ISO/COPOLCO WORKSHOP BUILDING CONFIDENCE IN A BUSINESS-TO-CONSUMER RELATIONSHIP Milano, Italy, 14 May 2014 From certification to participatory systems: The current landscape Ruggero Lensi – UNI, Italy Director of External Relations, New Business and Innovation

Consumer issues and social responsibility

Consumer: being informed and making choices • Marking system compulsory voluntary

• Technical specification non existing and/or non available existing and available (public or private) «official» standard (ISO system)

• Certification scheme private harmonized

• Certification Body no accreditation private accreditation «official» accreditation (IAF system)

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First-party conformity assessment activity (ISO/IEC 17000 – 2.2) Conformity assessment activity that is performed by the person or organization that provides the object (product or service) Second-party conformity assessment activity (ISO/IEC 17000 – 2.3) Conformity assessment activity that is performed by a person or organization that has a user interest in the object Third-party conformity assessment activity (ISO/IEC 17000 – 2.4) Conformity assessment activity that is performed by a person or body that is indipendent of the person or organization that provides the object, and of user interests in that object

Consumer User

Object Provider

Third Party

ISO/IEC 17000:2004 Conformity assessment -- Vocabulary and general principles

ISO/IEC 17050:2004 Conformity assessment -- Supplier's declaration of conformity

Conformity Assessment Standards

ISO/IEC 170xx:20xx Conformity assessment – Requirements for assessment performed by user/customer/consumer

ISO/IEC 17065:2012 Conformity assessment -- Requirements for bodies certifying products, processes and services

The second-party conformity assessment activity could be a transparent and democratic solution

for the qualification of products/services to consumers and users

having standardization knowledge.

The National Health Service (NHS) is the publicly funded healthcare system for England. It is the largest and the oldest single-payer healthcare system in the world.

Financial Education

Personal Financial Planning

Financial education quality public service

UNI 11402 UNI/TS 11348

Evaluation of the service by citizens as standard conformity

A set of standards

UNI ISO 22222:2008 Requirements for personal

financial planning

UNI TS 11503:2011 Requirements for financial education

services organizations

UNI TS 11348:2010 Guideline for the application

of UNI ISO 22222

UNI 11402:2011 Financial education of citizens

Service requirements

7 LEVELS OF INNOVATION

Multi-stakeholders engagement Focus on BtoC services (public or private)

Suitable for SMEs and Consumers Set of standards (systems, products/services, professions)

Assessments based on 1st, 2nd, 3rd party combination Use of Internet platforms

Certified auditors, official monitors and registred users … and more

Ideas for a participatory system model

Ruggero Lensi Direttore Relazioni esterne, sviluppo e innovazione E-mail: r.lensi@uni.com Tel: +39 02 70024441