Future of Mobile MR by Kristin Luck, Decipher
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Kristin Luck of Decipher treats you to a lively presentation after lunch on mobile survey research. She emphasized the importance of designing all surveys with mobile in mind. The reality is that anywhere from 5-10% of survey respondents take online surveys via a smartphone or tablet. This number is sure to increase. By learning to design surveys with mobile in mind, we’ll be ready for the multi-platform future of research.