Fomc 19710209 Redbook 19710203
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Transcript of Fomc 19710209 Redbook 19710203
CONFIDENTIAL (FR)
CURRENT ECONOMIC CONDITIONS BY DISTRICT
Prepared for the Federal Open Market Committee
by the staff
February 3, 1971
TABLE OF CONTENTS
SUMMARY page 1
First District - Boston page 1
Second District - New York page 3
Third District - Philadelphia page 6
Fourth District - Cleveland page 9
Fifth District - Richmond page 12
Sixth District - Atlanta page 15
Seventh District - Chicago page 17
Eighth District - St. Louis page 20
Ninth District - Minneapolis page 22
Tenth District - Kansas City page 25
Eleventh District - Dallas page 28
Twelfth District - San Francisco page 31
SUMMARY*
[Asterisk:Prepared at the Federal Reserve Bank of San Francisco.]
Reports from the twelve Federal Reserve Districts indicate
that there has been no material change in economic conditions. Output
and employment appear to have leveled off after recent declines and,
despite some optimism that a recovery will begin later in the year,
the overall impression is that economic activity is at much the same
level as the previous month. Price rises are still expected to con-
tinue, though at a lower rate, and employment to increase relatively
slowly.
One reason for the lack of an immediate recovery is that
consumer spending has not picked up uniformly. In most districts,
consumers are still cost-conscious, responding to sales, but not willing
to make new major expenditures. At best, retail sales are described as
"more buoyant" (New York) and, at worst, "sluggish" (Dallas). But
more common are reports that "sales are slightly ahead of last year"
(St. Louis) or "reasonably good" (Kansas City).
Automobile sales in particular are not strong. In many Districts,
they are disappointing and below what was expected after the settlement
of the General Motors strike. Demand is concentrated in the lower-
priced compact and subcompact models, and there is no expectation
of a boom year for new car sales in 1971. Only in the Richmond and
St. Louis Districts are sharp increases reported and, in the former
case, the increase is a recovery from the strike-induced slump.
The lack of strong demand is reflected in automobile production.
General Motors has reduced overtime schedules and the other automobile
producers are operating at reduced levels.
Manufacturing shows no sign of a general recovery. There are
industries which report a rise in output (containers, furniture, steel,
some machine tools, and textiles), but other industries are still re-
trenching. Although major layoffs of workers are occurring less often,
companies are continuing to reduce their workforces through attrition
or unpaid holidays. Increased hiring is still not widespread. In-
vestment plans similarly are restrained and expenditures on capital
equipment in 1971 are expected to be at about the same level as last
year.
Even rising new orders for steel are not a reflection of an
upturn in the economy but rather represent hedging against either a
steel strike or further price rises. According to steel industry
economists, overall production for this year will not be above last
year.
There is one sector which has favorable prospects for recovery.
The demand for residential housing is picking up and sales of existing
houses are increasing. Nonresidential construction is not as strong
at the moment, and in many areas it is quite weak. But the net effect
is to increase demand for the output of the building-materials
industries and timber. In the San Francisco District, companies in
these industries are already beginning to expand production and make
heavier capital expenditures. An important factor in this expected
recovery is the fall in mortgage rates.
The lower mortgage rates are part of the general decline of
interest rates. Nevertheless, the slow-pace of overall economic
activity has meant that demand, particularly the demand for business
loans, has not responded to the lower rates. Banks are continuing to
lower the rates they pay for funds. CD rates have already fallen in
line with other market rates, and many banks are not looking for time
deposits. Rates have been cut on savings-type certificates in such
Districts as Philadelphia, Atlanta, and San Francisco; in the Chicago
District sales of these certificates have been restricted or eliminated.
There is pressure on passbook savings rates and some bankers advocate
the lowering of rate ceilings for savings accounts.
Wage increases are still common and retail prices are con-
tinuing to creep up. But there are reports of price cuts (nonferrous
metals, for example), and price shading (plastics, some oil products,
and transformers), while other prices are higher (building materials
and farm products).
Forecasts for the coming year of business and academic economists
reported by Cleveland and Boston are for a GNP below that forecast
by the Council of Economic Advisers. The CEA has forecast a GNP of
$1,065 billion for 1971; the other forecasts reported were $1,045
billion by Cleveland and $1,047 billion by Boston. The economists'
view on unemployment were also more pessimistic than those of CEA. The
general view of bankers and businessmen is that rising prices will con-
tinue to be a problem for the rest of the year without much easing of
wage pressures or any major increase in employment.
FIRST DISTRICT - BOSTON
First District business conditions show no material change
from last month, with the hoped-for stimulus from auto sales and other
retail areas failing to materialize. The commercial banking sector
continues to log excellent deposit flows, as do thrift institutions in
most areas. Residential mortgage rates have fallen further, in some cases
by large amounts. Our academic respondents seem a bit less pessimistic
than in December.
Reports of strong consumer response to January sales con-
stitute the one bright spot on the retail scene. This is entirely
consistent with the pronounced consumer cost consciousness which has
been reported since last fall. Auto dealers have felt the same phenomenon,
with very high proportions of their sales activity concentrated in the
compact and subcompact classes. Intermediate and luxury class auto
sales have run well below expectations following the conclusion of the
GM strike, and dealers seem split as to whether they are up against a
generally poor year or merely feeling unusual seasonal effects.
