

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“Technology*is*the*making,*usage,*and*knowledge*of*tools,*machines,*techniques,*cra8s,*

systems*or*methods*of*organiza:on*in*order*to*solve*a*problem*or*perform*a*specific*func:on.”*(hBp://en.wikipedia.org/wiki/Technology)$

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$$Each$major$technological$development$$

is$coming$faster$than$the$previous$one$

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Media$is$now$a$COMMODITY$PRODUCT$

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  Content is no longer sufficient, now anyone can publish$

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Want$aGenHon:$earn$it$&$involve$

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Personal tech equipped with sensors that

have the capacity to collect geographically-

tagged data while people simply go about

their daily routines"

"

#

Human$Sensor$Networks$

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THE FUTURE#AcHve$reporHng$for$collecHve$well+being$

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THE FUTURE#Instant$Mapping$

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THE FUTURE#

J.C. Karich has created ‘Ear

Adapters,’ a 3D-printed

project that allows users to

transform their earbuds into

stable and comfortable

over-the-ear headphones

#

Anyone$as$an$inventor$

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MIND$BLOW$STUFF:$AnH+reality,$cashless$$society$and$reputaHonal$value$

Your entire genome will

be cheap enough to drop

onto a smartphone :

tailored medicines,

profiling for jobs, genetic

dating "

#

Cash will begin to die out as mainframes

allocate resources around the

economy more efficiently#

Transformed sense of place / perception of

reality in a way that hasn't

been experienced ever before#

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“We are now in a social-digital environment where things increasingly move in real time. Tomorrow's business models must not only be able to adapt to change, they must help

drive that change” – David Armano"

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