Foundation—CX Central @ OpenWorldOctober 25–29, 2015

San Francisco

Moscone West, Second Floor

Oracle CX Foundation

CIOs who want to create ideal, consistent customer experiences across their organizations can enhance, extend, and tailor their marketing, sales, service, and commerce cloud applications with cross-functional customer experience (CX) capabilities. Attend Foundation—CX Central program to:

• Hear how using Oracle Social Cloud enables customers to leverage social for sales, customer support, product development, and recruiting.

• Discover how Oracle customers are incorporating business intelligence to gain more insight to power innovation and drive better outcomes across the business.

• Learn how data as a service can help harness the power of data so businesses can have a unified view of customers by learning who their customers are, what they are saying, and what they buy.

Foundation—CX Central @ OpenWorldSession Spotlight

Take an in-depth look at just a few of the sessions we have planned for you at Foundation—CX Central @ OpenWorld.

MARQUEE SESSION

General Session: Flipping the Script—Customers Pose Their CX Questions to Oracle Leadership

To further honor the principle of customer centricity, a group of CX Central attendees has been invited to briefly present their current CX projects and challenges and pose their questions to a panel of Oracle Customer Experience product development leadership. Come to this session and hear short-form CX case studies as well as candid feedback and responses from Oracle’s top CX leadership. Learn from the experiences and queries of your peers as they delve deeper into the CX topics that matter most to them.

Aaron Shidler

Ray Wang

Powering the World’s Largest Loyalty Program with Siebel Loyalty: The AA StoryVijay Anand, OracleRobert Morris, American Airlines Inc.Lisa Welch, American Airlines Inc.

Next Generation CX Integrations: Integrated Cloud ServicesGuru Muzumdar, OracleMichael Weingartner, Oracle

Learn How Oracle PaaS and CX Cloud Services Can Help Drive Efficiency and InnovationGuru Muzumdar, OracleAaron Phillips, Oracle

Oracle Sales Cloud and Oracle Service Cloud User Experiences: Strategy for Mobility in FY 2016Jeremy Ashley, OracleKillian Evers, OracleJake Kuramoto, Oracle

Foundation—CX Central @ OpenWorldSession Spotlight

Delivering Exceptional CX with Siebel Open UI and Oracle Cloud SolutionsSpeakers: Andy Stevens, Boxfusion Consulting Limited Shankar Sundarajan, CIMA

The Future of Oracle E-Business Suite CRM ApplicationsSpeaker: Steve Tonas, Oracle

Powering Modern Government with Oracle CX for Citizen ServicesSpeaker: Tiffany Blair, Oracle

Tailoring Your User Experience in Oracle Sales Cloud and Oracle Service CloudSpeakers: Tim Dubois, Oracle Greg Nerpouni, Oracle

What’s Next for Oracle CX Business AnalyticsSpeakers: Cindy Almonte, Oracle Gregory Rice, Oracle

Oracle Sales Cloud AnalyticsSpeaker: Muhammad Rehman, Oracle

Empower Your Organization with Omnichannel Decision ManagementSpeaker: Nicholas Engelhardt, Oracle

Customer Data Management in the CloudSpeaker: Catherine You, Oracle

Oracle Customer Experience: An Integrated SolutionSpeaker: Aaron Phillips, Oracle

Integrated Customer Experience for a Sales RepresentativeSpeakers: Michael Haire, Oracle Michael Richter, Oracle

Build Effective Reports and Dashboards with Oracle Sales Cloud AnalyticsSpeakers: Anand DN, Oracle Gregory Rice, Oracle

Looking for Modern Customer Experience Solutions That Support Utilities?Speakers: Bruno Gapo, Oracle Eric-Thierry Martin, Oracle

Transform Your Customer Experience Using Oracle Customer Experience for CommunicationsSpeaker: Michael Johnston, Ooredoo Qatar

Customer Experience Transformation: Automotive Shop, Click, and DriveSpeaker: Murali Varmaraja, Oracle

Looking for Modern Customer Experiences That Support High Tech and Manufacturing?Speaker: Chris Norman, Oracle

The Always-On WorldSpeaker: Chris Robin Opie, Oracle

Transforming Consumer Insight into Engagement with Oracle CX for Consumer GoodsSpeaker: Angelique Moon, Oracle

Customer Innovation Showcase with Siebel Open UISpeaker: Darshan Kumar, Oracle

New Era for Siebel Life Sciences Enriched with Cloud and Mobile SolutionsSpeaker: Raj Aggarwal, Oracle

And there is even more…

Visit the Foundation—CX Central @ OpenWorld website to get up-to-date listings of sessions, networking opportunities and late-breaking news.

www.oracle.com/openworld/cx-central/foundation/index.html

Foundation—CX Central @ OpenWorld October 25–29, 2015 | San Francisco

More Reasons to Attend Customers attending Foundation—CX Central @ OpenWorld will:

• Have access to more than 2,500 business and technology sessions covering cloud applications such as marketing, commerce, service, social, mobile, HCM, and big data, as well as database, middleware, and engineered systems.

• Be part of the world’s largest gathering of business and technology professionals.

• Hear success stories from Oracle customers and partners, and discover the latest technologies and solutions from Oracle and other companies in diverse industries.

• Network with technology leaders and decision-makers.

• Gain access to the latest roadmaps and customer stories across customer experience solutions, all in one place.

This will be an exciting, jam-packed, fun four days and we look forward to seeing you there.

Don’t miss out—register today! Visit www.oracle.com/openworld/register/

Note: Session information listed here is subject to change. Please visit https://www.oracle.com/openworld/cx-central/foundation/index.html for the most up-to-date information.