To date, improving mortgage conditions seem to have provided
impetus mainly to sales of existing homes. Further mortgage rate cuts
seem likely, however, and mortgage lenders generally expect a strong
surge in new home activity with the spring. Declining mortgage yields
have already led several area thrift institutions to drop their 6
percent savings certificates, and more are expected to follow.
While noting his general satisfaction with the proposed
Federal budget for fiscal year 1972, Professor Wallich expressed concern
over the Administration's $1,065 billion GNP estimated for 1971. He
suggested that it cannot be taken seriously and that, lest it be
allowed to influence current policy, its origins within the CEA should
be explored.
Professor Eckstein now reports an upward revision in the DRI
forecast for 1971 to $1,047 billion. The adjustment was made largely on
the basis of recent improvements in housing starts and retail sales,
as well as continuing monetary ease and declining interest rate levels.
The unemployment path commensurate with the $1,047 billion projection
shows 5.9 percent for year-end 1971 and 5.4 percent at the close of 1972.
Eckstein made a strong plea for continuing the current monetary stance,
resisting any tendency to reduce the stimulus in response to recent signs
of recovery and continuing signs of rapid inflation.
Professor Tobin expressed the view that the burden of achieving
economic expansion over the next 18 months should properly fall on
monetary, not fiscal policy. Accordingly, he feels that the System has
for some time been overly cautious in its targets for credit market con-
ditions and the aggregates. Tobin, Wallich and Eckstein all are expecting
a reversal in the declining rate levels by mid-year as business credit
demands turn round. Professor Samuelson was unavailable for comment
this month.
SECOND DISTRICT - NEW YORK
Opinions expressed by the directors of the New York Bank and
of the Buffalo Branch and other business leaders point to a significantly
more buoyant retail sales picture and, on balance, a continued favorable
outlook for residential construction. At the same time, most respondents
looked for little or no immediate improvement in the unemployment
situation nor for any easing of wage and price pressures.
Sentiments expressed by most respondents regarding consumer
spending were noticeably more optimisitic than a month ago. The consensus
was that the spurt in sales in the pre-Christmas week, and the continued
favorable retail sales picture in January, might well signal the long-
awaited improvement in consumers'attitudes. A typical opinion was ex-
pressed by the chairman of the board of a large New York City bank, with
close contacts with several large retail firms, who saw a decidedly
optimistic turn in outlook just before Christmas and into January.
However, several directors of the Buffalo Branch were less optimistic
regarding automobile sales, reporting that most auto dealers in their
area were experiencing less business than had been anticipated with the
settlement of the General Motors strike. One of the Buffalo directors
felt that the high rate of savings in the recent past, together with
declining consumer debt could well set the stage for a sharp rise in
auto sales within the next few months.
Most respondents were generally optimistic about the outlook
for residential housing construction. Several of the directors referred
to the increased availability of mortgage funds available at lower rates
at banks, insurance companies and other financial institutions. Several
of the directors at both the New York Bank and the Buffalo Branch,
however, noted that the high cost of land and other construction costs
could inhibit increased residential construction.
While mixed, opinions regarding the unemployment picture on
balance were relatively pessimistic. The chairman of the board of a
large manufacturing concern felt unemployment would rise further, while
similar feelings were expressed by an upstate banker and the president of
another large manufacturing concern. The Rochester businessman reported
that unemployment in that city was rising, and that the largest firm in
the area was making its employees take one day off without pay a month
and was considering ordering additional time off. An upstate banker, on
the other hand, expected some improvement in the spring. Another
director reported a trend toward less severe layoffs in airlines,
electronics, computer-related industries, and light manufacturing, with
many job cutbacks accomplished through attrition rather than actual
layoffs.
The directors of the Buffalo Branch generally felt that
unemployment had peaked, but they did not look for any dramatic improve-
ment over the next few months.
The directors and other business leaders continued to show
concern over the wage and price situation. None of the respondents saw
evidence of an easing of wage pressures. The chairman of the board of
a large New York state utility corporation expressed the feeling that
until union leaders can be convinced inflation will actually slow, it
will be difficult to get them to reduce their demands. The real purchasing
power of workers has barely held even over the last 2 1/2 years, he
noted, placing sustained pressure on union leaders to seek higher wage
settlements. Most of the respondents saw no signs of price shading.
The chairman of the board of the large manufacturing concern did report
that while he knew of no appreciable price reductions in the industries
with which he was familiar, he heard talk about such cuts elsewhere.
Another leading businessman, a director, thought that the only area
where price pressures might ease was raw materials.
THIRD DISTRICT - PHILADELPHIA
Business activity is accelerating in the Third District.
Although expectations about future expansion in the economy are in a
state of fragile optimism, retailers report that January was a good
month, and they are hopeful about February. Manufacturers report im-
proved business in January as well, and they too are cautiously optimistic
about the coming months. Industrialists believe that more liberal de-
preciation allowances will give plant and equipment spending a boost.
