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  • www.Conlumino-winesandspirits.com

    Furniture and Floor Coverings Retailing in Italy

    Market Summary & Forecasts Comprehensive overview of the market, consumer, and competitive context, with retail sales value and

    forecasts to 2019

    Report Code: RT0232SR

    Published: August 2015

    Report Price: US$1,250 (Single Copy)

  • Conlumino 2015 | This product is licensed and is not to be photocopied or reproduced. 2

    Furniture and Floor Coverings Retailing in Italy Market Summary & Forecasts

    Published: August 2015

    Summary

    The Italian furniture market is the second highest in volume in Europe. The retail market for furniture and floor

    coverings recorded sales of EURxx billion in 2014, which is anticipated to observe a CAGR of xx% over the next

    five years, to reach EUR xx billion by 2019. However, the sector was a victim of economic uncertainties and

    recorded negative growth over the historic period. Reduced purchasing power will continue to have a negative

    impact on the sector

    Key Findings

    Home furniture and homewares retailers account for xx% of the total sales of furniture and floor

    coverings

    Furniture was the largest category with xx% within the group in 2014 and also remains as the largest

    category during the forecast period.

    Expectations of an increase in government support for the residential sector and continuing consumer

    interest in cheaper furniture will provide some growth opportunities to the furniture and floor coverings

    market.

    Online spending on furniture and floor coverings is anticipated to grow at a CAGR of xx% in 20142019

    Reasons to Buy

    Get immediate access to:

    Gain a comprehensive knowledge on furniture and floor coverings sector in the Italian retail market and

    develop a competitive advantage from the start of your supply chain

    Investigate current and forecast behavior trends in furniture and floor coverings category to identify the

    best opportunities to exploit

    Analyze the recommended actions to align your marketing strategies with the crucial trends influencing

    the consumer behavior

    Understand the fastest growing categories including floor coverings and furniture, with insights on

    performance across key channels from 2009, with forecasts until 2019

    Explore novel opportunities that will allow you to align your product offerings and strategies to meet

    demand by analyzing the vital economic and population trends, key consumer and technology trends

    influencing the furniture and floor coverings market

  • Conlumino 2015 | This product is licensed and is not to be photocopied or reproduced. 3

    Furniture and Floor Coverings Retailing in Italy Market Summary & Forecasts

    Published: August 2015

    Analysis of key international and domestic players operating in the furniture and floor coverings market

    including store counts and revenues that give you a competitive edge - identify opportunities to

    improve your market share

  • Conlumino 2015 | This product is licensed and is not to be photocopied or reproduced. 4

    Furniture and Floor Coverings Retailing in Italy Market Summary & Forecasts

    Published: August 2015

    1. Retail Product Sectors

    1.1 Furniture and Floor Coverings Category Overview

    1.1.1 Furniture and Floor Coverings by Channel

    The furniture and floor coverings category group registered retail sales of EURxx million in 2014, growing at a

    CAGR of xx% during the review period. The category group is forecast to generate retail sales of EURxx by

    2019, at a CAGR of xx%.

    Figure 1: Italy Furniture and Floor Coverings Retail Sales and Forecast (EUR bn), by Channel Group,

    20092019

    Source: Conlumino Conlumino

    xxx

    xxx

    xxx

    xxx

    xxx

    xxx

    xxx

    xxx

    2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

    Italy

    Fu

    rnit

    ure

    an

    d f

    loo

    r co

    veri

    ng

    s R

    eta

    il S

    ale

    s a

    nd

    Fo

    recast

    (EU

    R),

    By

    Ch

    an

    nel G

    rou

    p, 2009

    2019

    Online

    Value retailers

    General retailers

    Specialist retailers

  • Conlumino 2015 | This product is licensed and is not to be photocopied or reproduced. 5

    Furniture and Floor Coverings Retailing in Italy Market Summary & Forecasts

    Published: August 2015

    Table 1: Italy Furniture and Floor Coverings Retail Sales (EUR bn), by Channel Group, 20092014

    Channel group 2009 2010 2011 2012 2013 2014

    CAGR (%) 2009

    2014

    Specialist retailers

    General retailers

    Value retailers

    Online

    Overall

    Source: Conlumino Conlumino

    Table 2: Italy Furniture and Floor Coverings Retail Sales Forecast (EUR bn), by Channel Group, 2014

