FROM 19th TO 20th JULY 2019

AT THE ÉTAPE DU TOUR VILLAGE - ALBERTVILLE -

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EXHIBIT IN THE HEART OF THE CYCLO OF THE YEAR

OPEN FREE OF CHARGE F O R E V E R Y O N E D U R I N G

T H E S U M M E R S E A S O N

A VILLAGE LINKED TO THE TOUR DE FRANCE

The Tour de France at the heart of the Village

A genuine festival of cycling with continuous activities.

A giant screen and podium.

A Tour de France Experience Zone: quiz, yellow jersey photo-call and the presence of Didi ‘El Diablo’.

Many participatory activities for all ages throughout the day (BMX show, crazy bikes, photocall…).

A Chill Zone: a friendly catering and relaxation area decked out in the colours of the Tour de France.

The Fans Corner, Wall of Names.

PLACE, TIMES AND DATES OF THE VILLAGEParc Olympique - Albertville

Friday, 19 th july 2019 from 10 am to 8 pm

Saturday, 20 th july 2019 from 10 am to 8 pm

Source: Étape du Tour 2018 study – 4,334 people surveyed

2 DAYS VILLAGE

15,000 PARTICIPANTS

40,000 VISITORS

8/10 GRADE OF THE VILLAGE (VS 7.5/10 IN 2017)

+ 80 EXHIBITORS IN 2018

PARTICIPANTS ARE MAINLY AB+ PROFESSIONALS

71%

≈1,7 PARTICIPANTS COME WITH ACCOMPANYING COMPANIONS (VS 1.4 IN 2017)

1h26 ON AVERAGE SPENT AT THE VILLAGE

62% OF PEOPLE SURVEYED SAID THEY MADE PURCHASES AT THE VILLAGE

€107 ON AVERAGE SPENT PER RIDERCYCLIST’S EQUIPMENT, CYCLING EQUIPMEN,DIETARY PRODUCTS, CATERING…

FRENCH PARTICIPANTS

64%

MEN

94%

35-49 YEARS

44%

FROM ABROAD

36%

WOMEN

6%

50-64 YEARS

33%

A CHANCE TO MEET A PASSIONATE AUDIENCE

YOUR STANDCLASSIC

This is a turn-key package. All you need to do is arrive with your products and customise

the stand with your colours.

THIS OFFER INCLUDES

1 tent for promoting and selling your products: dimension = 25 m², i.e. 5 m x 5 m.

Flooring + electricity + black carpet.

2 tables + 4 chairs.

Name plate.

PRICE: e 4,300 excl. tax

YOUR PARTICIPATION PACKAGE INCLUDES

Your exhibitors’ bracelets.

Access to the car parks (depending on your stand surface area).

A welcoming breakfast.

Your company name on the map and on the Étape du Tour web site.

A link to your web site and a description of your company on the Village page of the event’s web site.

YOUR STANDCUSTOMISABLE

A bare stand space with a minimum dimension of 18 m²

Install your own branded structure (vehicles, tents, inflatables, etc.), with electrical power supply

included (the capacity depends on the size of the stand).

PRICE: e180 excl. tax per m²

Minimum 18 m² : e3 240 excl. tax

Above this size, the price per square metre is e 135 excl. tax

You can reserve extra fittings via our on-line technical guide and the catalogue of available products.

Please note

Any vehicle remaining on your stand must be incorporated

in the floor-space reserved for you.

Do you need a customised stand design? Contact us for

an offer adapted to your budget and your needs!

STAND OUT FROM THE OTHERS

INCREASE YOUR RENOWN

REINFORCE YOUR IMAGE

ATTRACT THE RIGHT AUDIENCE TO YOUR STAND

REINFORCE THE APPEAL OF THE ACTIVITIES ON YOUR STAND

REASONS TO USE COMMUNICATION TOOLS

BEFORE, DURING AND AFTER

YOUR COMMUNICATION

ADVERTISE

THE EVENT!

YOUR LOGO, company name and activities

are featured on all maps, mobile application and on the web site

(with a link on the Village page).

YOUR COMMUNICATIONPACK OPTIMUM

This communication pack provides you with optimal visibility on the various publicity material

The Village guide map.

The web site.

The Village.

PRICE: e550 excl. tax

BEFORE, DURING AND AFTER THE EVENT

on the web site www.letapedutour.com and/or on the mobile application.

YOUR COMMUNICATIONACTIVITIES - WEB SITE

ATTRACT VISITORS TO YOUR STAND by organising activities!

Competitions, raffles, wheels of fortune, tastings, etc. Do not miss the opportunity to attract

the visitors’ attention!

For more information, contact us and we will advise you about the various possibilities.

UPSTREAM ADVERTISING!

Describe your activities and we will publish the text on the web site, on the Étape du Tour Village page, as well as

including it in one of the newsletters planned for the Village (time to competitor database).

PRESENT BY OUR SIDES IN 2018

PARTNERS

MAJOR PARTNER TREK

OFFICIAL PARTNERS ALLTRICKS.COM ISOSTAR LCL MAVIC RAPHA

ŠKODA TISSOT

OFFICIAL SUPPLIERS ALPECIN DIMENSION DATA HUTCHINSON OAKLEY

SHERPA SUPERMARCHÉ TACX ZWIFT

MEDIA PARTNER VÉLO MAGAZINE LE DAUPHINÉ LIBÉRÉ

INSTITUTIONAL PARTNERS ANNECY LE GRAND BORNAND

EXHIBITORS

CYCLES ALPIN BIKES B’TWIN BIANCHI

CANYON SPECIALIZED TITICI

DIETETICS FENIOUX FRUITS EXOTIQUES DÉSHYDRATÉS MELTONIC

OVERSTIM.S POWERBAR

CYCLING EQUIPMENT

APESUD CYCLING

BJORKA CAMPAGNOLO FRANCE CYCLETYRES.COM DT SWISS

ELITE FSA GARMIN LORDGUN PIRELLI RACE COMPANY

SHIMANO STAGES CYCLING EUROPE VELOX®/GUIDOLINE®

RIDER EQUIPMENT BOLLÉ CASIO COMPEX FISCHER NORTHWAVE POC SPORTS

ROYAL VÉLO FRANCE RUDY PROJECT SMITH

TEXTILE 16&12 ASSOS BIORACER BOUTIQUE OFFICIELLE TOUR DE FRANCE

CRAFT DAGG G4- LA PERFORMANCE ÉLÉGANTE ! GAL SPORT GOBIK INVERSE KATUSHA LA CHAUSSETTE DE FRANCE

LOUISON BOBET MATCHY PUDING ODLO

TOURISM CR TOURISME EXPLORE SARDAIGNE LA MAURIENNE

SPORTS TOURS INTERNATIONAL VELOVISO

OTHERS CRYO ATHLETICA FÉDÉRATION FRANÇAISE DE CYCLISME

EXHIBITOR CONTACTS

40-42 quai du Point du Jour 92100 Boulogne-Billancourt cedex

Cécile BLOTE-mail: cblot@aso.fr

Mob.: + 33 (0)1 41 33 17 78