But, for the near term at least, business will hold the line on hiring.
Loan demand at banks continues weak; also bankers remain concerned about
the quality of loans in their portfolios.
Philadelphia department stores report that the good Christmas
performance continued through January. Sales remain above last year
even after adjusting for price increases. Demand is mixed across
merchandising lines, however, "where customers see good values, they're
buying," as one retailer put it. Sales clearance items such as women's
coats, pant suits, and men's shirts, suits, and accessories are moving
well; whereas furniture and other big ticket items remain weak. The
test of consumer strength will come in February, one large retailer
says. His reasoning is that post-holiday sales will be over and the
new spring merchandise will be on display. If the newly stocked goods
sell well, there is room for optimism. In the meantime, area retailers
are keeping a sharp eye on inventories and holding new orders to a
minimum.
Manufacturing activity in the Third District is still distorted
by the aftermath of the General Motors strike. New orders and sales
were up substantially in January. Looking beyond the strike make-up
period, however, area manufacturers are cautiously optimistic that
a mild upward turn in the economy is in prospect.
All of the directors with industrial connections agree that
the recent changes in depreciation allowances will stimulate business
investment, particularly for new equipment. One director with wide
contacts in the industrial world says there is confusion about when
the new depreciation rule will go into effect. The upcoming Treasury
hearing of the new changes is causing some uncertainty, he says. But
once the confusion is gone and the rule change becomes firm, he be-
lieves that investment outlays will be stimulated beginning about six
months later.
Although the area business community is mildly optimistic
about an economic pickup, they plan to hold the line on the number of
employees at least for the near term. By mid-year, however, about
one-third of the manufacturers we contacted indicated that some hiring
may be taking place.
Several directors used the word "sober" to describe the
general mood of people in their respective area. Rising unemployment
and prices are making consumers cautious, say these directors. One
director says that unless this sober psychology is altered, he does
not believe that the pickup in the economy will be substantial.
At banks, loan demand remains flat. Also there continues to
be a big concern about the quality of loans- Bankers report that they
are going out of the savings certificate business. One country banker,
for example, says that his bank no longer issues 5 1/2 or 5 3/4 percent
certificates. He says he has not faced the renewal problem yet because
these certificates have not started maturing. He is not sure yet how
he will handle renewals when they arise.
FOURTH DISTRICT - CLEVELAND
This report is based on information obtained from about 40
economists who attended a regular meeting of the Fourth District
business economists' round table held at the Federal Reserve Bank of
Cleveland on January 29, 1971. In general, these economists have a
considerably less optimistic outlook for the economy in 1971 than that
contained in the recently released forecast of the Council of Economic
Advisers.
The median forecast of the group was for a GNP of $1,045
billion in 1971, with a year-to-year gain of 4.2 percent in the price
deflator and only 2.7 percent in real GNP. Views on the unemployment
situation were generally pessimistic. With real GNP projected to rise
4.4 percent from the fourth quarter of 1970 to the fourth quarter of
1971, and with above-average gains expected in the labor force and
productivity, most of the economists felt there would be little or no
reduction in the unemployment rate by year end.
On the other hand, some members of the group expressed the
view that the decline in consumer confidence has bottomed out, and
that there was a favorable change in the climate for consumer spending
toward the end of the fourth quarter of last year. New car sales are
not expected to reach boom proportions in 1971, however, particularly
after allowance for the recoupment of strike-induced losses during
1970. The median forecast of new car sales in 1971 (submitted by ten
economists associated with the automotive, steel, and rubber industries)
calls for domestic sales of 8.6 million units and imports of 1.2 million
units. Auto production is expected to level off in February at roughly
an 8.5 million annual rate and to continue at that rate through the
second quarter. It was noted that part of the rebound in auto sales
during the current quarter would be reflected in the producers' durable
goods component of GNP as a result of the postponement of fleet car
purchases and the shortage of GM trucks in the fourth quarter.
The three steel industry economists attending the meeting
were not enthusiastic about the outlook for their industry. New orders
for steel are up sharply (one major company said its orders were running
50 percent above the level of two or three months ago), but production
for 1971 as a whole is expected to be virtually unchanged from last
year. Price-hedging, in addition to strike-hedging, is now considered
to be an important factor accentuating steel shipments during the first
seven months of this year. Among the unfavorable developments reported
was the expectation that the net trade deficit in steel is projected
to widen from 6.6 million tons in 1970 to 13.3 million tons in 1971.
The consensus of the steel industry economists was that if there is a
steel strike, inventories held by steel consumers would last about two
months. It would take a strike of at least three months before other
industries would be seriously affected. If there is no strike, the
liquidation of excess steel inventories would probably extend into the
first quarter of next year.
With respect to capital goods, the business economists generally
expect current dollar expenditures to remain flat during the first half
of 1971 and to begin a modest recovery in the second half. One
favorable straw in the wind was noted by an economist from a major
machine tool company in Cleveland. He seemed to draw some encourage-
ment from the fact that in January his company's new orders for metal
cutting tools were about 25 percent above the extremely depressed rate
of the fourth quarter.
