From Acquisition to Monetization—Chat Apps Connect the Next
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Transcript of From Acquisition to Monetization—Chat Apps Connect the Next
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Contents
What we do
Our industry relevance
Your App User journey
User Acquisition
Account Activation & Management
Engagement
Commerce
Re-engagement
The tyntec OTT solutions
Your partner
How to start
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Slide 4
Slide 5
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Slide 15
Slide 16
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Who we are
tyntec brings the tools and pro-tips, mastered by working with the world’s leading
brands of messaging apps and social networks, to enable OTTs to acquire new
users, keep them engaged and ensure their security—throughout the entire user
journey.
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What we do
Our Industry Relevance
By Matt Hamblen July 17, 2015
By Jessica Smith July 13, 2015
July 15, 2015
By Desire Athow February 26, 2015
Industry influencers turn to us for expert insights and data
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By Natasha Lomas September 25, 2013
By Steve French March, 2014
Your App User Journey
With hundreds of apps to choose from, how do you ensure consumers find your
app and then keep them engaged? Add SMS, Voice and Phone Number Intelligence
to make your app stickier, easier to spread—and safer for monetization.
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From Acquisition to Monetization
User Acquisition
Engagement
Re-engagement
Account Activation
& Management
Commerce
User Acquisition
Use Case
• Viral invites: • Users can invite anyone on their
contact lists to join via SMS.
• In-app recommendations: • Users can forward app content to non-
users via SMS.
• Mobile app distribution: • Users can send an app download link to
any phone via SMS from your website.
The tyntec Advantage
• Global coverage: Access 1200 networks across 200 countries.
• Phone number info: Send only when it matters (valid number; phone on; not roaming).
• Visual monitoring: Use real-time data to reroute when congested.
• REST API: Easily connect to SMS services.
Turn your users into advocates. Get new users.
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Account Activation & Management
Use Case
• Activation codes:
• After downloading the app, users receive an activation code via SMS.
• Account recovery: • When an account is deactivated, the
user can reset the account by entering a one-time passcode send via SMS.
The tyntec Advantage
• Global number verification: improve your conversation rate by using phone number information (valid number; phone on or off; roaming or not).
• High-speed delivery: Ensure priority delivery using fast track routing.
• End-to-end security: Provide added security with complete control over the entire delivery path.
Onboard users. Fast and safe.
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Engagement
Use Case
• Activity alerts: • Users can receive SMS reminders for pre-
selected alerts.
• App-to-phone communication: • Users can choose premium text and calling
option.
• SMS fallback: • User’s messages can be sent over SMS when
there’s no data access.
The tyntec Advantage
• Universal reach: Reach across all networks, operating systems and apps through telephony services.
• Configure sender ID: Build trust with your users (and improve your conversation rate) by using recognizable sender names.
• Delivery transparency: Make actionable decisions using real-time delivery data.
Never let them leave. Connect all.
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Commerce
Use Case
• Phone-based two-factor authentication: Users can authenticate their identity by entering a one-time passcode (OTP) during an in-app purchase.
The tyntec Advantage
• 2FA with phone number intelligence: Raise your conversation rate by using number information (valid number; phone on or off; roaming or not).
• High-speed delivery: Ensure priority delivery using fast track routing.
• End-to-end security: Provide added security with complete control over the entire delivery path.
Minimize friction. Maximize profit.
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Re-engagement
Use Case
• Loyalty program alerts: • Special offers can be sent to lagging
users via SMS, enticing them to reengage.
• Reactivation codes: • Users can reactivate their accounts by
entering codes sent via SMS.
The tyntec Advantage
• Reach beyond your app: Connect with your users across all networks, operating systems and apps.
• Configurable sender ID: Make it easy for your users to recognize your name—and open your message.
Reignite interest. Connect them back.
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The tyntec OTT Solutions
Streamlined solutions configured for the requirements of OTTs, building on our technology and
expertise garnered from working with top brands of messaging apps and social networks.
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Make it easy for your
users to help you
acquire new users—and
monetize them.
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User Acquisition & Engagement Solution Universal reach across geography, devices & apps
Acquisition & Engagement Solution
Applicable use cases Viral invites *** In-app recommendations *** Mobile app distribution *** Reactivation alerts *** Activity alerts
Key components
2-way SMS
Reach all your markets by accessing 1,200 networks across 200 countries.
Accessible via REST API.
Global Number Verification
Send only when it matters by checking validity of numbers, phone on/off, roaming status.
Accessible via REST API.
Build trust with your users (and improve your conversion rate) by using recognizable sender names with configurable sender IDs.
Be notified when your SMS doesn’t get delivered—get the whys with real-time error code.
Special features
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User Communications Solution Simple connection between your users & their friends
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Applicable use cases Person-to-Person Messaging *** Seamless SMS – Instant Messaging
Key components
2-way SMS
Help users communicate with anyone, anytime right from your app, by accessing 1,200 networks across 200 countries.
Available as REST API.
Let users keep chatting on your app even when there’s no data connection with the SMS fallback.
Make it easy for your users to recognize the sender with alphanumeric sender IDs.
Be notified when your SMS doesn’t get delivered—get the whys with real-time error code.
User Communications Solution
Special features
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Account Security Solution Easy, low cost and secure authentication
Account Security Solution
Applicable use cases Activation codes *** Password reset *** Payment authentication
Key components
OTP SMS
Authenticate user identities or transactions by using one-time passcodes (OTPs).
Access 1,200 networks across 200 countries.
Accessible via REST API.
Global Number Verification
Send only when it matters by checking validity of numbers, phone on/off, roaming status.
Accessible via REST API.
Ensure priority delivery for authentication messages using tyntec’s
fast track routing.
Provide end-to-end security with complete control over the entire
delivery path.
Make it easy for your users to recognize the sender with
alphanumeric sender IDs.
Be notified when your SMS doesn’t get delivered—get the whys with
real-time error code.
Special features
Your Partner
Get the tools and tips from a pro who understands your user journey—and show you the track record. tyntec’s OTT Expertise:
Pro-tips mastered by working with the world’s leading OTT brands
Technology and infrastructure build for the scale and economy required by OTTs
Quality AND Reach—not OR:
Average service uptime: 99.998%
1,200 networks across 200 countries Strict adherence to Service Level Agreements
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How to Start
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Singapore Office:
tyntec Pte Ltd
51 Goldhill Plaza
#11-01/02
Singapore 308900
US Office:
tyntec Inc.
555 California Street
Suite 4925
San Francisco
+49 202 451 200 [email protected]
Get in touch with us—and let’s make your app take off!
UK Offices:
tyntec Ltd.
11 Hope Street
Douglas IM1 1AQ
Isle of Man
tyntec GmbH
6 St Andrew Street
London
EC4A 3AE
Germany Offices: tyntec GmbH Hofmannstrasse 25-27 81379 Munich tyntec GmbH Semerteichstrasse 54-56 44141 Dortmund
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