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2018 Media Solutions for the Commercial Aircraft Industry

Largest global airline circulation of any brand in the industry

2018 Media Solutions

Leader in Commercial Aviation NewsAir Transport World is the leading brand for the global airline industry; providing intelligence, analysis and news to enable the air transport industry to make decisions and improve operations. ATW reaches the global airline community; including leasing companies, regulatory officials, commercial aviation industry leaders and more airline decision-makers worldwide than our competitors.

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Produces Award Winning Editorial

Reaches Most Airlines Worldwide

Provides ROI-Based Marketing Programs

Influences More Decision-Makers

The ATW Portfolio:ATWOnline • ATW On-location

• Targeted Advertising

• Webinars

• Whitepaper Creation

and Promotion

• Native Advertising

• Special Topics (Sponsored)

• Audience Extension

ATW Print • Gatefolds

• Cover Wraps

• Inserts

Newsletter • ATW Daily News

ATW China • Annual China Issue

(in English and Chinese)

Face-to-face Networking and Awards • ATW Airline Industry

Achievement Awards

• Custom Events

Marketing Services • Industry-leading Aviation

and Airline Database

• Lead Generation Programs

• Content Development

• Research and Analysis Offerings


Delivering direct connections to more commercial aviation leaders worldwide.

Pillar issues for 2018

At a Glance

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Source: ATW BPA Brand Report, Dec. ‘16.

AirlineIndustry 2017Forecast &Market Outlook

December/January

ATW AirlineAwards

March

World AirlineReport

July/August

ATW/ Arthur D. Little World AirportReport

September

Stand aloneChina Issue

November

20,478 16,80272%

L A R G E S TG L O B A L A I R L I N E

A U D I E N C E

H I G H E S TO N E Y E A RR E N E W A L R A T E

STRONGESTINTERNATIONALM A R K E T P E N E T RAT I O N


Global CirculationEngaged Global Audience to Increase your ROI

29,275 commercial aviation professionals across the globe rely on ATW as a must-read for making business decisions.

North America: 12,473

Latin America/ Caribbean: 1,005

Europe: 8,063

Middle East: 1,316

Africa: 1,092

Asia: 3,877

Asia-Pacific: 1,449

Source: ATW Brand Report, Dec. ‘16.

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Audience ProfileReaching global airline decision-makers in key market segments:

Airlines: 20,478

Airport Mgmt: 2,175

Government/Orgs: 746

Airframe/Engine Mfr: 783

Syst Integrators Mfr: 419

Maintenance/Ground Handling/Other Svcs: 2,851

Finance/Legal/Ins: 1,101

Other: 722

Key Industry Segments

Chief Executive Management: 8,591

Operating Management: 15,763

Engineering Management & Technical: 3,608

Others: 1,313

Titles

Source: ATW Brand Report, Dec. ‘16.

Put your company’s brand, services and expertise in front of ATW’s highly-targeted audiences with unique advertising and lead generation opportunities.


Circulation + Readership = Greater ROI

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Unrivaled Total Circulation and Airline Circulation

Air Transport World

Airline Business

IATA Airlines International

29,27520,478

22,573

10,000

Source: ATW, Airline Business, Brand Report, Dec. ‘16. IATA Airlines International data from 2016 media kit, unaudited.

11,909

10,000

Total Global Circulation

Airline Circulation

ATW Ranks Most Read in the Commercial Marketplace

3xTHE READERSHIP OF THE

CLOSEST COMPETITOR

Air Transport World

Airline Business

IATA Airlines International

16%

7%

Source: Signet Study, June ‘15.

52%


ATWOnline Engagement ATW Daily NewsMonthly average statisticsMonthly average statistics

Source: Adobe Key Metrics Report, Monthly Averages, May 2017

Page Views 701,525Visits 336,164Unique Visitors 193,356

Unique and up-to-date content results in engaged readers and produces much higher than average industry open rates.

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Distribution 46,670Open Rate 55%Unique Opens 32%

Targeted Digital OpportunitiesATWOnline provides a continuous stream of fresh and dynamic content optimized for both mobile and desktop, and up-to-the-minute news, data, blogs and insights. Let us help you create an integrated solution to maximize your return on investment.

Lead Generation Programs

Sponsored Special Topics Pages

ATW Digital EditionWhitepaper Creation and Promotion

Targeted Audience Advertising & Native Advertising

Custom Webinars & Event Sponsorships

List Rental & Audience Extension


Celebrate the 44th ATW Airline Industry Achievement AwardsAirline and industry executives meet every year to join the celebration of airlines and companies that have distinguished themselves through outstanding performance, innovation and superior service. Congratulations to last year’s winner — American Airlines!