Economists from several large commercial banks who attended
the meeting mentioned that despite the recent sharp decline in short-
term interest rates and the reductions in the prime rate, many banks
had not relaxed compensating balance requirements in an attempt to
increase business loan activity. According to these economists, big
banks do not get "political mileage" out of reductions in compensating
balance requirements.
FIFTH DISTRICT - RICHMOND
Surveys of businessmen and bankers in the Fifth District
indicate general agreement on the following points: (1) Continuing
weakness in the manufacturing sector in shipments, volume of new orders,
and backlogs of orders; (2) Considerable post-holiday strength in
retail sales including automobiles: (3) A weak but slightly improved
employment situation; (4) Continuing evidence of price cuts in manu-
facturing, but not in retail trade and services; (5) A gradual slight
improvement in residential construction; (6) Continued very weak loan
demand at District banks; (7) An optimistic but somewhat guarded out-
look for future business conditions.
District manufacturers report on balance that shipments, new
orders, and backlogs of orders continued weak during the first month
of the new year. Reports of weakness in such industries as chemicals,
synthetic fibers, electrical equipment and nonferrous metals continue,
while some improvement is noted in containers, furniture, and hosiery.
District bankers and businessmen in trade and services report
that retail sales are continuing on the high side in their respective
areas, following a good holiday season for retailers. Further improve-
ment in automobile sales is also reported, particularly in relation
to the severe slump of the last three months that was associated with
the automobile strike.
Manufacturers' inventories are reported to have increased again
in January while retailers report no recent change. Retailers' inven-
tories were brought down considerably in December.
Respondents in manufacturing and District bankers continue
to report on balance that employment is down, but reports of further
decline are less numerous than during the final quarter of last year.
Businessmen in trade and services report no change in employment in
January.
District bankers report that available labor supplies in
their respective areas remain high, and in the manufacturing sector,
the length of the workweek continues down. Some prolonged strikes in
the District account in part for the continuing weakness in the employ-
ment situation. Evidence of further deterioration which was present
last fall, however, has decidedly waned.
The improvement in prices noted in the last two surveys by
District manufacturers is apparently continuing. Some producers in
nonferrous metals and hoisery report price cuts, and for the third
consecutive month, reports of price increases are outnumbered by re-
ports of declines. Businessmen in retail trade and services, however,
report that prices are continuing to climb. Respondents across the
board report that upward pressure on wages remains strong.
Some improvement in residential construction during January
was reported by District bankers. Recovery in the residential building
field, however, is not yet vigorous. Comments received from respon-
dents indicate that considerable further increases can be expected in
the months ahead, but thus far some evidence of weakness remains.
Nonresidential building, which had been on the increase in the District
since last August, was reported to be lower in January.
Business loan demand, which was reported down substantially
in December, remains very weak according to District bankers. Mortgage
loan demand is reported unchanged, following a sharp drop in December,
and consumer loan demand is reported down after a December increase.
According to banking respondents, loan demand in general is weaker than
at any time during the second half of 1970.
Although sentiments are mixed, the general outlook of survey
respondents remains favorable. The proportion of respondents expecting
further improvement in economic conditions continues to be a maiority.
Although the outlook is favorable, a notable lack of enthusiam concerning
future conditions is evident in the reports of respondents. Manufacturers
in the District continue to be plagued with inventory problems and they
show little inclination toward a resumption of spending for new plant
and equipment. While District retailers were apparently satisfied with
the sales of the recent holiday season, they also remain cautious but
basically optimistic in their outlook.
SIXTH DISTRICT - ATLANTA
We recently surveyed a group of leading businessmen and
bankers throughout the Sixth District about price shading and other
topics. Six months ago, the identical group was questioned on similar
topics. By comparison, attitudes toward economic prospects are
slightly improved over six months earlier. Increases in manufacturing
operations are now slightly more numerous, and there are fewer in-
stances of cuts in capital expenditures. Rates on small CD's and
savings accounts either have been lowered or probably will be shortly.
On the other hand, price rises by suppliers continue to be numerous,
price shading has not significantly increased, and business entrench-
ment remains widespread. Most of those questioned report that
investment—residential construction excepted—will not be affected in
the near future, if long-term rates come down further.
In our most recent questionnaire, several businessmen cited
instances of price shading, but there was little increase in this
practice. Specifically, selling below list prices was reported in
transformers, copper cable, aluminum fabricated products, and plastics.
A respondent in the metal fabricating business indicated that many
producers and most distributors were selling below list prices. An
oil business executive claimed that discounts of 8 to 10 percent were
common.
As was the case with the earlier questionnaire, nearly all
respondents cited price increases by suppliers. However, a feed producer
said suppliers did not raise prices this January as they had a year ago.
A steady and substantial increase in building material prices was noted.
According to those questioned, business entrenchment is still
common. Failure to replace production workers and salaried employees
leaving through attrition is evidently widespread.
Increases in manufacturing operations were reported in: paper
products, meat packing, textiles (double knits, sport denim, corduroys,
yarns), and apparel (low-priced suits). As a result of recent oil
leases, there has been an increase in the demand for boats used by the
offshore drilling industry. A businessman in the materials handling
line reported a flood of inquiries in the past 30 days, which would
indicate a substantial increase in the level of operations in that
business shortly.
