Free google+ 6 week course

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by Martin Shervington How to learn it in 6 weeks, free of charge!

Transcript of Free google+ 6 week course

Page 1: Free google+ 6 week course

by Martin Shervington

How to learn it in 6 weeks, free of charge!

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WelcomeGoogle+ ResourcesOptions...How to learn bestIntroductionModule 1 - Getting StartedModule 2 - Getting your skill level up!Module 3 - Starting to FlowModule 4 - Google+ PsychologyModule 5 - Brand Pages and BusinessModule 6 - Building up BusinessRegistrationExtra resourcesContact

Course Index

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Each week/module you will have the following resources:● 30-45 minutes of video● Easy to read articles There are also Q&A videos and 'hangouts' to help troubleshoot and give you some ideas for applications as well.Total investment will only be about 1-2 hours a week, and will save you months of effort!

Welcome to the course!

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Everything you need is contained within this presentation as links articles or to YouTube videos.

If you would like to see a detailed course content list (inc. bonus videos) - this document gives you a lists of hundreds of 'Google+ how-to's' contained in the videos. The order may not be exactlyYou can access any of the content videos from this document and it will help you to see more about the way this course shows you all you need to know about Google+Just click on a link to get the YouTube VIDEO/content etc.

Your G+ Resources for this course

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As people are at different stages of learning Google+, I thought you may like some options including:

● You can start at the beginning and watch everything in order

● You can skip a 'module/week' if you are confident you know it all already (but make sure you watch the videos embedded within this presentation as they contain a load of tips)

● You can watch any video as a 'stand alone' just to 'up your skills'

● You can watch one or two modules a month, spreading it out over a few months...

Whichever way you choose, the content will really give you a boost on Google+

Options on content/timing...

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Firstly, don't try to remember everything! I have structured the course in a way that will 'layer' your skills, little by little.The 'Introduction' and Module 1 will give you everything you need to get you started. By the end of the first week you will be making excellent G+ posts and start engaging as well.Let's begin.

How to learn best:

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The first thing to know is that Google+ is not just another social network. Just click to watch this 10 minute video that explains it all!:

Introduction: Google+ is Google

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So, you now see how Google+ is Google but you probably want to get yourself going, right?! Well, in this module you will learning all of the foundation skills to make your experience incredible.

Please note: having published videos, there can be changes in the platform and buttons get moved, styles change but the methods are usually always the same.

Module 1

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Just click a link to watch the video...● How to setup your Google Plus profile● How to make a post on Google Plus● How to add text and edit images on Google

Plus● How to format longer posts on Google+● How to add links to posts, look at

notifications and begin to engage with people on Google+

● How to add a video from your computer to Google Plus (optional)

And...● How to add circles on Google+● How to engage on Google+ (the basics)

Module 1- Getting Started

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You should now have your profile set up, know how to make a post on Google+ and generally be feeling you want to get out there and meet more people!So, it is time to get ready for the next steps where you will do exactly that, just after you learn a strategy for building your network...

Module 1 (recap)

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Welcome to the second week of the course.The first week gave you a complete 'step-by-step' approach to getting started.This week you will learn a strategy to really get going, as having a loads of tips to help you 'get it' even more.

Module 2 - Getting your skill level up!

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Here is a video with strategy to help you build your personal network on Google+ and check you have created your profile etc. (Please note: the look of the profile has changed but you are smart so you should be ok to guess where the buttons are now!)

Introduction - Module 2

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That was the end of the second module. Hopefully you are starting to 'get it' now. Make sure you 'hangout' as it adds a really cool element to the whole experience!In the next module you will really start to make Google+ 'your own' through refining content and finding the people with whom to you really want to engage...

Module 2

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Feeling part of a community, whatever your passions may be, can really help whether you are on or offline. In this module you will also keep building up your network at the same time as exploring everything that Google+ has to offer.

Module 3

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Here is a video on 'communities' on Google+, perfect to find the people to whom you relate!

Introduction - Module 3

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Module 3

With Google Plus communities you have transform your world through building a global network and strong connections.Next you will look at how to manage your circles and consider the psychology behind your time on Google+ as well....

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Module 4

In this module you will really take your circle management up a level - the stream of information you receive is very much in your control.Also, learning the principles of: engage, relate and connect will make a huge difference to understanding people, actions, culture and content on Google+...

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Now you are rolling you may like 7 tips for magnificent Google+ circle management:

Introduction - Module 4

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This module is a little shorter on video time but you have 4 articles to read to really build your knowledge.

● How to apply the psychology of sharing on Google+

● How to dramatically increase engagement on Google+

Articles● The psychology of sharing on Google+● The psychology of engaging on Google+● The psychology of relating on Google+● The psychology of connecting on Google+

Module 4 - Google+ Psychology

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Module 4

I know you will have been tempted to skip the articles. Am I right? Well, I would encourage you to just skim them over as I believe it will enable your content and your experience to something quite incredible.Next we will be looking at Business Pages and a little more on business as well...

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Module 5

In this module you will have a quick blast of skills and 'buttons to press', and from there you will learn some reasons 'why' businesses will want to jump on Google+ now as well as a load of tips for bloggers, people looking to work collaboratively, and much more...

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Let's kick off with about 70 hints and tips on using Google, 'the social destination...

Introduction - Module 5

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● Google+ for Business - 5 reasons every business will want to be on Google+ right now!

● How to set up a Google+ Page (more HERE too)

● Google Plus +1s and website content● How to manage access to your content on

Google+, Youtube and Google Docs● How to use ripples to help to find

influencers● How to use hashtags and trends to find

people with whom to engage on Google+ Article:Circlecentric marketing tips

Module 5 - Brand Pages and Business

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Module 5

By this stage in the course you can probably see that Google+ is both BIG and perfectly flexible in how you create it. It is like electricity - we just have to decide what appliances to plug in!In the next module we will start to look further at business applications. If busines is 'not your thing' then you will get a load more tips as well!

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Module 6Welcome to the final module in this Google+ course.We will start looking at how to promote Google+ Pages, link then to Google Adwords, and then look at building up communities. So even if you are not interested in business applications you may like to think how you can use Brand pages and communities more generally. Before that, here are some more tips...

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Here are 7 awesome hints and tips in under 5 minutes to keep you learning at a good pace...

Introduction- Module 6

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● 10 ways to build an audience for your Google+ Page

● Google+ Pages - how to use 'Google Express' to advertise

● Linking Google+ Pages to social extensions in Adwords

● How to create and build up a Google+ Community

Complete 'how to' articles:Complete user guide to Google+ Pages for business and brandsComplete user guide to Google+ communities - the whole kit and commoogle!

Module 6 -Building up Business

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You have now finished your final module!Well done. You've now learned just about everything you'll need to really get going on Google+. But there is always more! As such, make sure you Subscribe to my YouTube channel for the latest videos.Also there are a few more resources in the following slides...

Congratulations!

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Shortly I will be announcing a registration/certification option:due April 2013Free places will be limited so please email me at [email protected] register your interest by saying "Yes Martin I am interested in registering!" (btw...I have a plan)

Course Register