March 2018 Awards in Dublin, Ireland

For a complete list of awards criteria, please visit atwonline.com/awards

Airline of the Year

Eco-Airline of the Year

Excellence in Leadership

Aviation Technology Achievement

Airline Market Leader of the Year

Airport of the Year

Value Airline of the Year

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Passenger Experience Achievement

Leasing Company of the Year


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Marketing ServicesExceed your marketing goals by applying vertical industry knowledge to engage customers and deliver measurable ROI.

Building the SolutionA proven process that creates results!

Custom Marketing SolutionsStrategic Insights Study

Online Focus Groups

Pop Quizzes

Native Advertising

SmartReach/List Rental

Behavioral/Retargeting

Newsletters

Infographics

Special Topics Pages

Whitepapers

eBooks/Digital Magazines

Video Blog

Podcasts

Custom Videos

Webinars/Virtual Events

In-person Events

Virtual Briefing Center

Content Syndication

Targeted Lead Engagement

Lead Nurturing

Case Studies

Video Production

Audience Extension

Social Media Postings

Additional Lead Generation Programs

1. Select Audience

2. Choose Solution

3. Generate ROI


Editorial LeadershipAviation Week & Space TechnologyInside MROAir Transport WorldBusiness & Commercial AviationShowNewsSpeedNewsAviation DailyAerospace Daily & Defense ReportThe Weekly of Business Aviation

Business Development & Data ToolsAviation Week Intelligence NetworkFleet DiscoveryExecutive IntelligenceMRO ProspectorFleet & MRO ForecastAC-U-KWIKAircraft BluebookAir Charter GuideAirportdata.com

Face-to-Face Networking with Events and ConferencesMRO Events and ConferencesA&D Events (including the SpeedNews Conference series)Industry Events (including the Laureate Awards and the ATW Airline Industry Achievement Awards)

Digital EngagementAviationWeek.comAviation Week & Space Technology AppAviation Week & Space Technology NewsletterATWOnline.comATW Daily NewsBCA DigestDigital Edition MagazinesAviation Week Network Daily Digest NewsletterMRO LinksMRO-Network.comMRO Network DailySmartReach™SpeedNews NewslettersSpeedNews.comWebinars

International PartnershipsAir Transport Observer (Russia)Aviation Maintenance & Engineering (China)CANNEWS.com.cn (China)International Aviation (China)

Marketing ServicesIndustry-leading A&D databaseLead generation programsIntegrated programs for streamlined, efficient media buysResearch and analysis offerings

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Air Transport World is part of the Aviation Week Network

Know. Predict. Connect.

Connect with UsADVERTISING/SALES STAFF

PUBLISHERBeth WagnerTel: +1-703-997-0261Email: [email protected]

SALES DIRECTOR, COMMERCIAL AVIATIONTom Davis Tel: +1-469-854-6717Email: [email protected]

STRATEGIC ACCOUNT MANAGERSMatt Holdreith Tel: +1-646-719-0767Email: [email protected]

Andrea Rossi Prudente Tel: +44 (0) 207 152 4524Email: [email protected]

NEW BUSINESS DEVELOPMENTRidma KamalTel: +1-703-997-0275E-mail: [email protected]

EAST COASTCheryl MahonTel: +1-646-824-4672E-mail: [email protected]

MID WESTRob HowlettTel: +1-440-539-0728E-mail: [email protected]

SOUTHWESTMiguel OrnelasTel: +1-818-834-4232Email: [email protected]

NORTHWESTLeah VickersTel: +1-949-481-4519Email: [email protected]

CANADADavid SeabergTel: +1-905-625-9631Email: [email protected]

EUROPEDavid McMullenTel: +44 (0) 1 925 596 176Email: [email protected]

ASIA PACIFICHazel LiTel: (65) 6728 2396Email: [email protected]

JAPANMayumi Kai, Pacific Business Inc.Tel: +81-3-3661-6138Email: [email protected]

RUSSIAEvgeny Semenov Tel: +7-903-797-7234 Email: [email protected]

ISRAELTamir Eshel Tel: +972 (9) 8911792 Email: [email protected]

CLASSIFIED ADVERTISINGMiguel OrnelasTel: +1-818-834-4232Email: [email protected]

DIRECTOR OF MARKETING SERVICESJason Washburn,Tel: +1-216-931-9161Email: [email protected]

LIST RENTALAlan FesslerTel: +1-970-203-2710Email: [email protected]

PRINT PRODUCTIONCarey SweetenTel: +1-913-967-1823 Email: [email protected]

DIGITAL PRODUCTIONKatie TaylorTel: +1-913-967-1804E-mail: [email protected]

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