In the questionnaire six months ago, attitudes toward economic
prospects varied widely, with about an equal division between those
expecting an upturn in the near future and those seeing recovery delayed
until the winter and next spring. In the latest questionnaire, most
respondents were somewhat more optimistic in their outlook.
The majority of the bankers answering the questionnaire in-
dicated that rates on small CD's and savings accounts had either been
reduced recently or would be in the near future.
Information received from other sources shows the following
consensus about wage and price guidelines among 16 leading businessmen
in the Tampa area: Guidelines are impractical; Wage increases are the
main source of inflation; Neither The White House nor Congress can or
will clamp down on labor unions; And a reduction in government spending
would have a favorable effect on reducing the inflationary spiral.
SEVENTH DISTRICT - CHICAGO
Most businessmen, lenders, and economic analysts in the
Seventh District expect a gradual rise in general activity throughout
1971. But it is impossible to disentangle individual views from the
conclusion of "experts" now publicized, more widely than ever before,
in newspapers, periodicals, and on television. Many decision makers
respond favorably to the general idea of an "incomes policy," but
their statements usually are so vague as to be classified as gibberish.
Prices and terms of trade in the wholesale markets reflect
increasingly competitive conditions. If these trends are also present
at the retail level, it is through special sales and promotions, not
readily subject to measurement. Announcements of price increases are
less frequent than a year ago and announcements of decreases are more
frequent. Delivery times are shorter, order backlogs are lower.
Continued large increases in worker compensation, however, convince
many manufacturers that further price increases for their products
are essential. Reductions, or slower than expected growth, in volume
relative to capacity also are offered as arguments for higher prices.
This is particularly evident in public transportation and regulated
public utilities.
Overall employment in this area appears to have stabilized.
Unemployment probably is continuing to rise, but at a slower rate.
Help-wanted ads are about 50 percent below the year earlier level in
the Chicago area. Response to such ads is extremely heavy compared
with any period of the past several years. Unemployment among people
of long experience, and those with professional and executive experience,
is probably the most widespread since the 1930's. This situation is
related to cost-cutting efforts aimed at reversing declines in profit
margins. Employees of divisions of conglomerates are especially
vulnerable.
Scattered evidence suggests that the improvement in most types
of retail sales, which developed shortly before Christmas, continued
in January. Buyers are still cautious, however, on purchases of
luxuries and big ticket items.
General Motors has reduced overtime schedules because its
inventories of finished cars are being rebuilt rapidly. Other motor
vehicle producers have been operating at reduced levels in recent weeks.
The steel industry provides the most optimistic reports,
currently, from any District industry. Orders for steel are said to
have picked up "rapidly" in recent weeks. This development is believed
to be more than a mere reflection of the prospect of a strike next
August 1.
Some manufacturing firms will increase, or maintain, capital
expenditures in 1971. In total, the physical volume of fixed invest-
ment by business firms, with the exception of utilities, doubtless will
be lower. New commercial building projects are much less frequent than
a year ago.
Prices of meat are expected to remain firm, following declines
in 1970. Prices of farmland in the District turned up in the fourth
quarter after two years of decline. Greater availability of credit may
have produced this result in the face of declining net farm income.
Rural banks are now more interested in real estate loans. These banks
always are slow in following general trends. Recently, they have cut
rates on feeder cattle loans.
All savings associations we know of have reduced rates on
mortgage loans once or more in the past month or two, with total re-
ductions averaging about one half of one percentage point. Further rate
reductions are expected. Relatively few of these institutions have
lowered down payments, reduced fees, lengthened maturities, or eased
credit standards.
Business loan demand at commercial banks continues very slow,
but some institutions think the trend has firmed recently. Not only
have rates been cut substantially on large CDs, but there is no
interest in obtaining funds through this route. Some banks have
eliminated or restricted sales of consumer CDs. Some smaller banks
would like to see the board reduce the ceiling rate on passbook savings.
EIGHTH DISTRICT - ST. LOUIS
The slight increase in optimism reported last month by
businessmen in the Eighth Federal Reserve District continues to pre-
vail. Retail sales, which picked up seasonally just prior to Christmas,
are still slightly ahead of this time last year. The labor picture
remains unchanged in the absence of strikes. Firms interviewed report
that belt-tightening plans have been completed. Some capital spending
plans are slightly higher than last year, but these tend to be the
exception. Homebuilding continues to exceed year-earlier levels, and
prospects for this activity in the future are good.
Most respondents engaged in retail sales indicate that their
business is better than during the autumn months. Some automobile
dealers report sharp increases in new car sales. Although overall sales
improvement has not led to major changes in inventories or plant size,
retailers generally feel that a moderate upswing is underway. Prices
are expected to continue up, however, reflecting high wage settlements
and rigidities in the labor market.
No major improvement in the unemployment picture is anticipated
in the near future. Respondents reported no employment expansion plans,
but some indicate that the workweek may be lengthened.
Although one large firm reports a capital budget that is higher
this year than last, the increase is due to long-term commitments rather
than to any additional optimism based on recent sales or other factors.
