From Authorship to Authority: A journey to quality search results

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They should make you feel like this place!

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Great content comes from great authors, and we’re looking closely at ways this ma rkup c ou ld h e l p u s

and .

@mike_arnesen #SMX #24C

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We all just want to connect with other people.

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p://bit.ly/AsCyhN


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This could be big!

PR-‐based rankings + AR = BETTER RESULTS


where a patent is filed for “Agent Rank”.

Let’s go back to 2005…

But there were obstacles

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…unjl Google+ @mike_arnesen #SMX #24C

Authorship & AuthorRank picking up steam


So are YOU ready to become an author?

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1) Contributor To from G+ to Website

2) Rel=author from content to to Google+ or

2) Rel=author from content to about page,

then rel=me from about page to Google+

Resources •  blindfiveyearold.com/how-‐to-‐implement-‐rel-‐author •  swellpath.com/2012/04/author-‐rich-‐snippets-‐google/

But you can read this, if you want: h.p://mz.cm/P6NEiX

There are no shortcuts in building AuthorRank.

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vs.



Authorship is about people and it’s a powerful tool.

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Use it wisely. Use it well.

From Authorship to Authority: A journey to quality search results

Technology

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