    2019

    Channel group 2014 2015 2016 2017 2018 2019

    CAGR (%) 2014

    2019

    Specialist retailers

    General retailers

    Value retailers

    Online

    Overall

    Source: Conlumino Conlumino

    Table 3: Italy Furniture and Floor Coverings Retail Sales (US$ bn), by Channel Group, 20092014

    Channel group 2009 2010 2011 2012 2013 2014

    CAGR (%) 2009

    2014

    Specialist retailers

    General retailers

    Value retailers

    Online

    Overall

    Source: Conlumino Conlumino

  • Conlumino 2015 | This product is licensed and is not to be photocopied or reproduced. 6

    Furniture and Floor Coverings Retailing in Italy Market Summary & Forecasts

    Published: August 2015

    Table 4: Italy Furniture and Floor Coverings Retail Sales Forecast (US$ bn), by Channel Group, 2014

    2019

    Channel group 2014 2015 2016 2017 2018 2019

    CAGR (%) 2014

    2019

    Specialist retailers

    General retailers

    Value retailers

    Online

    Overall

    Source: Conlumino Conlumino

    Table 5: Italy Furniture and Floor Coverings Retail Segmentation (% value), by Category, 20092019

    Channel group 2009 2014 2019

    Specialist retailers

    General retailers

    Value retailers

    Online

    Overall

    Source: Conlumino Conlumino

  • Conlumino 2015 | This product is licensed and is not to be photocopied or reproduced. 7

    Furniture and Floor Coverings Retailing in Italy Market Summary & Forecasts

    Published: August 2015

    1.2 Product Sector Analysis

    1.2.1 Furniture and Floor Coverings

    The Italian furniture market is the second highest in volume in Europe. The retail market for furniture and floor

    coverings recorded sales of EUR xx billion in 2014, which is anticipated to observe a CAGR of xx% over the

    next five years, to reach EUR xx billion by 2019. However, the sector was a victim of economic uncertainties

    and recorded negative growth over the historic period. Reduced purchasing power will continue to have a

    negative impact on the sector

    Figure 2: Share of Furniture and Floor Coverings in overall Retail 2014 and 2019

    Source: Conlumino Conlumino

    xx%

    2014

    xx%

    2019Furniture and FloorCoverings

  • Conlumino 2015 | This product is licensed and is not to be photocopied or reproduced. 8

    Furniture and Floor Coverings Retailing in Italy Market Summary & Forecasts

    Published: August 2015

    Figure 3: Retail Sales Value and Growth (EUR Billion, %) of Furniture and Floor Coverings 20142019

    Source: Conlumino Conlumino

    Figure 4: Online Share of total Furniture and Floor Coverings Spend 2014 and 2019

    Source: Conlumino Conlumino

    xx

    xx

    xx

    xx

    xx

    xx

    -xx%

    -xx%

    -xx%

    -xx%

    -xx%

    -xx%

    -xx%

    -xx%

    -xx%

    -xx%

    xx%

    xx

    xx

    xx

    xx

    xx

    xx

    xx

    xx

    xx

    xx

    xx

    2014 2015 2016 2017 2018 2019

    Yo

    Y S

    ale

    s G

    row

    th in

    (%

    )

    Fu

    rnit

    ure

    an

    d F

    loo

    r C

    ov

    eri

    ng

    s S

    ale

    s i

    n

    (EU

    R b

    illio

    n)

    Furniture and Floor Coverings Sales in (EUR billion) YoY Sales Growth (%)

    xx%

    2014

    xx%

    2019

    Online

  • Conlumino 2015 | This product is licensed and is not to be photocopied or reproduced. 9

    Furniture and Floor Coverings Retailing in Italy Market Summary & Forecasts

    Published: August 2015

    Summary Methodology

    Overview

    All data in this series of retail reports from Conlumino is rigorously sourced using a comprehensive,

    standardized methodology. This methodology ensures that all data is thoroughly researched and cross

    checked against a number of sources and validation processes. At the core of this methodology is a

    triangulated market sizing approach, which ensures that results from different sources and approaches,

    including Conluminos own industry surveys, are compared and a final consensus number between these

    inputs is derived. In addition, standardized processes and quality controls across the entire data

    collection, analysis and publication process ensure compl