Most firms are still wary of plant expansion, and in the St. Louis
area the number of new plant inquiries is still down from the corresponding
period in the previous year.
The picture remains bright with respect to homebuilding.
Building permits issued in suburban St. Louis are currently running
more than double those of a year ago. Traffic of homeseekers has
improved as more people are actively shopping for houses. The major
drawback in the industry is the increased cost of housing due to rising
input prices, especially labor costs. The directors of one branch of
this Bank noted that labor costs constitute 50 percent of total housing
costs. Whereas the corresponding proportion in automobile manufacturing
is only 25 percent. This factor is pricing some people out of the
market despite the lower mortgage rates now available. One respondent
felt that this may be a hindrance in meeting the President's announced
goal of 2.6 million new housing units in 1971.
District banks had an above average increase in profits in
1970. Loan demand, however, is not increasing, while deposits are
rising slowly, and rates paid on passbook and other savings-type de-
posits are generally unchanged. Thus the outlook for banking in 1971
is for a substantial decline of the margin between the cost of funds
and the rates on bank assets. Some banks report that although net income
may be maintained at current levels, any expansion in net income will
definitely be less than the average rate of recent years.
The agricultural situation is characterized as "dreary."
Losses and late harvesting of field crops are reported to be cutting
returns in this sector. Prices of some crops are said to be satisfactory,
but the volume of sales is disappointing. Despite the dissatisfaction,
however, farm cash receipts remain above corresponding levels of a year
ago in most Eighth District states.
NINTH DISTRICT - MINNEAPOLIS
Business loan rates at Ninth District commercial banks have
tended to slip more noticeably than consumer loan rates in recent weeks.
At the same time, rates offered on consumer savings deposits have held
steady while rates for large CDs have dropped precipitously; some banks
have even stopped trying to attract large CDs. Liberalized depreciation
rules, which were announced by the Treasury, are expected to have only
a minimal impact on District manufacturing firms. There is no consensus
among District community leaders regarding the current stance of mone-
tary policy. Some people feel the Fed has moved too far too quickly
on the side of ease while others prefer to see even lower interest rates.
To our knowledge, most major banks in the District have now
reduced their prime rates to 6 percent, but other loan rates have not
fallen accordingly. Loan rates to less-than-prime business customers
have edged down in the wake of prime rate cuts, but reductions have
been less than proportional. One reason given for this was that these
rates did not rise as fast as the prime rate and, as a result, would
probably not fall as fast. In addition, one director felt that even
though there was money available, banks were still trying to maintain
their rates and reducing them only to their low risk, old customers.
One South Dakota director felt, however, that production credit
associations are giving banks stiff competition, and that banks will
have to reduce their rates sooner than they would like. In general,
mortgage interest rates are slipping in the District, although rate
levels still seem to be slightly higher than those in some sections of
the country. The one exception to this is in South Dakota where one
S&L quoted a rate of 7 percent on "real prime property." Consumer loan
rates have slipped a little, but in the words of one bank director,
"usury ceilings stopped them from going up, so consumer loan rates will be
slower in coming down." Another director said that consumer loan rates
in his area have not fallen because rates being offered for savings
have not softened.
Commercial banks in the District are competing less vigorously
for large CDs, and there are a few instances where banks are not even
accepting large CDs. Rates on consumer savings deposits, however, have
not shaded, although the banks and S&Ls would probably like to see them
soften. One bank director from outside the Twin Cities said that
savings rates in his area have not fallen, but that banks are constantly
watching developments in Chicago and Minneapolis. An S&L officer also
stated that his S&L would like to offer lower rates but is afraid that
savers would move their funds to those institutions which would pay
higher rates. To him, the only logical solution to the dilemma is
for the FHLBB and FRB to lower ceiling rates on savings deposits.
The liberalized depreciation rules announced by the Treasury
are not expected to significantly change District manufacturers'
capital spending plans this year for at least three reasons. First,
District manufacturers are not large enough to notice any significant
changes in their cash flows as a result of the new rules. Second,
the lag between planning and expenditures is such that manufacturers
cannot immediately take advantage of the new rules. Third, manu-
facturers are already concerned about excess capacity. One director,
however, thought that highway contractors are taking advantage of the
new ruling, because in the long run liberalized depreciation rules turn
out to be the difference between buying new equipment more cheaply and
purchasing used machinery. Another director was aware of one case
where the new rules will have a significant change on cash flows, but he
thought it would not have a large effect on the company's spending plans.
The directors of the Bank were queried regarding their and
other people's opinions concerning the current stance of monetary policy.
Public opinion appears to be quite divergent. In general, those people
who are even aware of monetary policy think that the Federal Reserve is
acting "about right." The directors also are in general agreement with
recent monetary policy actions although three directors voiced some
doubts. Two directors wondered whether the Fed was moving too aggressively,
and one of these questioned if this would not rekindle inflationary
pressures later this year, especially in view of the major labor negoti-
ations coming up. Another felt that monetary policy is too confusing
and that the Fed should stay with one set of rules or another. Business-
men are confused and when this happens they become conservative in their
actions.
