Fundraising:Whose Job is it

Anyway?

Introductions

•Meet someone you don’t know.

•Tell them one success you’ve experienced in fundraising and one challenge.

Purpose and Objectives

Purpose and Objectives

Purpose and Objectives

Santa Claus

A Video of Two Philanthropists

A Mission Moment

Your Ideal Donor

•What are some characteristics of your ideal donor?

•What are some things that Virginia or Ashley discussed that apply to your needs?

Where do you find your ideal donor?

• Potential Stakeholders in your organization.

• What do they bring?

• What is their self interest?

• Steps to elicit involvement.

• What is their role in the process?

A Place to Start

•T-shirts or gear

•Street banners

•Pop-up banner at a local restaurant or bar

•A percentage of proceeds from a night(s) at a restaurant

•Build your network

A Night of Story Telling

• Find an affordable or free space

•Provide food and drinks

•Tell your story

•Engage your supporters

•Not a fundraiser

An Annual Campaign

•Supports operations

•Fosters long-term investment

•Consider your project or program’s appeal

•Segment- i.e. $500 a month supports counseling services

Grant Strategy

•Think about relationships

•Plan feasibility and calendar

•Create case statements or generic grant language

Develop a Plan

Your Fundraising Plan

•Remember the ideal donor

•Breakdown specific funding needs

•Operational or capital

What We Learned