TENTH DISTRICT - KANSAS CITY
There are indications that the economy of the Tenth District
may be showing renewed strength. A growing optimism is present in some
parts of the District, beyond what may be inferred from current business
statistics. Reports from Head Office and Branch Directors support the
evidence from the statistical indicators that construction activity
and outlook is a relatively bright spot in the economy of the Tenth
District. Both residential and nonresidential building are responding
favorably to factors such as increasing availability of funds, improving
economic conditions, and the resumption of activity following the end
of the construction workers' strike in Kansas City.
The slowdown in the growth of personal income seems to have been
reversed in the District as a whole, and the District unemployment rate
has apparently stabilized. Of course, there are variations within the
District and among different industries. For example, further layoffs
have been announced for several defense-oriented establishments. In
contrast, business conditions generally seem stronger in Colorado,
New Mexico, and Oklahoma than in the remaining District states.
Abnormally severe winter weather also has reduced the pace of economic
activity in the northern section of the District. On the whole, retail
activity during the Chris tmas season was reported to have been reason-
ably good—in many cases, better than earlier expected.
Strength in the value of construction contract awards is found
in both the residential and nonresidential parts of the industry. Again,
the northern section of the District appears to be somewhat laggard
as far as construction is concerned. Some Branch Directors from Wyoming
and Nebraska report that Section 235 and 236 housing is about the only-
kind of residential building going on in their areas. In the Omaha area,
there is very little in the way of new commercial and industrial projects,
only spotty interest in apartment building, and not much custom building
of new single-family dwellings.
Elsewhere, construction activity is relatively strong—especially
in Oklahoma, New Mexico, and Colorado. An upsurge in home building
is reported for both Tulsa and Oklahoma City, and both also are experiencing
a good deal of commercial construction activity. Albuquerque, too, is
having an increase in both multiple-unit and single-family building, and
considerable optimism is reported in business circles there—with regard
to the general business outlook as well as in housing. Commercial and
residential building (both single-family and multiple-unit structures)
growth is vigorous in Colorado, both in Denver and in other urban centers
as well. There (as elsewhere in these states), strength in housing is
reported across the spectrum from smaller, less expensive single-family
homes (some due to Section 235 and 236 subsidies) through higher-priced
single-family dwellings to high-rise, high-price apartment buildings.
The general retrenchment of livestock prices during the last half
of 1970—due primarily to the new sharp increase in hog marketings—had
a pronounced impact on District farm income. Last year, cash receipts
from District farm marketings—73 percent from livestock sales—increased
2.4 percent above 1969 levels, as compared with a 3 percent rise for
the nation. However, third and fourth quarter receipts in the District
were, respectively, 2.6 and 4.1 percent lower than in the comparable
periods for 1969, with both crops and livestock contributing to the
decline.
There are indications that the District livestock picture may
show improvement in 1971. Recent reports point to a likely abatement
of the increase in sow farrowings, compared with the levels of a year
ago. Likewise, the number of cattle on feed in the District, as of
January 1, was 3.9 million head—down 1 percent from 1970. For the
nation, the decline was 3 percent. Marketings in the District during the
October-December quarter were 11 percent higher than in the year-earlier
period, while placements were down 4 percent. Hence, the production
adjustments currently underway in the hog industry, together with a likely
reduction in fed cattle marketings, point to higher livestock prices in
the months ahead.
After declining farm prices from March to December 1970
helped to introduce some stability into the overall wholesale price
index, the January 1971 increase in the WPI was spurred mostly by rises
in the farm products and processed feeds components of the index. In
view of the prospects for higher livestock prices, it is unlikely that
declining farm prices will exert a stabilizing influence on the overall
WPI in 1971.
ELEVENTH DISTRICT - DALLAS
Continued inflation appears to be the major concern of the
directors of this bank. Of the ten head office and branch directors
surveyed (none of whom is a commercial banker), most expect a growing
economy in 1971, characterized by a resurgence in consumer spending,
a further downward movement of interest rates, and continued wage and
price increases. With respect to the economy of each respondent
director's local area, prospects were viewed as being only fair. Some
major public construction projects are planned for 1971, and it is
expected that these capital outlays will require tax increases in some
localities. Retail sales are anticipated to remain sluggish, and few
of the respondents are planning any increase in capital expenditures.
Job opportunities are expected to rise only slightly as the year progresses.
All foresee higher labor costs, but few expect to make changes in present
levels of employment.
With respect to the national economy, a fairly optimistic out-
look apparently holds. Most directors expect renewed economic growth,
largely as a result of a rise in consumer spending and an increase in the
Federal budget deficit. All but one of the respondents feel that in-
terest rates will move down further through 1971. In addition, the gap
between short-term and long-term rates is anticipated to narrow somewhat
as long-term rates decline relative to short-term rates. However, most
expect that inflation will continue to be a problem during the remainder
of the year—in fact, much more so than unemployment. And, while some
feel it would be wise to institute wage and price controls, none believes
that this action will be taken.
The economic outlook for most local areas is somewhat less
optimistic, the directors report. A few do expect growth in their cities'
budgets, as some major public construction projects are planned. How-
ever, it was mentioned that increased taxes—particularly property
taxes—are likely to accompany these additional governmental expenditures.
Local consumer spending is not expected to provide much strength this
year, with retail sales anticipated to be about the same as in 1970.
Moreover, job opportunities may improve only slightly. All are expecting
rising labor costs in 1971, with some anticipating an increase of more
than 10 percent. And while few think they will have to release additional
employees, none mentioned a need to add to employment in 1971.
Respondents indicated that capital expenditures are also likely
to remain about unchanged from last year. In fact, only a few reported
increases in capital expenditures last year even though dollar sales
volume rose fairly substantially. Most of the increase in dollar sales
was the result of inflation, as physical-unit sales either rose only
slightly or declined. Moreover, few anticipated any major change in
product composition. Thus, in most cases, present plant capacity is
quite adequate. However, some indicated that they may face future changes
in capital equipment in relation to new anti-pollution regulations.
On the whole, the district economy continues to remain fairly
strong in comparison with the rest of the nation. Retail sales were up
slightly in December, but consumer spending still remains subdued.
Industrial production continues strong, reflecting mainly the high level
of oil activity in the District. Although oil allowables for February
are down slightly, the longer-run outlook for production is bright as
transportation problems caused by the shortage of world oil tankers
continue to place demand on domestic sources. Unemployment in Texas
rose substantially in December, but it is still significantly below
the national average. In the agricultural sector of the District
economy, there is some concern about the recent dry weather, which has
forced supplemental feeding of livestock in some areas.
TWELFTH DISTRICT - SAN FRANCISCO
Businessmen and bankers in the Twelfth District expect little
change in economic activity until later in 1971. Despite the easing
of financial conditions through lower interest rates and the greater
willingness of banks to lend, the demand for loans has not changed
significantly. Business investment plans are cautious, and consumers,
instead of increasing their spending, are increasing their saving. It
is expected that activity in the housing market will increase in 1971,
stimulated in part by the greater availability and lower price of
mortgages.
Retail sales are not showing any signs of marked increase;
in most areas they are proceeding at a moderate to slow pace. There
had been a jump in sales during the ten days before Christmas, but this
increase has not been sustained, and post-Christmas sales are described
as disappointing. As a result, inventories are higher than desired and
staffs are being reduced by some stores.
Automobile dealers in particular are finding that their sales
are disappointing since 1971 models are not selling as well as expected.
One factor, it seems, is that customers are reluctant to increase their
indebtedness. Dealers have heavy inventories and some are complaining
about manufacturers' pressures to build up stocks still more. A favorable
factor is that lower interest rates have reduced the costs to dealers of
carrying their inventories.
Business expectations are in line with consumer behavior. In
general, businessmen are maintaining their current activities in
line with their expectation of no immediate recovery in the economy.
Business investment plans indicate that expenditures will be somewhat
smaller than in recent years. A survey of anticipated expenditures for
plant and equipment among Arizona companies found a definite shift toward
caution. For 1971, only 37 percent of the firms reported they would have
higher expenditures, while 35 percent reported lower spending plant. In
contrast, the figures for the 1969 and 1970 surveys averaged 60 percent
for increased outlays and 16 percent for lower expenditures. The Seattle-
Tacoma area continues to report poor business prospects and one bank there
describes local business loan demand as being at it lowest level in 24
months< A Southern California steel mill recently has made a sharp cut
in its work force. In Arizona, a state which is otherwise prosperous,
manufacturing employment is at its lowest level since June 1968.
The liberalized depreciation allowances, recently announced,
are not expected to have any immediate impact on business spending.
Most businessmen report that the change is too small to affect their
decisions or that their investment plans "are based on longer-run fore-
casts of the demand for their products.
There are some favorable trends in manufacturing. A large oil
company reports that it is maintaining its planned investment in 1971
at the same $800-million record set in 1970. A major electronics firm
in Oregon, which had previously announced a layoff of 1,000 employees,
has reversed itself and, instead of a layoff, will only require each
employee to take a 10-day, unpaid vacation before May 1. In the face
of an expected increase in housing demand, building materials firms
are expanding production and beginning to undertake new investment in
plant. Timber mills are starting to increase output and rebuild
inventories of certain product lines. Some mills which had been closed
are being reopened.
Changes in housing demand are in line with these expectations.
In Southern California, sales of houses are rising according to reports
of local real estate firms. In Idaho and Utah, construction activity
continues to expand. Overall, most of the strength has been in resi-
dential rather than nonresidential building.
Agriculture in the District has mixed trends. Fruit prices
have held up well. Other crops have had large yields, but their prices
are likely to fall as a result. There are also large stocks of poultry
and beef on hand which make any substantial increase in livestock prices
less likely.
Banks are intensifying their efforts to obtain good business
loans, but no major increase is reported. Consumers seem to be willing
to increase their instalment debt and the counterpart of this is an
increase in savings deposits. Banks have cut their interest rates on
various classes of loans in line with market trends. Several major
banks have stopped accepting 5 3/4 and 5 1/2 percent consumer-type
savings certificates. The maximum is now 5 percent and reductions are
becoming general. There are complaints of a profit squeeze by some
bankers and they hope that Regulation Q ceilings will be lowered to
facilitate the movement to lower rates on all savings accounts.